The Broadcasters Podcast

Corporate Controlled Celebrities Criticized For Hypocrisy While Digital Influencers Dominate

Corporate Controlled Celebrities Are Now Being Criticized (and Being Confronted For Hypocrisy) While Digital Influencers are Dominating

Influencer Culture vs Celebrity Culture: How Marketing Has Changed https://www.business2community.com/social-media/influencer-culture-vs-celebrity-culture-how-marketing-has-changed-02394163

Substack raises more money, but is that a good thing? https://www.cjr.org/the_media_today/substack-raises-more-money-but-is-that-a-good-thing.php

When the mob comes https://nie.mn/3dtFPX5

Celebrities in Australia anger stranded citizens over 'double standard'
https://www.bbc.com/news/world-australia-55851074

These 45 influencers and celebrities partied hard during the pandemic, flouting public-health guidelines https://www.insider.com/celebrity-influencer-party-partying-coronavirus-covid-19-pandemic-2021-3

Supreme Court Holds That FCC Permissibly Relaxed Media Ownership Limits
https://www.gibsondunn.com/supreme-court-holds-that-fcc-permissibly-relaxed-media-ownership-limits/

Radio Deregulation: Has It Served Citizens and Musicians?
http://www.futureofmusic.org/sites/default/files/FMCradiostudy.pdf

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Why Corporate Radio Runs on A Flea Market Mentality

KOP exposes corporate radio for how it operates as a secondary service for the music industry and an afterthought for listeners. Radio in America today is run like a flea market.

Global recorded music revenues grew 7.4% to $21.6bn in 2020, in spite of the pandemic https://www.musicbusinessworldwide.com/global-recorded-music-revenues-grew-7-4-to-21-6bn-in-2020-in-spite-of-the-pandemic/

New First on SoundCloud accelerator program to make ‘multi-phase, year-long investment’ in emerging artists - Music Business Worldwide https://www.musicbusinessworldwide.com/new-first-on-soundcloud-accelerator-program-to-make-multi-phase-year-long-investment-in-emerging-artists/

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Ratings fallout from the Grammys, Golden Globes and maybr even the Oscars shows more than ever that Establishment Media Mainstream is Losing Its Influence on Everyday Public

Golden Globes Ratings Sink 64% To a 13-Year Low — Are the Grammys Next?
https://www.digitalmusicnews.com/2021/03/09/grammys-golden-globes-ratings/

Grammys television audience shrinks to a new low.
https://www.nytimes.com/2021/03/15/business/media/grammy-awards-ratings.html

Netflix earns most Academy Award nominations in a year where diversity shines https://cnb.cx/2NhRkrq

iHeartMedia Files Counter-Petition To Limit Global Media & Entertainment’s Ownership Stake
https://radioinsight.com/headlines/206100/report-uks-global-seeks-fcc-approval-to-increase-iheartmedia-ownership-stake/

Kagan’s 2021 Outlook: Opportunities Abound for Local Radio And TV. http://www.insideradio.com/free/kagan-s-2021-outlook-opportunities-abound-for-local-radio-and-tv/article_7fac412c-86f7-11eb-8766-43512ec9963e.html

How many artists are generating $50k+ a year on Spotify? Over 13,000.
https://www.musicbusinessworldwide.com/how-many-artists-are-generating-more-than-50k-a-year-on-spotify-over-13000/

Spotify Launches “Loud & Clear” Transparency Initiative
https://pitchfork.com/news/spotify-launches-loud-and-clear-transparency-initiative/

Big Music Needs to Be Broken Up to Save the Industry https://www.wired.com/story/opinion-big-music-needs-to-be-broken-up-to-save-the-industry/

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KOP looks at how the digital disruption delivered in the pandemic permutation and what parts of media suffered the most.

Media Briefing: How the pandemic did — and didn’t — change the media industry

https://digiday.com/media/media-briefing-how-the-pandemic-did-and-didnt-change-the-media-industry/

So, Where Does Radio Go From Here? https://www.radioworld.com/news-and-business/programming-and-sales/so-where-does-radio-go-from-here

Why Spotify’s ex-Global Head of Music Publishing thinks streaming services should be paying songwriters more money https://www.musicbusinessworldwide.com/why-spotifys-ex-global-head-of-music-publishing-thinks-streaming-services-should-be-paying-songwriters-more-money/

Inside the ‘Black Market’ Where Artists Can Pay for Millions of Streams https://www.rollingstone.com/music/music-features/digital-marketing-streaming-manipulation-1138529/

NFTs Are Booming and the Music Biz Desperately Wants In
https://www.billboard.com/articles/business/tech/9538259/nft-music-business-explainer-3lau-grimes-deamau5 via @billboard

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Is Celebrity Culture Cancelling Itself all on its own? KOP looks at all the chatter of the pandemic-induced crushing of the celebrity. Will Hollywood go down the way of Las Vegas? 

