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Ask your accountant what to track and you often get a page of ratios that mean nothing to your day to day decisions. Fractional CFO Brennan de Raad explains why giving every department the right metric works better and how to turn your financial statements into a real management tool.
▶️ Let me help you: christianmuntean.com
You might have a product or service you love selling that is actually losing you money without you realizing it. Fractional CFO Brennan de Raad breaks down how to check your real margins, calculate what a customer truly costs you, and know if you can afford to grow faster.
▶️ Let me help you: christianmuntean.com
You might have gotten a statement of cash flows and had no idea what you were looking at. Fractional CFO Brennan de Raad breaks down how money actually moves through a small business and the two numbers you need to watch to stay ahead of a cash crunch.
▶️ Let me help you: christianmuntean.com
Most business owners are making decisions off financial data that is months old, which is too slow to catch a cash crunch before it hits. Fractional CFO Brennan de Raad breaks down the numbers you should actually be watching, from a 13 week cash flow forecast to customer acquisition cost and employee turnover.
▶️ Let me help you: christianmuntean.com
Buyers are not just evaluating your business, they are evaluating what could go wrong after they buy it, and your leadership team is one of the biggest factors. This video breaks down what makes a buyer walk away feeling confident instead of nervous.
▶️ Let me help you: christianmuntean.com
Approving every hire and every decision feels like control, but to a buyer it just looks like risk. This video breaks down why holding onto everything actually shrinks what your business is worth.
▶️ Let me help you: christianmuntean.com
Only 20 percent of businesses under $10 million ever find a buyer, and it has nothing to do with profit. Buyers are not paying for what your business has done, they are paying for whether it can run without you.
▶️ Let me help you: christianmuntean.com
Every founder leaves their business eventually, but only about 20 percent of small businesses ever actually sell. This video breaks down the four ways founders exit and why waiting too long turns your exit into a fire sale.
▶️ Let me help you: christianmuntean.com
You do not need to be the smartest person in the room to lead it, you just need to ask better questions than anyone else. This video breaks down how to lead people who know more than you without falling into micromanagement or checking out completely.
▶️ Let me help you: christianmuntean.com
I'm going to show you why your management team may not be taking ownership and why the problem may not be the managers alone. I'll explain how your leadership system, company culture, accountability practices, decision making authority, and performance metrics shape how managers act. I'll also walk through the signs that managers are acting like employees, why they avoid decisions, and how to reset expectations so your senior leadership team can own results and lead with more clarity.
▶️ Let me help you: christianmuntean.com
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