Catherine Birchall from Money101 recorded a 12-minute interview with me on why many traditional approaches to financial education don't work, and how super funds can use behavioural insights to enhance their financial literacy campaigns. Among other things, we discussed approaches to overcome the problem of knowledge decay (ie that people forget stuff quickly) and how to help members join the dots from knowledge to action and outcomes.

The interview is relevant super funds, but also for other people who seek to provide financial education their clients, members or employees.