If you want more clients from Instagram, getting the RIGHT people into your audience is only the first step.

Next, you need to give them a reason to stick around, trust you and actually WANT to buy from you.

In this video, I’m continuing my How to Get More Clients From Instagram series and we’re moving onto the second part of my Grow → Connect → Convert method: 

CONNECTION CONTENT.

This is where trust is built.
Where someone goes from simply following you to thinking...

“She gets me.”“I really like her.”“I feel like I know her.”

Because people don't just buy from the person with the best tips or the prettiest Instagram feed. They buy from people they connect with and TRUST.
In this video, I cover:

✔️ What I mean by connection content
✔️ Why connection matters if you want more clients
✔️ How to make your audience feel like you truly understand them
✔️ Using relatable content to build connection
✔️ Why storytelling is so powerful
✔️ Creating carousel posts that spark actual conversations
✔️ How connection fits into the bigger Grow → Connect → Convert picture

Your growth content gets the RIGHT people through the door.
Your connection content gives them a reason to stay.

And next? We need to turn those people into paying clients 👀

This is all part of my Grow → Connect → Convert method, because we don't just want followers or views. We want content that ultimately helps you GET CLIENTS.

If you want to see more videos like this you can find them on my Youtube channel. Thanks for watching!! Alicia xx

If you want more clients from Instagram, you need to keep getting in front of NEW people, but not just any people. You want to attract the RIGHT people.

In this video, I’m continuing my *How to Get More Clients From Instagram* series and we’re moving onto the first part of my Grow → Connect → Convert method: *GROWTH CONTENT.*

Growth content is the content designed to get you discovered, reach new people and bring more of your dream clients into your audience.

But before you start thinking about what to post, there’s something REALLY important you need to know...

*Who are you actually trying to attract?*

Because creating content to “get more followers” is pretty pointless if the people following you are never going to want or need what you sell.

In this video, I cover:

✔️ What I mean by growth content
✔️ Why growing your audience is an important part of getting clients from Instagram
✔️ Why you DON'T just want more followers, you want the right followers
✔️ Why knowing your ideal client makes creating content so much easier
✔️ How to start building a simple ideal client profile
✔️ The questions to ask yourself before creating your growth content

To start building your ideal client profile, think about:

→ Who are you speaking to? Describe them in detail.
→ What are their desires? What magnetises them?
→ What situation is your dream client currently in?
→ What problems are they facing?

The better you understand the person you're trying to attract, the easier it becomes to create content that makes them stop scrolling and think, *“OMG, she’s talking to ME.”*

This is all part of my *Grow → Connect → Convert* method — because we don't just want content that gets views. We want content that ultimately helps you GET CLIENTS.

❤️ *Want to work with me?*

Join the Female Entrepreneur Content Club for my trainings, content plans, templates and support to help you grow your audience, connect with your dream clients and make more sales through your content.

And subscribe for the next video in the series!

Your pinned Instagram posts are some of the FIRST things potential clients see when they land on your profile… So are you making the most of them?

In Part 6 of my *How to Get More Clients From Instagram* series, I’m talking about exactly what you should be pinning to the top of your Instagram profile to help new visitors quickly understand who you are, what you do and how you can help them.

And this episode is a little different 😂

I filmed it LIVE, on my phone, on a beach in Cornwall, after a late tea while my kids were having too much fun to leave. A dog also scared the life out of me halfway through and I may have sworn 😂

But actually… That’s kind of the point.

You do NOT need the perfect set-up, loads of spare time or perfectly polished content to show up and grow your business. Sometimes you’ve got 10 minutes, a phone and an opportunity, so you just bloody do it.

And if you’re a small business owner who wants to attract more dream clients and make more sales using Instagram, subscribe for the rest of the series ❤️

Your Instagram Highlights are one of the first places potential clients can go when they land on your profile to find out more about you, your business and whether you're the right person for them.

But are yours actually helping people move closer to buying... or are they just a random collection of Stories from 2022? 😂

In this video, I'm showing you how to use Instagram Highlights strategically to build trust, answer questions and make it easier for potential clients to take the next step.

In this episode, you'll learn:

✔️ Which Instagram Highlights your business should have
✔️ What to actually put inside your Highlights
✔️ How Highlights can help build trust with potential clients
✔️ How to use them to showcase your offers, results and personality
✔️ How to keep your Highlights useful and up to date

Download my FREE Small Business Instagram Checklist here:
https://mailchi.mp/theclienthunter/th...

The checklist will help you audit your entire Instagram profile in under 10 minutes and spot the simple tweaks that can make a huge difference to your reach, enquiries and sales.

This is Part 5 of my *How to Get More Clients From Instagram* series, where I'm sharing simple, practical strategies to help small business owners attract more dream clients and turn Instagram into a consistent source of enquiries and sales.

If you found this video helpful, please like, subscribe and turn on notifications so you don't miss the next episode.

Come and say hello on Instagram:
@theclienthunter

Thanks so much for watching!

Alicia xx

Your Instagram profile shouldn't just look good, it should make it ridiculously easy for potential clients to take the next step.

In this video, I'm covering three often-overlooked parts of your Instagram profile: Your contact information, your link in bio and your action buttons.

These might seem like tiny details, but if someone lands on your profile ready to find out more, enquire or buy and they can't immediately work out what to do next, you could be losing potential clients.

