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In this introspective episode, I delve into the complexities of coffee roasting and tasting, while reflecting on my journey as a coffee entrepreneur. I share my thoughts on the challenges of understanding and appreciating different coffee profiles, from one-dimensional to complex flavors. I discuss my recent experience with a Colombian coffee that I initially disliked but received positive feedback from a customer, highlighting the importance of perspective in the coffee industry.I explore the balance between pursuing personal coffee preferences and catering to diverse customer tastes. Throughout the episode, I emphasize the larger purpose behind my work: to be a positive part of people's coffee journey, whether through providing quality coffee or sharing knowledge and experiences. Listeners will gain insight into the mindset of a dedicated coffee roaster and entrepreneur, learning about the challenges, self-doubt, and ultimate drive that fuels this passion-driven industry.

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