The focus is fishing in this episode of On The Line Podcast, and hosts Andy Morgan, Levi Morgan and Matt Elliott discuss the newly released signature series crankbait that Andy and his good friend Tip worked out with Strike King, the Chick Magnet; named both for Andy's home lake, Chickamauga, and for the fact that it brings the big girls into the boat, early in the year when the water is still cold. Andy talks about how it was designed and why it was designed, covers off on the first tournament of the year, provides a definition for power fishing, and starts to scratch the surface of the impact that forward facing sonar is having on the game of professional bass fishing.