If you're struggling with your digital marketing, this episode is for you. Today we focus on the Lifetime Value Ratio (LTVR), a fundamental formula for determining business growth and success, and how the LTVR can clarify your marketing budgets.

Digital marketing is confusing. With tons of options across a bevy of platforms, how is someone supposed to figure out what to do? On this episode of The Buyer's Journey we discuss the state of the digital marketing industry and help you achieve marketing clarity.

Digital audio listening is slated to beat non-digital by 2020 according to a new eMarketer report. What are the numbers and how will this effect budget?

Podcasters rejoice! Spotify is beefing up their analytics data for your programs. In today's episode we discuss the new features and what this means for your show.

A new report by Adobe Analytics shows that mobile podcast listening has risen 60% since Jan. 2018, and 25% of new podcast listeners have joined in during the last 6 months.

Google's latest search result update allows you to listen to your favorite podcasts right in the SERP page. What does this mean for podcasters? We discuss!

Google released an algorithm update that will help featured snippets stay fresh and up to date. Here's what you need to know.

A new eMarkter report discusses how much is too much brand communication? We discuss in hopes our inboxes will get a little less flooded!

DoorDash's horrible tipping scandal came to light and competing fast food delivery brands were quick to respond. We discuss this and more in today's show.

Pinterest's Q2 earnings report is in and we've got a breakdown of everything you need to know for your marketing campaigns.