In this episode, you'll learn:
 ✔️ What contact information you should have on your Instagram profile
 ✔️ What your link in bio should lead to
 ✔️ How to make it easy for people to find what they're looking for
 ✔️ Which Instagram action buttons you should be using
 ✔️ Simple mistakes that could be making it harder for people to enquire or buy

Download my FREE Small Business Instagram Checklist here:
 https://mailchi.mp/theclienthunter/th...

The checklist will help you audit your entire Instagram profile in under 10 minutes and spot the simple tweaks that can make a huge difference to your reach, enquiries and sales.

This is Part 4 of my How to Get More Clients From Instagram series, where I'm sharing simple, practical strategies to help small business owners attract more dream clients and turn Instagram into a consistent source of enquiries and sales.

If you found this video helpful, please like, subscribe and turn on notifications so you don't miss the next episode.

Come and say hello on Instagram:

 https://www.instagram.com/theclienthunter

Thanks so much for watching!
 Alicia xx

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 the client hunter
 Alicia clough
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If your dream clients can't find your business on Instagram, they can't buy from you…

In this little vid, I'm showing you one of the most overlooked parts of an Instagram profile... Your profile name.

Most small business owners use this space incorrectly, meaning they're missing out on people actively searching for exactly what they offer.

In this episode, you'll learn:
 ✔️ What your Instagram profile name actually does
 ✔️ How Instagram search works
 ✔️ What words to include
 ✔️ Common mistakes to avoid
 ✔️ A simple formula to help more ideal clients find your business

🎁 Download my FREE Small Business Instagram Checklist here:
 https://mailchi.mp/theclienthunter/the-small-business-instagram-checklist

The checklist will help you audit your entire Instagram profile in under 10 minutes and spot the simple tweaks that can make a big difference to your reach, enquiries and sales.

This is episode 2 of my How to Get More Clients From Instagram series, where I'm sharing simple, practical strategies to help small business owners attract more dream clients and turn Instagram into a consistent source of enquiries and sales.

👇 I'd love to know in the comments...

 What's currently in your Instagram profile name?

If you found this video helpful, please like, subscribe and turn on notifications so you don't miss the next episode.

Come and say hello on Instagram:
 https://www.instagram.com/theclienthunter

Thanks for watching!

Alicia x

Want to get more clients from Instagram without spending hours posting every day?

In this video, I'm walking you through the first things I check when auditing an Instagram profile. These are the simple tweaks that can make a huge difference to how many people discover your business, follow you and eventually become paying clients.

Whether you're a coach, service provider, creative or small business owner, this video will help you make sure your profile is working for you instead of against you.

🎁 Grab my FREE Small Business Instagram Checklist here:
 https://mailchi.mp/theclienthunter/the-small-business-instagram-checklist

Inside you'll be able to audit your own profile in under 10 minutes.

If you found this helpful, please like the video, subscribe and turn on notifications because this is the first video in my brand new How to get more clients from Instagram series, where I'll be showing you exactly how to attract more dream clients and turn your content into consistent sales.

Come and say hello on Instagram too, it’s where I’m usually hanging out:
 https://www.instagram.com/theclienthunter

Thanks so much for watching!

Alicia xx

Have you ever sat down to create content... Only to overthink every word, compare yourself to everyone else or convince yourself you'll post tomorrow?

You're not alone.

One thing I see time and time again with small business owners is that it's not a lack of content ideas holding them back, it's the energy they're creating from.

In this video, I'm sharing the common content creation blocks I see every day, the different "content personalities" that might be running your business without you even realising, and how to start showing up from a place of confidence instead of fear.

Your dream clients don't need a perfect version of you. They need a visible version of you.

If you're ready to stop overthinking, create content more consistently and attract more dream clients through your marketing, you're in the right place.

✨ Don't forget to subscribe for weekly videos to help you create content that attracts dream clients, grows your audience and makes your business more money.

#SmallBusiness #ContentMarketing #InstagramMarketing #ContentCreation #BusinessMindset #FemaleEntrepreneur #SocialMediaMarketing #DreamClients #MarketingStrategy #SmallBusinessOwner

Has Instagram changed... again? 😅

If your social media feed is full of people shouting about the latest algorithm update, don't panic. In this live, I've done the reading so you don't have to.

I've spent hours going through the latest Instagram announcements, Meta updates and Adam Mosseri's latest comments to bring you everything that actually matters for small business owners.

We cover:
✨ The biggest algorithm changes
✨ Why reach isn't the metric to obsess over anymore
✨ The new "Your Algorithm" update
✨ Instagram Plus – is it worth it?
✨ Reels, carousels and profile updates
✨ AI features coming to Instagram
✨ Hashtags, SEO and what Instagram is rewarding now
✨ What I'd actually focus on if I wanted to grow on Instagram in 2026

Most importantly, I explain what these updates mean for your business (without all the scare tactics!).

If you're a small business owner, coach, service provider or content creator wanting to grow your audience, attract more dream clients and make more sales through Instagram, this one's for you.

🤍 If you enjoyed this video, don't forget to like, subscribe and leave a comment letting me know which update surprised you the most.

👇 Let's connect:
Instagram: @theclienthunter
Website: https://www.theclienthunter.co.uk