Brilliance Talks

The Brutal Truth About IVF Nobody Talks About


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Most entrepreneurs build products.

Few build revolutions.


In this episode of Brilliance Talks, host Simac Konkader sits down with Dr. Lara Zibners — board-certified pediatric emergency physician, educator, entrepreneur, and author of If Your Kid Eats This Book, Everything Will Still Be Okay.


After enduring seven rounds of IVF, Lara experienced firsthand the emotional and physical toll of standard fertility treatments. That journey sparked her mission to transform women’s healthcare.


Today, she is the co-founder of Calla Lily Clinical Care, pioneering leak-free, dosage-confident drug delivery solutions for fertility and miscarriage care. Her innovations have been recognized globally — from being named one of TIME’s Inventions of the Year with Callaly, to winning top startup honors at MedFemTech in Paris.


She has also been featured on The Rachael Ray Show, in Working Mother, Parenting, Men’s Health, and more.


In this conversation, we cover:

- Lara’s journey from medicine to entrepreneurship

- The untold challenges of IVF and fertility care

- Why women’s health innovation is decades behind — and what she’s doing to fix it

- Lessons every entrepreneur can learn from resilience and reinvention

...more
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Brilliance TalksBy Simac Konkader