Growth is marketed as something that's super sexy. But it can be a mind fuck, especially when you feel like you're not growing and shit has been the same for months... or has it.

This ep uncovers why staying still is okay and why you're probably not in a plateau — you've actually grown and here's why it's not reflecting in your bank account *yet*.

Resources mentioned:
AUDACIOUS Mastermind: bit.ly/audaciousmastermind
Who Are You Becoming self-paced offering: bit.ly/whoareyoubecomingselfpaced

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

If you woke up this morning and wondered, "I wondered what Peta thinks are six things that would make me a better entrepreneur" then you're in luck! These six things? They'll transform your business. I double dare you to give it a go!

Resources mentioned:
Who are you becoming self-paced program — bit.ly/whoareyoubecomingselfpaced
AUDACIOUS Mastermind — bit.ly/audaciousmastermind

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

The Fuqboy Chad Approach.
You spend time list building, but you only reach out to your subscribers when you want a sale. That's it. No value, only the hard sell. And it’s the equivalent of a ‘You up?’ text at 11pm.
The result of this is a cold list which fuqs deliverability for your whole list and a bunch of subscribers who can’t remember why they opted in and don’t trust you.
If you’re guilty of being said fuqboy, here’s what people tell you to do — email your subscribers like nothing happened and don’t admit fault. Send a value-packed email, then sell.
But it goes so much deeper than that. And the most major part is that this wouldn’t happen if you had a solid plan in the first place and could see how email worked for you and your business.
A good chunk of my clients I work with would identify as a Chad, and as your soon-to-be consultant, I aim to work with you to make the Chad great again.

So if you…
😏 list build and ghost your subscribers
😏 only reach out to them when it’s sale time
😏 go through feast and famine mode with your list
😏 wish there was an easier way that wasn’t always pimping yourself out

Then you're going to want to listen to this episode!

Resources mentioned:
Give Good Email - https://www.professionalbabe.com/give-good-email/
Shit Hot Email Content Planner - bit.ly/shithotemailcontentplanner

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

I promise my advice is Fair Work approved AND it can suit any business! Use email marketing — your unpaid VA that always shows up and never needs sleep.

How good would that be? If you could hire someone, hardly pay them, and knew they came with an unbeatable work ethic?

It sounds like you’d be getting a call from Fair Work? But… let’s for a moment dream up the job ad:

• Always shows up no matter what
• You train them ONCE and they remember for life
• Is there to greet each and every subscriber and give them a personal tour of your business
• Sells to every single one
• Can adapt to any timezone
• Onboards them to free up your time
• Gives you a report with every task of their findings and success rates — they basically performance manage themselves
• All instantaneously — so they never need to sleep, eat, or poop.
• And for most people, less than $100 a month.

Even SHEIN can’t beat that.

Now the questions to ask:

1. Where does all of your time go and what’s filling your week?
2. What is the shit you love to do? What needs to go to keep you in your element for that to happen?
3. What’s the shit you hate to do? Can it be outsourced to your new email assistant?
4. Look back on your last 5-10 interactions. What do you wish happened?
5. What happened that was out of the blue that literally felt like it could ruin your day?

Resources:
Give Good Email - https://www.professionalbabe.com/give-good-email/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

The easiest way to get 760% more revenue out of your emails AND ensure you’re always sending relevant content to the right people.

Segmentation is one of the most important parts of email marketing. Doing it will make your metrics sky rocket, sales increase (backed by current data — can get up to 760% more revenue from each email) and creating raving fans.

It's not only about to become your revenue-producing BBF, but it's a core part of my program, Give Good Email.

Resources mentioned:
Give Good Email - https://www.professionalbabe.com/give-good-email/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Can you sell something... that doesn't even exist? Sure! And you should. Listen in for my process on how I created a Mastermind after noticing a gap in my own service offerings and how I could best serve my customers.

In this episode I'll cover:

• Why I created the Mastermind
• How I was using data from my 1:1 client experiences to help format the program
• The creation process consisting of two hours per night, Chat GPT, and Notion sales pages
• My method for ensuring you always at minimum break even on your launches
• How hiccups happened and how they were tackled
• And some tips if you're wanting to pull your own $55k launch out of your rear!

Questions? Love it? Come find me on the 'gram!

Resources mentioned:
Business Bang — enroling for 2024 - bit.ly/audaciousmastermind
AUDACIOUS Mastermind — enroling for July 2023 intake - bit.ly/joinbusinessbang

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

We’ve all heard the saying ‘it’s not the size, it’s how you use it’ and the same can be said for your email list.

Too many people get stuck on thinking you need a particular number to be successful with email but it’s not the case. If you’ve got one person on there, you’ve got a potential customer. And in this episode we look at maximising your list size and some tips for better conversions.

This episode is a wonderful taste of a live event I have coming up on June 13th, Pump Up Your Email Profit which I’d love for you to attend.

Cool things mentioned:

Give Good Email - https://www.professionalbabe.com/give-good-email/

Live event - Pump Up Your Email Profit

Shit Hot Email Planner - bit.ly/shithotemailcontentplanner

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Welcome to The Business Fondle — the bold business podcast for entrepreneurs and business owners, hosted by Peta Serras, the Professional Babe. So why don’t you pour yourself a drink and slip into something a little more comfortable and I’ll get your business going.

In this episode we’re going to have a quick date (if you wear your best outfit I promise I’ll wear mine!) and you’ll learn all about who I am and what this podcast is about.

If you love it—and I know you will—make sure you:

1. Subscribe!
2. Give me a review — all hot people give five stars and write some fabbo words
3. Subscribe to my mailing list at https://www.professionalbabe.com/
4. And if you are email curious, register for my upcoming free email event!

Can’t wait and I love that you’re here!

Peta Xx

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

I'm Peta Serras founder of Professional Babe, giver of good email, and now the host of your favourite business podcast — The Business Fondle. Having been in the business game for 14 years, I know a thing or two — and an entertaining anecdote to pair it with — about business and entrepreneurship.

My methods are sticky, scalable, and profitable, and I love working with businesses to boost their profit with efficient systems and damn good strategy. So why don't you pour yourself a drink and slip into something a little more comfortable and I'll get your business going.

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.