The CEO Shift with Leanne Meiser

Buckle up Buttercup because we are about to unlock a whole new level of success!

Straight out of the gate, I want you to know that I'm running a free Master Class webinar on 8/8 to help you overcome the objections you might be experiencing in your business. You won't want to miss it!

But today we're talking about reaching our ideal customer and knowing that it's okay if not everyone fits that description. The goal is not to niche down so much that you exclude a large group of people. Instead, I encourage you to look beyond your initial assumptions and be open to connecting with a wider range of people. I share my favorite Christmas Hallmark movie reference because I think it fits perfectly with this topic.

Your content should speak for itself and by expanding your network and engaging with the right people, you can allow potential clients to discover your services and decide if it aligns with their needs. Have conversations with those who show interest and don't let those who are not their target audience discourage you.

When you learn how to change your mindset and handle the objections you'll start to see your business grow exponentially! Don't miss my webinar: 3 Mindset Shifts to Overcome Any Objections on 8/8 at 12:00 pm EDT!

Today we have Ali Brodeur on the podcast! Ali is a private stylist and she's been a client of mine that transitioned from Network Marketing to running her successful styling business. Ali takes us through the mindset changes she had to make in order to show up as the woman that was already where she wanted to be!

A few questions to ask yourself about that future version of you are:

By envisioning and embodying this best version of yourself, you are more likely to take better, more strategic actions toward your goals.

When you fully embrace and embody the best version of yourself, you are able to overcome mental clutter, release what no longer serves you, and create space for growth and success. We like the analogy of cleaning out a closet - just like we need to remove clothes that no longer fit us or make us feel good, we also need to let go of things in our lives that are holding us back. This can include physical clutter in our homes and offices, as well as mental clutter such as negative thoughts, limiting beliefs, and unresolved emotions.

I've absolutely loved working with Ali and I would be honored to work with you to take your business to the next level, or pivot and step into the woman you are meant to be. Book your free discovery call here and be sure to get on my email list for more helpful tips!

Connect with Ali:

IG: @alibrodeur

Website: https://alibrodeur.com/

00:00:32 Becoming the best version of yourself.

00:09:59 Visualize and transform your life.

00:20:41 Dressing for success boosts confidence.

00:23:22 Clear clutter to step into your best self.

00:32:02 Upgrade your wardrobe intentionally.

00:34:21 Be intentional in your life.

00:40:30 Up-level your wardrobe for success.

I'm a big fan of the Today Show! Something I find so interesting is when there are celebrity guests like Julia Roberts and George Clooney and they sell whatever it is they are working on. There is so much money that goes into promoting their movies and yet they still show up and share about them.

How does this relate to you? You might be thinking that putting up one or two posts will get the job done but I'm here to tell you that it's going to take you consistently showing up and talking about your offer if you want people to buy. People need it at the forefront of their minds if they are going to purchase/join you.

And here's the thing, it'll likely be uncomfortable at times. I'm here to encourage you to embrace that and show up anyways. The key is to differentiate between relationship building and selling and serving. You sell and you serve on your feed through your posts/content, and you build relationships in DMs and on their feeds. Are you currently doing this and do you have a strategy that supports this?

Start asking those questions and see your business grow! This is not supposed to be easy. I am doing the same exact work with you. And even though I've already made my first six figures and beyond, my brain still goes "Shouldn't this be easier now?" But I know whether I want it to be easier or not, I'm not there yet so I have to keep doing the work, and so do you.

If you're ready to take your business to the next level it's time to book a consult call with me so we can create the strategies for success!

Subscribe to my email!

Curiosity and storytelling have been a go-to in network marketing. While I think this method can work, it can also lead to misconceptions when people fill in the gaps with their own thoughts and ideas.

It's important to be specific and detailed in our storytelling to ensure that the intended message is effectively conveyed. By providing ample details, we can create a stronger connection with our audience and prevent any misunderstandings or misconceptions.

