You’ve written helpful blog posts, shared tips on social media, maybe even run a few ads—but people keep saying, “I love your content!” instead of, “How can I book you?” In this episode, Catherine introduces the idea of a “bridge page”: a short, focused page that gently connects your educational content to one clear way to hire you. In simple language, she explains why sending people from tips straight to a generic homepage or busy services page creates quiet drop‑offs, and how a bridge page fills that gap. She breaks down the three jobs of this page: remind them of the problem you solve, show one simple path to a result, and offer a low‑pressure way to take the next step. Then Leo paints a picture of a calm, content‑friendly layout: a short recap, one core offer, a few proof points, and a gentle invitation to enquire. Together, they reveal the Artbreeze Bridge Page Blueprint you can build in under an hour, turning quiet “fans” into confident, ready‑to‑talk leads.