<p>Does colour matter in branding? Is blue really the colour of trust? Is yellow cheap? Is red powerful? Why are there no pink banks? Is colour art or science? In this episode Piers and Jasmine debate the role of colour in branding.</p>

Does colour matter in branding? Is blue really the colour of trust? Is yellow cheap? Is red powerful? Why are there no pink banks? Is colour art or science? In this episode Piers and Jasmine debate the role of colour in branding.

The Colour of Influence

A romp through the marketing issues of the day from all around the world in a spirited conversation between advertising and branding gurus Jasmine Montgomery and Piers Guilar Advice for small and big businesses alike, and a bit of a giggle for anyone interested in marketing.

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The Colour of Influence

The Colour of Influence