Establishing trust with your audience extends beyond merely sharing personal details about our lives. It is equally important to demonstrate that we have overcome the same problems or situations that our audience is currently struggling with.

This is exactly why network marketers and social sellers can achieve success, even without a background in sales. They have personally experienced the same challenges, tried the product, and achieved tangible results. By incorporating our personal journey into our marketing efforts, we can create trust with our audience and ultimately succeed in growing a successful business.

Don't miss my weekly email where I send out helpful business tips on ways you can become the CEO of your business!

Instagram: @leannemeiser

Are you acknowledging and allowing negative emotions rather than suppressing or avoiding them? There is a benefit to sitting with these emotions and examining them, rather than spiraling into negativity and overwhelm. When you do this you can gain a better understanding of your frustrations and discover different questions you can ask yourself to find solutions.

Speaking from experience, I've felt frustrated and overwhelmed and initially asked myself negative and unhelpful questions that only intensified my negative emotions. However, when I took the time to sit with my feelings and explore different questions, I was able to generate a variety of ideas to address my frustration.

This practice is not limited to personal experiences but can also be applied to help children manage their emotions. My daughter is dealing with anxiety and we've been guiding her through the process of allowing and describing her feelings. By doing so, she was able to calm herself down and realize that feeling the emotion was not the worst thing that could happen to her.

I encourage you to reframe your thoughts and ask yourself different questions when faced with negative emotions. While taking action can be helpful, reframing thoughts is key to eliminating overwhelm, frustration, and stress. By considering how you would feel if you had already achieved the desired results, you can shift your perspective and approach your challenges with a more positive mindset.

One exercise I recommend is to identify and describe the feeling. Sometimes anxiety and excitement can feel the same in the body, and by recognizing this, we can reframe our experience. For example, if we are feeling anxious about a big business goal or a life event, we can choose to see it as excitement instead. This shift in perspective can help us embrace the challenge and step into our true potential.

00:06:34 Overcome overwhelm with focused action.

It's the end of June and we're halfway through the year - with that comes the big conventions that a lot of you are probably attending or have already attended.

Today I want to chat about the importance of being aware of your thoughts and feelings during AND after an event and using them to create a strategy for achieving your goals.

Start by writing down all the thoughts and feelings you have during the event and commit to practicing them every day. By doing this, you can recreate those positive feelings and beliefs once you are no longer in that convention center, surrounded by thousands of other people. Events are just circumstances and it is up to you to create your own excitement and motivation through your thoughts and beliefs.

Take time today to visualize yourself achieving your goals and get into a "done energy" where the goal is already achieved. From this mindset, you can create a strategy to achieve your goal and commit to executing it every single day, even when faced with challenges or setbacks.

Be sure to book a call with me to discuss your business goals and strategy. You'll receive personalized guidance and support that can help you determine if you are ready to tackle your goals on your own or if you need additional support. You can also follow along on IG @leannemeiser where I share more helpful tips!

00:00:50 Maintain excitement and commitment always.

There seems to be a common belief among women that they can only be successful in either their personal or professional life. Today I want to share my own experience of being a business owner and a mom and emphasize that this is not a problem but an opportunity to decide who we want to be and how to show up as that person.

It's so important to prioritize your own fulfillment and to achieve both personal and professional goals, but it requires resourcefulness, discipline, and a plan to balance them. It may be challenging and require sacrifice, but ultimately it is worth it to have both personal and professional fulfillment.

Taking care of yourself and being fulfilled can positively impact all relationships - commit to figuring out how to do both. It is possible to have both a fulfilling personal life and a successful professional life, but it takes work and practice. By setting an example for your children and creating a plan to balance personal and professional goals, you can achieve both and experience a positive shift in your family dynamic.

Hiring a coach can be a helpful tool in achieving business goals while also prioritizing your personal life. A coach can provide support and guidance in achieving your goals and help you figure out how to balance your personal and professional lives. I would love to work with you! Click this link and schedule your free call today! Also, be sure to follow along on Instagram @leannemeiser for more helpful tips.