Celebrity culture during pandemic reveals excesses of American reverence https://miscellanynews.org/2021/03/03/opinions/celebrity-culture-during-pandemic-reveals-excesses-of-american-reverence/

Mitch Albom: A COVID-19 casualty that's not so bad: Celebrity obsession https://www.freep.com/story/sports/columnists/mitch-albom/2021/02/21/mitch-albom-kim-kardashian-kanye-west-celebrity-obsession-covid-19/4524247001/

How the COVID-19 pandemic is forcing a reckoning within celebrity culture
https://cw.ua.edu/79901/culture/how-the-covid-19-pandemic-is-forcing-a-reckoning-within-celebrity-culture/

Celebrity culture during pandemic reveals excesses of American reverence https://miscellanynews.org/2021/03/03/opinions/celebrity-culture-during-pandemic-reveals-excesses-of-american-reverence/

A new "Eat the Rich" plan asks you to unfollow your favorite celebrities and corporations https://www.newsweek.com/new-eat-rich-plan-asks-you-unfollow-your-favorite-celebrities-corporations-1566608

HBO's 'Fake Famous' Documentary Gets Influencer Marketing All Wrong http://entm.ag/byRVAZ

‘Because it’s so new and fresh’: It took a minute, but brands are in the Clubhouse app https://digiday.com/media/brands-are-in-the-clubhouse-app/

What the major record companies really think about the economics of music streaming https://www.musicbusinessworldwide.com/what-the-major-record-companies-really-think-about-the-economics-of-music-streaming/

News organizations that want journalists to engage with their audience may be setting them up for abuse https://nie.mn/3sTzrP1

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KOP explains how Influencers have become more important than celebrities and how ShowBiz has been forever changed thanks to the pandemic.

Why Consumers Trust Influencers Over Celebrities
https://www.questionpro.com/blog/consumers-trust-influencers-celebrities/

5 Reasons Why Brand Influencers Are Better Than Celebrities https://mediakix.com/blog/brand-influencers-better-than-celebrities/

Social Media Marketing Expert Dylan Vanas Explains The Importance Of Influencer Marketing https://hauteliving.com/2021/02/social-media-marketing-expert-dylan-vanas-explains-the-importance-of-influencer-marketing/695019/

Study Reveals Instagram Reels Better For Brands, TikTok Better For Influencers https://www.forbes.com/sites/rebeccabellan/2021/02/22/study-reveals-instagram-reels-better-for-brands-tiktok-better-for-influencers/

Get to Know the 3 Types of Influencers http://entm.ag/Svx3Vb

The top 17 influencer marketers at brands who plan creative campaigns and partner effectively with creators on Instagram, TikTok, and YouTube
https://www.businessinsider.com/top-influencer-marketers-at-brands-list-dunkin-chipotle-seatgeek-2021-1
https://outline.com/cFXKLq

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KOP discusses some of the creative content creators speaking out as corporate media companies crushing creativity in favor of "content". We look at the movie and music angles of the argument.

Martin Scorsese Says Cinema Is Being ‘Devalued’ to ‘Content’ in Essay Criticizing Modern Film Industry https://variety.com/2021/film/news/martin-scorsese-condemns-movie-business-essay-1234909069/

In New Essay On Federico Fellini, Martin Scorsese Takes Aim At The Movie Industry And Streaming https://deadline.com/2021/02/martin-scorsese-fellini-1234694949/ via @Deadline

Music streaming must switch to a fair and logical payout model. There is no time to lose. https://www.musicbusinessworldwide.com/the-streaming-music-industry-must-switch-to-a-fair-and-logical-payout-model-there-is-no-time-to-lose/

KOP concludes his chat with Sophie Bowman, CEO, Brand Branding PR LLC
& Co-Founder of BusinessOwnerSociety.com. Sophie is a Forbes-published multi-award-winning entrepreneur and influencer. She has been a celebrity and brand social media manager for over six years, with a proven track record of significantly increasing followers and engagement organically.

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KOP discusses how streaming Has become the signal. Radio Has become the noise. As streaming dominates the music world, Is Radio’s Signal Fading? We look at some startling indicators.

