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The Business of Video Games with Jay Powell
An Independent Data Survey found that 2020 has seen the rise of video games. The industry has become bigger than the global movie and sports ones combined.
And as expected, everyone wants a piece of the pie. But most aren’t aware of the pitfalls within this multi-billion dollar industry.
In our latest episode, Jay Powell and I discussed how important the business side of video games can be.
Jay is the founder of the Powell Group, a small, video game consulting firm. He supports indie to bigger developers, works with publishers, conferences, and tech companies.
Jay’s objective is to help as many people as possible share great games with the rest of the world. He does that by:
👉🏻 educating developers on the business of video games;
👉🏻 running the longest digital conference series in the video game industry;
👉🏻 his fantastic online Discord community of over 2300 industry professionals.
In our discussion you’ll learn about:
🍋 the uncharted concept (for many) of discoverability. As a video games developer, you should be doing marketing. And building communities around your game. From day one!
🍋 the reality of how small the multi-billion dollar gaming industry is. You learn early on that you don’t screw people over because it’ll bite you back.
🍋 what it takes to run a digital event and how to drive audience engagement.
🍋 the success behind streaming services, such as Netflix and HBO. How to make people care about your content.
🍋 how something Jay had been doing since he was five-years-old turned changed his future. From earning “extra beer money” to ending up doing what he loves.
Hope you enjoy the episode! If you want to find out more exclusive content:
🍋 Trevor Dudeck's LinkedIn profile: https://www.linkedin.com/in/trevordudeck/
🍋 Lemonade's LinkedIn page: https://www.linkedin.com/company/lemonadetheagency/
🍋 Lemonade's Instagram profile: https://www.instagram.com/lemonadecreates/
🍋 Lemonade's Facebook page: https://www.facebook.com/lemonadecreates
🍋 Lemonade's Twitter account: https://twitter.com/lemonadecreates
View all episodes
By Lemonade The Agency
5
22 ratings
An Independent Data Survey found that 2020 has seen the rise of video games. The industry has become bigger than the global movie and sports ones combined.
And as expected, everyone wants a piece of the pie. But most aren’t aware of the pitfalls within this multi-billion dollar industry.
In our latest episode, Jay Powell and I discussed how important the business side of video games can be.
Jay is the founder of the Powell Group, a small, video game consulting firm. He supports indie to bigger developers, works with publishers, conferences, and tech companies.
Jay’s objective is to help as many people as possible share great games with the rest of the world. He does that by:
👉🏻 educating developers on the business of video games;
👉🏻 running the longest digital conference series in the video game industry;
👉🏻 his fantastic online Discord community of over 2300 industry professionals.
In our discussion you’ll learn about:
🍋 the uncharted concept (for many) of discoverability. As a video games developer, you should be doing marketing. And building communities around your game. From day one!
🍋 the reality of how small the multi-billion dollar gaming industry is. You learn early on that you don’t screw people over because it’ll bite you back.
🍋 what it takes to run a digital event and how to drive audience engagement.
🍋 the success behind streaming services, such as Netflix and HBO. How to make people care about your content.
🍋 how something Jay had been doing since he was five-years-old turned changed his future. From earning “extra beer money” to ending up doing what he loves.
Hope you enjoy the episode! If you want to find out more exclusive content:
🍋 Trevor Dudeck's LinkedIn profile: https://www.linkedin.com/in/trevordudeck/
🍋 Lemonade's LinkedIn page: https://www.linkedin.com/company/lemonadetheagency/
🍋 Lemonade's Instagram profile: https://www.instagram.com/lemonadecreates/
🍋 Lemonade's Facebook page: https://www.facebook.com/lemonadecreates
🍋 Lemonade's Twitter account: https://twitter.com/lemonadecreates