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Are you struggling to reach your desired audience with your podcast? Join me as we explore the importance of having a clear, specific message that resonates with your target audience. But be warned, the key to sustained podcast growth may leave you questioning everything you thought you knew.
When creating your message, it's essential to consider who you want to serve and what core transformation you're offering.
Identifying your audience is a critical step in tailoring your content to meet their unique challenges and needs. It's also important to understand the language your audience uses, as incorporating their vernacular will help form a stronger connection between you and your listeners. In this episode, Eric Nevins shares the key elements in crafting a successful podcast message to bring the Gospel into your specific niche.
As a Christian podcaster, part of your role is to offer transformation and spiritual insights that are directly applicable to the issues your audience faces. By bearing the Gospel in mind when crafting your message, your podcast will resonate deeply with your listeners and provide them with the spiritual support they seek.
Listen to the episode now!
P.S. Shhh...don't tell anyone but if you stick around after the end of the episode you'll be magically transported back to your favorite 90's CCM CD and find a secret tip that didn't make the episode.
Nailing your message...is actually the key thing that you need to do to sustain your podcast. - Eric Nevins
Getting your message just right will help you produce more content. It will help you reach the people that you want to reach with your show. - Eric Nevins
Your message is the core transformation you promise to the people you most want to serve. - Eric Nevins
Timestamped summary of this episode:
00:00:03 - "The Importance of Nailing Your Message",
Resources Mentioned:
Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.
What's the number one thing you can do for your podcast?
Show up consistently.
In today's session, I speak with Mary DeMuth, literary agent, international speaker, podcaster, and she’s the novelist and nonfiction author of over forty books, including Love, Pray, Listen: Parenting Your Wayward Adult Kids with Joy (Bethany 2022).
Mary's podcast, Pray Every Day, has had millions of downloads and publishes every day. We'll discuss her processes and how she batches to maximize her time.
She's also a literary agent and we'll talk about that leap from podcaster to published author and what you need to do to get there.
You won't want to miss this recording of The Christian Podcaster!
MEET OUR GUEST MARY
Mary DeMuth is a literary agent, an international speaker and a podcaster. And she's a prolific writer, a novelist, and she's written over 40 books, including Love, Pray, Listen: Parenting Your Wayward Adult Kids with Joy.
Connect with me and let me hear your thoughts over Facebook.
TOPICS DISCUSSED:
RESOURCES AND LINKS FROM THE SHOW:
CONNECT WITH MARY DEMUTH
CONNECT WITH ME
MORE ABOUT THE CHRISTIAN PODCASTER:
The Christian Podcaster is the official podcast of Christian Podcasters Association. We help Christians with a message develop, launch, and grow their podcasts so they can serve the people God is calling them to. Whether you’ve started your show or are ready to launch, this podcast is for you.
A strong mindset is vital for achieving success in podcasting, especially for Christian podcasters who want to make an impact and reach their ideal audience.
This mindset consists of a collection of beliefs and values which guide actions and determine results. By cultivating a positive mindset focused on growth and character-building, podcasters can overcome challenges and remain dedicated to their calling.
In this episode, I emphasize the importance of developing the right mindset for podcasting success. I believe that perseverance, partnership with God, and a focus on character traits such as godliness and mutual affection can help you stay committed and motivated.
By embracing a God-centered approach and viewing challenges as learning opportunities, you can find fulfillment and increased success in your work.
00:00:05 - Mindset,
Your podcast is part of your spiritual journey, designed to make you more like God. - Eric Nevins
Your mindset is chosen and these essential beliefs are there for every podcaster. Adopt them if you keep showing up. - Eric Nevins
If you quit, you won't pursue the calling you received. The people you are called to serve will miss out on your God-given gifts and message. - Eric Nevins
Join CPA's podcasting mastermind.
What is your relationship with money like?
In American church, some of us grew up with an understanding that money was bad and a desire to make it was worse. But what if that's not true at all?
I have good news for you, friends!
You don't have to live like Francis of Assisi (who famously renounced his inherited fortune and relied on the Lord for his provision as a monk) if you don't feel called to. In fact, the Lord may call you to change your mindset around money from an evil to a tool.
In this conversation, Katie Hornor and I discuss how mindset can change your business, relationships, and creativity.
Our guest Katie Hornor is an experienced speaker, best-selling author, and an expat entrepreneur in a sleepy little seaside town in Mexico. Katie and her husband pioneered what became the first ever literature based homeschool curriculum for the Spanish speaking world. She's inspiring millions of people with her books or programs and her podcast.
Connect with me and let me hear your thoughts over on Facebook!
TOPICS DISCUSSED:
RESOURCES AND LINKS FROM THE SHOW:
CONNECT WITH KATIE HORNOR
CONNECT WITH ME ERIC NEVINS
MORE ABOUT THE CHRISTIAN PODCASTER:
The Christian Podcaster is the official podcast of Christian Podcasters Association. We help Christians with a message develop, launch, and grow their podcasts so they can serve the people God is calling them to. Whether you’ve started your show or are ready to launch, this podcast is for you.
Creating a successful podcast requires laying a strong foundation, much like building a house.
This foundation includes a clear understanding of the intended audience and the purpose behind the podcast itself. Crafting a solid foundation ensures that the podcast has a specific direction to follow, and a message that resonates with the target listeners.