As Streaming Dominates the Music World, Is Radio’s Signal Fading? https://variety.com/2021/music/news/radio-signal-fading-streaming-1234904387/

Radio Consolidation May Spell Changes for Label Promo Departments
https://outline.com/At7ezN

Owner Of UK’s Largest Commercial Radio Operator Acquires 8.8% Of iHeartMedia
https://radioinsight.com/headlines/204888/owner-of-uks-largest-commercial-radio-operator-acquires-8-8-of-iheartmedia/

Global's Tabor family buys stake in iHeartMedia in surprise move
https://www.campaignlive.com/article/globals-tabor-family-buys-stake-iheartmedia-surprise-move/1707162

The Wall Street Journal says it wants to help readers identify opinion pieces — but the campaign’s real audience may be its own newsroom https://nie.mn/2NbHKpw via @NiemanLab

Music streaming must switch to a fair and logical payout model. There is no time to lose. - Music Business Worldwide https://www.musicbusinessworldwide.com/the-streaming-music-industry-must-switch-to-a-fair-and-logical-payout-model-there-is-no-time-to-lose/

KOP speaks with Sophie Bowman, CEO, Brand Branding PR LLC
& Co-Founder of BusinessOwnerSociety.com. Sophie is a Forbes-published multi-award-winning entrepreneur and influencer. She has been a celebrity and brand social media manager for over six years, with a proven track record of significantly increasing followers and engagement organically.


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KOP explains how new music doesn't matter in corporate radio...and now a new study shows radio personalities no longer matter to listeners. KOP states the case for change. 

Olivia Rodrigo's 'Drivers License' No. 1 on Hot 100 For 3rd Week https://www.billboard.com/articles/business/chart-beat/9519286/olivia-rodrigo-drivers-license-number-one-third-week-hot-100

Report: Drive Time Isn't The Only Time for AM/FM Radio
https://news.radio-online.com/articles/b16555/Report-Drive-Time-Isnt-The-Only-Time-for-AM-FM-Radio

Gen Z Says “Meh” to FM DJs https://www.radioworld.com/news-and-business/programming-and-sales/gen-z-says-meh-to-fm-djs

KOP speaks with strategist, instructor and thought leader Lee Hunt, publisher and editor-in-chief of CMO Marketplace

Lee is a longtime entertainment marketing strategist and thought leader who has shared his on-air analysis with TV networks and channel brands for years including launching and branding Lifetime, VH1 and TNT. He holds the distinction of working with more entertainment brands around the world than any other strategist.

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KOP review the radical moves being made in the corporate media establishment's scramble for streaming media solace and how movies, scripted tv and live sports are being affected.

Media Briefing: The media industry’s top trends at the moment https://digiday.com/media/media-briefing-the-media-industrys-top-trends-at-the-moment/

The Future Of Movie Theaters, And Other 2021 Streaming Media Predictions via @forbes https://www.forbes.com/sites/forbestechcouncil/2021/01/20/the-future-of-movie-theaters-and-other-2021-streaming-media-predicitons/

Sports fans, accept your streaming future https://qz.com/1962106/

The Streaming Wars Are Turning Into a Game of Catch-up https://www.theringer.com/tv/2021/1/27/22251513/streaming-wars-peacock-wwe-hbo-max-game-of-thrones-netflix

Media companies prioritize streaming services over cable
https://triblive.com/aande/movies-tv/tv-talk-media-companies-prioritize-streaming-services-over-cable/

Radio Industry Mourns Loss of Legendary Bill Tanner
https://news.radio-online.com/cgi-bin/rol.exe/headline_id=n40045?fbclid=IwAR0O3VrJ4243uEttPqVowZsIQ70IHPYQw19oK0UnF7pSTNoJvqWwV_WwGJE

KOP speaks with strategist, instructor and thought leader Lee Hunt, publisher and editor-in-chief of CMO Marketplace

Lee is a longtime entertainment marketing strategist and thought leader who has shared his on-air analysis with TV networks and channel brands for years including launching and branding Lifetime, VH1 and TNT. He holds the distinction of working with more entertainment brands around the world than any other strategist.

Contact KOP for professional podcast production, imaging, and web design services at http://www.kingofpodcasts.com
Support KOP by subscribing to his YouTube channel https://www.youtube.com/user/jbrasco951?sub_confirmation=1
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Listen to KOP’s other programs, When I’m Not Podcasting… and the Wrestling is Real Wrestling Podcast.

Become a supporter of this podcast: https://www.spreaker.com/podcast/the-broadcasters-podcast--3684131/support.

Contact KOP for professional podcast production, imaging, and web design services at http://www.kingofpodcasts.com

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