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Strava has created THE unifying platform upon which cyclists share their rides, amassing tens of millions of users, and creating a massive platform of paid subscribers and valuable data. They did this by making it device agnostic, gamifying the experience, and making it incredibly easy to use. The result? A service that's able to push more services and products to their customers, sell aggregated data to municipalities, and attract massive venture capital. Here, co-founder Mark Gainey shares their startup story and growth tactics.
For full show notes, links and images, check out this show's post at TheBuildCycle.com/Podcast
Be sure to subscribe on iTunes, Stitcher, Google Play, Overcast FM, or wherever you listen to podcasts and leave a review and rating! And let me know who you'd like to hear interviewed...just message me on Facebook, Twitter or Instagram.
Strava has created THE unifying platform upon which cyclists share their rides, amassing tens of millions of users, and creating a massive platform of paid subscribers and valuable data. They did this by making it device agnostic, gamifying the experience, and making it incredibly easy to use. The result? A service that's able to push more services and products to their customers, sell aggregated data to municipalities, and attract massive venture capital. Here, co-founder Mark Gainey shares their startup story and growth tactics.
What if you could start a business that funded you and your best buddies' adventures? Wolfpack Ninja Tour cofounder Noah Kaufman is using their teams' American Ninja Warrior celebrity platform to build a national consumer sporting event series. It could have just been a T-shirt business to fund climbing trips, but they kept their eyes open for opportunities and took advantage of them, and it's led them to create something big. And being smart about their growth, attracting sponsors, and learning as they go means they're buidling something that will last. Listen in as Noah tells how competition is good, how they're co-opting other's marketing to their benefit, and how they've focused on the right type of customer.
For full show notes, links and images, check out this show's post at TheBuildCycle.com/Podcast
Be sure to subscribe on iTunes, Stitcher, Google Play, Overcast FM, or wherever you listen to podcasts and leave a review and rating! And let me know who you'd like to hear interviewed...just message me on Facebook, Twitter or Instagram.
What if you could start a business that funded you and your best buddies' adventures? Wolfpack Ninja Tour cofounder Noah Kaufman is using their teams' American Ninja Warrior celebrity platform to build a national consumer sporting event series. It could have just been a T-shirt business to fund climbing trips, but they kept their eyes open for opportunities and took advantage of them, and it's led them to create something big. And being smart about their growth, attracting sponsors, and learning as they go means they're buidling something that will last. Listen in as Noah tells how competition is good, how they're co-opting other's marketing to their benefit, and how they've focused on the right type of customer.
Chris Warner has summited some of the tallest mountains in the world, and now he helps leaders reach the top of their game. He's also the founder of Earth Treks climbing gyms, which owns the largest indoor climbing facility in the USA. He drops some tips for building your own leadership skills (straight from his very expensive seminars!) and discusses revenue and management strategy...two things most passion-based outdoor/adventure entrepreneurs desperately need to do better!
For full show notes, links and images, check out this show's post at TheBuildCycle.com/Podcast for a LOT of post-interview knowledge, links to his videos (including a full speech) and a free download from Chris!
Be sure to subscribe on iTunes, Stitcher, Google Play, Overcast FM, or wherever you listen to podcasts and leave a review and rating! And let me know who you'd like to hear interviewed...just message me on Facebook, Twitter or Instagram.
Chris Warner has summited some of the tallest mountains in the world, and now he helps leaders reach the top of their game. He's also the founder of Earth Treks climbing gyms, which owns the largest indoor climbing facility in the USA. He drops some tips for building your own leadership skills (straight from his very expensive seminars!) and discusses revenue and management strategy...two things most passion-based outdoor/adventure entrepreneurs desperately need to do better!
Be sure to check the show notes for this episode at http://www.thebuildcycle.com for a LOT of post-interview knowledge, links to his videos (including a full speech) and a free download from Chris!
So you want to start a website. Or a podcast. Or a blog, YouTube channel or any other media outlet. Being able to talk about the things you love and live it every day sounds awesome. And it is. But things have changed, and the publications that are figuring out the right mix brand partnerships and editorial are the ones that are thriving.
GearJunkie.com Founder and Editor Stephen Regenold has built a sizable team and business pursuing the activities he loves. He's able to climb, ski, hike and explore the outdoors and it's all "business". If that's not the definition of a dream lifestyle business, I don't know what is. But he's able to do that and support a staff of eight, each following their own passion to provide comprehensive coverage of the outdoor industry and life. Here's how he's done it.
As always, for full show notes, time stamps and more, check the blog at http://www.thebuildcycle.com
So you want to start a website. Or a podcast. Or a blog, YouTube channel or any other media outlet. Being able to talk about the things you love and live it every day sounds awesome. And it is. But things have changed, and the publications that are figuring out the right mix brand partnerships and editorial are the ones that are thriving.
GearJunkie.com Founder and Editor Stephen Regenold has built a sizable team and business pursuing the activities he loves. He's able to climb, ski, hike and explore the outdoors and it's all "business". If that's not the definition of a dream lifestyle business, I don't know what is. But he's able to do that and support a staff of eight, each following their own passion to provide comprehensive coverage of the outdoor industry and life. Here's how he's done it.
As always, for full show notes, time stamps and more, check the blog at http://www.thebuildcycle.com
My favorite quote from this interview with Tepui Tents founder Evan Currid?
"Are we going to buy a house, or are we going to start this company?"
It's this mentality that makes things happen. Setting aside creature comforts, sleep, an easy day job, and other "sacrifices" barely seem like such when you're following a dream. Tepui was started with personal savings of $33,000 right after Evan and his wife married, and that question up above was the decision they had to make. Here's how that even became a consideration, and where they've gone from there to build the most well known North American brand in car roof-top tents!
For full show notes, links and images, check out this show's post at TheBuildCycle.com/Podcast
Be sure to subscribe on iTunes, Stitcher, Google Play, Overcast FM, or wherever you listen to podcasts and leave a review and rating! And let me know who you'd like to hear interviewed...just message me on Facebook, Twitter or Instagram.
From the publisher's feed