Eric Nevins emphasizes the importance of being intentional with one's podcast design, and committing to the process of improvement and growth over time. In this episode, Eric shares his experiences and insights on how to build a sustainable podcast by understanding the role of mindset, messaging, mechanics, and monetization.
He talks about making conscious decisions regarding the direction of the podcast and how to serve the intended audience. Stay true to your core values and purpose while adapting and growing to better serve the listeners' needs.
MEET YOUR HOST ERIC NEVINS
Podcasting became an obsession for me when I was bored in my cubicle in 2013. I've listened to thousands of hours of podcasts and one day realized just how much impact they could have for the Gospel.
In 2016, I started my show, Halfway There, to tell the full story of the Christian life with God. Then, in 2017, I started Christian Podcasters Association as a group on Facebook to bring Christian podcasters together. It's evolved from just a group where people post their latest episodes to a membership that promotes the cause of Christian podcasting and podcasters around the world.
Now I use what I've learned to help people just like you start and grow their podcasts. I’ll show you how to overcome fear, streamline your processes, and reach the people God is calling you to with your podcast. Come along if you'd like.
Connect with me and let me hear your thoughts over on Facebook:
TOPICS DISCUSSED:
RESOURCES AND LINKS FROM THE SHOW:
CONNECT WITH ME
MORE ABOUT THE CHRISTIAN PODCASTER PODCAST SHOW:
The Christian Podcaster is the official podcast of Christian Podcasters Association. We help Christians with a message develop, launch, and grow their podcasts so they can serve the people God is calling them to. Whether you’ve started your show or are ready to launch, this podcast is for you.
MEET OUR GUEST RUTHIE GRAY
Our guest, Ruthie Gray, is the founder of the Authentic Online Marketing School, and has a podcast Authentic Online Marketing. She teaches Christian entrepreneurs Instagram and email marketing, so they can sell their stuff or drive traffic without feeling sleazy.
Connect with me and let me hear your thoughts over on Facebook.
TOPICS DISCUSSED:
RESOURCES AND LINKS FROM THE SHOW:
CONNECT WITH RUTHIE
CONNECT WITH ERIC NEVINS
Podcasting involves a lot of technology and hardware which can be a little overwhelming at first. This session will explain the software and hardware that you need to get started. Hint: it’s not as much as you think. Eric will reveal the must have tools and share a streamlined process for production so you can ditch fear and get recording with confidence.
MEET OUR HOST:
Podcasting became an obsession for me when I was bored in my cubicle in 2013. I've listened to thousands of hours of podcasts and one day realized just how much impact they could have for the Gospel.
In 2016, I started my show, Halfway There, to tell the full story of the Christian life with God. Then, in 2017, I started Christian Podcasters Association as a group on Facebook to bring Christian podcasters together. It's evolved from just a group where people post their latest episodes to a membership that promotes the cause of Christian podcasting and podcasters around the world.
Now I use what I've learned to help people just like you start and grow their podcasts. I’ll show you how to overcome fear, streamline your processes, and reach the people God is calling you to with your podcast. Come along if you'd like.
Connect with me and let me hear your thoughts over on Facebook:
TOPICS DISCUSSED:
RESOURCES AND LINKS FROM THE SHOW:
CONNECT WITH ME ERIC NEVINS
MORE ABOUT THE CHRISTIAN PODCASTER PODCAST SHOW:
The Christian Podcaster is the official podcast of Christian Podcasters Association. We help Christians with a message develop, launch, and grow their podcasts so they can serve the people God is calling them to. Whether you’ve started your show or are ready to launch, this podcast is for you.
Jenn Uren is the creator of the brand new podcast, This Mom Knows. Today, Jenn shares how she honed her message for podcasting, the value of curiosity, and how she learned to make her deadlines. Jenn's show is encouraging moms and she is setting the example for audience building and service.
Listen to Jenn's story now!
Stories Jenn shared:
Great quotes from Jenn:
As I listened I learned that I have something to share as well.
Relationship is not me to other people exclusively; there is an element of me to me. By taking care of myself, I was not only taking care of myself, I was taking care of my family better.
When you look at somebody, what you see is not necessarily what you get. Everyone has a story and you just need to dig a little deeper.
Resources we mentioned:
Related episodes:
James Early is the podcaster behind The Bible Speaks to You. Today, James shares why he spent so much time on his first three episodes, unique ways he is responsive to his audience, and how his perspective has changed over his years of creating. James is a great example of learning the ropes as best you can while not being afraid to grow at the same time.
Listen to James' story now!
Stories James shared:
Great quotes from James:
I'm not afraid to tip over a few sacred cows now and then.
I need to know every detail so I know if I'm doing it right or not.
The episodes I like the best are the ones where I learn something.
Resources we mentioned:
Related episodes:
Meg Glesener of the Letters from Home podcast and admin of Christian Podcasters Association got on Clubhouse right around Christmas 2020. She instantly fell in love with the platform seeing the huge opportunity it represents.
"Clubhouse is putting the social back in social media," Glesener heard someone say recently. And it's true.
In this episode of the Christian Podcaster, you'll learn:
Listen to Meg share her experiences with Clubhouse now!
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