Weber Shandwick MENAT has recently released its inaugural InfluAnswer Arabia Report. The report aims to amplify the perspectives of content creators across the Middle East and North Africa, and share insights for brands to build stronger and more powerful partnerships. Above all, it hopes to contribute to a deeper knowledge of the evolving influencer ecosystem in the region.
In light of this release, we’re excited to be hosting this episode of 'The Brief' by MEPRA with Weber Shandwick MENAT to discuss the evolving marketing landscape from a brand, agency, and influencer perspective.
Host
Ola Zaidan, Manager, Influencer Relations, Weber Shandwick MENAT
Guests
Ronald Balit, Communications Director, GM, Cadillac
Rama Murad, Content Creator & Influencer
Ghaleb Zeidan, Regional Managing Director, Weber Shandwick MENAT
Produced by LPME Studios