The BusinessZone with Crystal & Gilbert

The BusinessZone with Crystal & Gilbert

By Crystal Mitchell and Gilbert BuchananBusinessEntrepreneurshipMarketing
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The BusinessZone with Crystal & Gilbert episodes

  • Why DEI Certifications Are Turning Into Legal Landmines

    What was once a symbol of corporate progress—a badge of honor on websites and annual reports—is starting to feel more like a trap. That piece of paper—the DEI certification—was supposed to be a shield, a sign that a company was committed to a better, fairer future. But what if that shield has been turned into a target?

    A recent federal order could turn these certifications into a prime target for lawsuits and government penalties. Companies are now confronting a new legal risk, not for failing to be progressive, but for the very programs they were encouraged to embrace. We will examine how a single executive order has weaponized corporate DEI, the implications for any business collaborating with the U.S. government, and why the initial DEI boom is currently facing a significant reality check.

     So, how did we even get here? After the events of 2020, corporate America saw a massive shift. DEI—Diversity, Equity, and Inclusion—went from a quiet HR initiative to a multi-billion-dollar industry and a top priority in boardrooms. Companies raced to hire Chief Diversity Officers, launch ambitious initiatives, and get certified to prove their commitment. It was a golden age of corporate social responsibility.

    1 hr 50 min
  • Why 2025 is the Biggest Test for Entrepreneurs

    2025 will be the hardest test entrepreneurs have ever faced. However, if you're well-prepared, it might present your greatest opportunity. In this live episode of The BusinessZone with Crystal & Gilbert, we cover:

    • The “perfect storm” of 2025: economy, regulations, AI, and workforce
    • Why minority entrepreneurs will feel these shifts the most
    • 5 proven strategies to build resilience and agility
    • How to adopt AI without wasting money
    • The culture and mindset that separates survivors from winners
    • . Live every Friday at 3pm PT on Restream: YouTube, LinkedIn, and Facebook.

      1 hr 30 min
    • Why America Can’t Make Stuff Again

      For America to manufacture everything it needs, essentially achieving full domestic self-sufficiency, it would require major shifts in infrastructure, policy, labor, education, and culture.

      Our talk today aims to comprehensively explore the multifaceted aspects of achieving complete domestic manufacturing self-sufficiency, offering listeners a more profound understanding of the challenges and opportunities in this ambitious goal.

      The Hidden Cost of "Greatness" America became a powerhouse, but on stolen time, stolen bodies, and stolen futures. This truth doesn’t erase American achievement — it demands honest recognition. “A house built on injustice cannot call itself righteous, even if the walls are made of gold.” The Irony of American Greatness: Who Paid the Price?

       

      When we reflect on America's rise to greatness, we must ask: great for whom? Beneath the success stories, industrial booms, and global influence lies a painful truth: millions of Black lives were enslaved, exploited, and erased to build America's economic foundation.

       

      Why This Truth Matters Now Today, the ripple effects of slavery still shape America: Racial wealth gaps, Unequal education, Mass incarceration, Voter suppression, and Health disparities. Understanding the actual cost of America's "greatness" is not about blame — it's about truth, healing, and building a future where greatness is measured not by profit but by justice.

      1 hr 58 min
    • The Cost of America's Collapse: Who Pays the Price?

      Welcome to The BusinessZone with Crystal & Gilbert!

       

      Today's topic discusses plans for surviving the current economy. It's not just Wall Street feeling the heat. From Main Street USA to small Southeast Asian factories, the ripple effects are real and relentless. If the economy crashes (think 2008-level or worse), some U.S. states and cities will feel the pain faster and harder than others.

      The fallout usually hits places that rely heavily on vulnerable industries, have high debt, or already have fragile economic conditions. Here's a breakdown of who's likely to feel it first and why:

      1 hr 32 min
    • It's Black History Month:: Let's Talk About The Civil Rights Movement

      The Civil Rights Movement: Legacy, Progress & D.E.I. (Diversity, Equity, and Inclusion) The Civil Rights Movement of the 1950s and 1960s was a turning point in American history, challenging systemic racism and segregation.

      Join me as we explore how this pivotal movement paved the way for Diversity, Equity, and Inclusion (D.E.I.) today. Discover how the fight for equal rights led to landmark legislation like the Civil Rights Act of 1964 and how it continues to shape inclusive practices in education, workplaces, and beyond.

      How far have we come? Listen in and reflect on the ongoing journey toward racial equality and justice. What do you think about the progress we’ve made so far? Let us know in the comments!

      Don't forget to like, share, and subscribe for more insightful content!

       
      48.4
      1 hr 38 min
    • Kicking off 2025 with Game-Changing Strategies

      Kick-off 2025 with game-changing strategies designed to help small businesses thrive! In this episode, we dive deep into the top trends, tactics, and tools entrepreneurs and small business owners need to scale their businesses this year. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~The BusinessZone with Crystal & Gilbert is a weekly online talk radio show that streams live on YouTube and Facebook from 3 to 4:30 p.m. PST. The show promotes small business and entrepreneurship practices. Hosts: Crystal Mitchell, Business Coach & Consultant [email protected] Gilbert Buchanan, Business Coach & Consultant [email protected] Facebook:   / thebusinesszonewithcrystalandgilbert  

      1 hr 34 min
    • The Future of DEI: Will It Survive the Current Political Climate

      Join the conversation and share your thoughts on the future of DEI in a world of political uncertainty with Dr. Thela R. Thatch, Founder & CEO of Thela Thatch Consulting.

      The world is witnessing a significant shift in the political landscape, and many are left wondering if diversity, equity, and inclusion will survive the turmoil. Join the conversation and share your thoughts on the future of DEI in a world of political uncertainty.

      1 hr 52 min
    • Unlocking Opportunities: The Future of Disadvantaged Businesses in Government Contracts!

      Don't miss out on this valuable discussion that will educate and inspire you to take your business to the next level. Press the play button and join us as we unlock the future of disadvantaged businesses in government contracts. Don't forget to like, comment, and subscribe for more insightful content. Let's make a positive impact together! #DisadvantagedBusinesses #GovernmentContracts #DiversityandInclusion

       If the federal government were to eliminate DEI (Diversity, Equity, and Inclusion) programs, the impact on DBE (Disadvantaged Business Enterprise) programs could vary depending on how these initiatives are structured and implemented. DBE programs are designed to promote equal opportunities for businesses owned by socially and economically disadvantaged individuals.

      They often focus on minority, women, and veteran-owned businesses. These programs are vital for contracting opportunities, such as those with federal, state, and local agencies. #governmentcontracts #dbe, #smallbusinessrevolution #socioeconomicimpact #project2025 #trump

      #DisadvantagedBusinesses #GovernmentContracts #DiversityandInclusion
      1 hr 46 min
    • GiveBack Strategies: Save on Taxes, Support Your Community

      "Are taxes draining your small business? Discover smart strategies to cut your taxable income while making a meaningful impact in your community.

      In this episode, our guest Amber Wynn, Philanthrepreneur, tackles small businesses' common tax struggles and explores how giving back can boost your bottom line.

      With surprising stats about small business taxes and thought-provoking insights, you'll learn how to turn tax challenges into opportunities for growth and community support. Is your business ready to make a difference?"

      1 hr 42 min

    About The BusinessZone with Crystal & Gilbert

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    Tune in for a curated and high-quality content designed for the entrepreneur and small business owner.​A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity,…