Your website acts like an online window to your business but what is it saying about you? In this episode of Bodcast, host Branding and Communications Manager, Sian Grace talks to Google Consultant Naz Haque about how to ensure your website is both meeting and exceeding patient expectations so that they start to build relationships with your business.

What you’ll hear today:

Naz's insight into what makes an unsuccessful website

Guidance on what patients are looking for online

How to pinpoint why patients choose your dental practice to ensure you're pushing out the right messages

The importance of making sure that your dental practice has a website.

Your website acts like an online window to your business but what is it saying about you? In this episode of Bodcast, host Branding and Communications Manager, Sian Grace talks to Google Consultant Naz Haque about how to ensure your website is both meeting and exceeding patient expectations so that they start to build relationships with your business.

What you’ll hear today:

Naz's insight into what makes an unsuccessful website

Guidance on what patients are looking for online

How to pinpoint why patients choose your dental practice to ensure you're pushing out the right messages

The importance of making sure that your dental practice has a website.

In this episode of Bodcast, host, Branding and Communications Coordinator, Becky Hargreaves is joined by Wesleyan's Social Media Manager, Richard Eccleston. Together, they explore how you can adopt social media as a marketing tool in your dental practice, providing you with practical hints and tips that you can take away and implement.

What you'll hear today:

Richard's advice on the recommended social media channels to use

Tips on how to create a Business page on Facebook

Ideas for content for your regular posts

How to create sponsored posts on a Facebook Business page

Advice on scheduling content and getting the team on board.

Your website acts like an online window to your business but what is it saying about you?

In this episode of Bodcast, host Branding and Communications Manager, Sian Grace talks to Google Consultant Naz Haque about how to optimise your website and drive traffic there to attract new patients.

What you'll hear today:

Naz explains why you should care about standing out on Google

Advice on how you can increase your visibility on Google

How long it takes to see results and Naz's advice on whether there areany shortcuts you can take

Guidance on how you can measure the results when you've optimised yourwebsite.

Listen to this episode of Bodcast to discover Business Consultant, Sheila Scott’s expert tips and advice on how you can encourage your patients to visit the hygienist more frequently.

What you’ll hear today:

Sheila explains the importance of explaining to patients why it’s beneficial to see the hygienist

Tips on how to explain hygiene services to patients while they’re in the dental chair

How to ensure patients are clear on why they’re visiting the hygienist

Sheila’s views on the importance of educating patients on how to effectively use interdental aids.

Take away a greater understanding of the factors which need to be considered when preparing a dental practice for sale, as well as the steps needed to achieve this, in this episode of Bodcast with Andrew Lockhart-Mirams, Senior Partner at Lockharts Solicitors.

What you'll hear today:

First steps to consider how best to prepare a practice for sale

Steps to confirm NHS contracts are in order

How the CQC impacts upon preparation and completion of sale and how to ensure compliance

Other key factors which need to be considered as part of the sale, including timescales.

Nigel Jones shares his reflections on the key influences on the UK dental market that emerged in 2016 and the impact that these may have on the industry in the year ahead.

What you’ll hear today:

An overview of the pressures faced by NHS dental professionals

A consideration of the impact of the rising costs of running a dental practice

Why the appeal of owning a dental practice has ebbed away for young dentists

How dentistry was shown in a more positive light in the media in 2016.

 

If a man landed from Mars and wanted to buy your dental practice, wouldhe be able to work out how to run the practice from your policies andprotocols? If the answer is no, then this episode of Bodcast withcompliance expert Pat Langley is a must for you and your team, to ensure yourmeeting the CQC's requirements. 

What you'll hear today:

How compliance with the CQC is involves far more than just havingwritten policies and protocols filed on a shelfHow to ensure it's clear how your practice is run throughtailored policies and protocolsWhy it's essential to regularly review your policies and protocolsThe importance of staff training to ensure the whole team are clear onwhat your policies and protocols are.

If a man landed from Mars and wanted to buy your dental practice, wouldhe be able to work out how to run the practice from your policies andprotocols? If the answer is no, then this episode of Bodcast withcompliance expert Pat Langley is a must for you and your team, to ensure yourmeeting the CQC's requirements. 

What you'll hear today:

How compliance with the CQC is involves far more than just havingwritten policies and protocols filed on a shelf

How to ensure it's clear how your practice is run throughtailored policies and protocols

Why it's essential to regularly review your policies and protocols

The importance of staff training to ensure the whole team are clear onwhat your policies and protocols are.

 

Corporate social responsibility (CSR) is a broad term used to describe acompany’s efforts to improve society in some way. In this episode of Bodcast,host Zoe Close catches up with Bridge2Aid's Ian Wilson to provide listenerswith a greater understanding of the benefits of putting CSR at the heartof your business, as well as tips on how you can implement this.

What you'll hear today:

The meaning of CSR and examples of how it works in practice

An overview of the benefits of CSR to a dental business

Advice on how to get started in your own dental practice.