Have you mastered the critical skills required for sales and success in business?

The first step is to set a specific goal and commit to figuring out what it will take to achieve it. The second step is to learn how to create demand for your product by understanding your audience and studying sales techniques. The third step is to manage your mind throughout the process! There will be days where you produce great content but results are not yet seen. Trusting that people will come is essential in managing your mind. Mastery of these skills can be achieved through time, study, and application. It is important to sell yourself on the product and business, even without tangible results, and to approach every post as a sales opportunity.

The focus of selling should be on helping your customer get what they want. The famous Zig Ziglar quote, "Help enough other people get what they want and you'll get what you want." remains true. Many people in network marketing start their business with the goal of achieving their own financial goals, but they also want to help others achieve their goals. However, when it comes to marketing and selling, they often default to only thinking about their own goals and give little attention to their customers or potential team members. This can make the selling process feel "icky" and salesy.

To overcome this problem you need to focus on both personal and customer goals. Mastering the skill of selling is critical to success in network marketing because without sales, there is no business. By helping customers get what they want, you can also achieve your own goals. Additionally, when you know how to sell the product, it becomes easier to sell the business opportunity and recruit team members.

Mastering the skill of selling is something I work with my clients on and can help you too! Schedule a free call with me today by using this link and follow along on Instagram @leannemeiser for more helpful tips!

Today we are chatting about the importance of creating sustainable processes and sticking to a plan to scale your business!

Some strategies may yield short-term success but they may not be viable in the long run. As a coach, I challenge you to manage your mind and stay committed to your goals, even when results are not immediate. Constantly lowering goals or changing processes, hinders the necessary tweaking and mastering required for scaling a business. By committing to a plan and consistently working towards it, you can unlock your potential for creating a six-figure business.

A crucial part of your plan is believing that what you are putting out on social media is valuable. Consider the desired outcome of your ideal customer and create content from that perspective. It is essential to silence any doubts or negative self-talk that may arise and focus on the energy and value that you bring to your content. By focusing on the result that your ideal customer wants, you can create content that is useful and solves their pain points. Ultimately, the goal is to provide content that helps convert your audience into customers or team members.

Take time each day to sell yourself on your value as a business owner or leader, your product, and your company. Doubts and insecurities can seep into your content and prevent you from making sales so you need to be convinced that what you have to offer is valuable and useful. By bringing feelings of excitement, generosity, compassion, and curiosity to your actions, you can create more value for your audience and help them get closer to the results they want!

I would love to help you with this - schedule your free call today and let's chat about your strategies and the value you can provide! Be sure to follow along over on Instagram @leannemeiser and snag my free Posting Guide here.

Today we are chatting all about hard work and how it can lead to personal growth, as well as its impact on others!

Hard work is not just about putting in more time or energy, but it's about thinking at a higher level and solving problems in a more efficient way. I encourage you to approach hard work as an opportunity to up-level your thinking and get better results in less time. When facing a problem, you should ask yourself how you can simplify, streamline, and accelerate the process for your ideal audience to achieve better results.

However, this kind of work can be challenging because it requires resisting distractions and interruptions that can pop up in your head, such as notifications, household chores, etc. To overcome this, try scheduling uninterrupted time in your calendar to focus solely on thinking and being uncomfortable with the process. This means setting aside time to think without any distractions or interruptions and being disciplined about it.

The hard work of thinking at a higher level is what makes it challenging, as the brain is wired to conserve energy and keep us safe by sticking to familiar patterns of behavior. Therefore, doing up-level thought work requires intentional effort and discipline to overcome the brain's autopilot mode and achieve better results.

Overall, I hope this episode highlights the importance of approaching hard work with a problem-solving mindset and a willingness to think creatively to achieve better results. By improving different aspects of your business and creating differentiation, you can make your business more exciting and achieve greater success.

I'd love to work with you on this! Click this link and schedule your call today and let's get your plan laid out. Also, follow along on Instagram @leannemeiser where I share more helpful tips!

00:00:00 Define what hard work means.