The Business Project

The Business Project

By Rahul JacobBusinessEntrepreneurshipMarketing
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The Business Project episodes

  • Community Commerce and RWA Marketing
    In this episode, join Rahul Jacob as he talks to Gagandeep Singh, Head of Ads and New Initiatives at MyGate, about RWA Marketing and his journey of building MyCommunity Genie a Community Commerce Platform.

    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thebusinessproject.co
    32 min
  • Marketplace Growth
    In this episode, join Rahul Jacob as he talks to Akshay Punjabi, Head of Performance Marketing (Marketplaces) at Mensa Brands, about scaling traffic and revenue on marketplaces.

    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thebusinessproject.co
    42 min
  • Brand Building
    In this episode, join Rahul Jacob as he talks to Vishal Nicholas, Executive Vice President, Head of Brand Strategy - Dentsu Creative, about Brand Building for Startups.
    With over 16 years in Advertising, Vishal has worked with companies across Mobility, Fintech, E-commerce, and FMCG and talks about some of his most memorable campaigns.

    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thebusinessproject.co
    25 min
  • Offline Marketing
    In this episode, join Rahul Jacob as he talks to Samir Chaudhary, Founder - The Media Ant. Started in 2012, Media Ant is a platform that offers various marketing options at the best prices.

    Samir breaks down how to get started with Offline Marketing and also discusses the budget requirements, ROI and measurement.

    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thebusinessproject.co
    13 min
  • Community Building
    In this episode, join Rahul Jacob as he talks to Aditya Mohanty, Founder - The Product Folks (TPF) to derive insights from TPF's growth to effectively use community building as a channel to scale your startup.

    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thebusinessproject.co
    22 min
  • Guide to Search Engine Optimisation
    In this episode, join Rahul Jacob as he talks to Devendra Saini, Associate Director of Growth at Mobile Premier League, who's had over a decade's worth of experience working with SEO.

    The Episode covers Stories of how companies have benefited from SEO, a few Quick tips to improve On-Page SEO, Doing Keyword Research the right way & Building Links and a whole lot more.

    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thebusinessproject.co
    41 min
  • Starting Up - Getting your First 1000 users

    Join Rahul Jacob (Founder – Supply6) on the Debut episode of The Business Project as he speaks to Anirudh Narayan (Author – Scale Smart & Founder - Growth Spartan, Digital Marketing Agency) This episode covers the following points – 1) How to acquire your first 1000 users with a step-by-step approach 2) Frameworks to identify if you have achieved Product Market Fit 3) Finding the right channels to reach your customer & know when to scale the channel 4) How to Optimize your Landing page to enhance conversations 5) Common Traits among successful Founders



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.thebusinessproject.co
    28 min

About The Business Project

From the publisher's feed

Starting up leaves you with more questions than answers. Listen to the Business Project to find answers to your early-stage Marketing and Growth problems.