The Core Truth with Peter Hernandez

The Core Truth with Peter Hernandez

By Peter Hannis HernandezBusinessEntrepreneurship
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The Core Truth with Peter Hernandez episodes

  • The Core Truth Podcast w/ Peter Hernandez - #46: Ricky Carruth

    In this episode, Peter Hannis Hernandez sits down with Ricky Carruth — one of the most influential voices in real estate coaching and the founder of Zero to Diamond, the first completely free, open-access platform for agents.Ricky’s journey is as raw as it is inspiring. At just 23, he became a self-made millionaire selling beachfront properties on the Alabama Gulf Coast. But when the housing market crashed, he lost everything — going bankrupt, sleeping in his car, and working on an oil rig to survive.When he returned to real estate, Ricky reinvented his entire approach. By focusing on relationships over transactions, he built a high-volume solo business, closing more than 100 deals a year for nearly a decade straight — all without a team or assistants.Today, through Zero to Diamond, Ricky shares his systems, scripts, and routines with over 100,000 agents worldwide — completely for free. His mission: to reframe real estate as a business of trust, not just sales.🚀 What You’ll Learn in This Episode:How losing everything taught Ricky the true foundation of real estate successWhy relationships and consistency outperform flashy marketing and chasing commissionsThe exact daily routines and systems that helped him close 100+ deals a year as a solo agentThe philosophy behind Zero to Diamond and why Ricky refuses to charge for his coachingHow authenticity and accessibility have built one of the most loyal agent communities in the worldWhat it really means to build a business for the long run, not just the next commission checkFrom selling condos to his grandmother, to coaching agents alongside leaders like Grant Cardone and Patrick Bet-David, Ricky’s story is proof that failure isn’t the end — it’s the foundation of future success.📌 Watch now to learn how to shift from chasing deals to building a real business, and how Ricky’s mindset can help you transform your career.🔔 Don’t forget to subscribe for more conversations with the brightest minds in real estate.👇 Share your biggest takeaway in the comments below!#RickyCarruth #TheCoreTruthPodcast #PeterHernandez #ZeroToDiamond #RealEstateCoaching #AgentGrowth #RelationshipOverTransactions #RealEstateSuccess #MindsetMatters #BusinessResilience

    45 min
  • The Core Truth Podcast w/ Peter Hernandez - #45: Steven Cohen

    In this episode, Peter Hannis Hernandez sits down with Steven Cohen — one of Manhattan’s most accomplished real estate brokers, with over $2.45 billion in career sales and a track record of setting records in New York’s most iconic buildings.Consistently ranked by The Wall Street Journal among the top brokers nationwide, Cohen has also been honored by The Hollywood Reporter, Variety, and named New York City Broker of the Year. With a loyal international clientele, deep market knowledge, and unmatched negotiation skills, he’s a trusted advisor to some of the most discerning buyers and sellers in the world.🚀 What You’ll Learn in This Episode:How Steven Cohen built a $2.45B career in Manhattan real estateThe secrets to anticipating client needs and exceeding expectationsLessons from working across both luxury resales and new developmentsWhy integrity, communication, and emotional intelligence are Cohen’s edgeHow global experience and community engagement shape his business successFrom his early days living abroad in Israel, South Africa, and Australia to becoming a board member at the Marlene Meyerson JCC of Manhattan and a founding member of South Africa’s Tomorrow Trust, Cohen’s story blends global perspective, community commitment, and elite business acumen.📌 Watch now to discover the mindset, strategies, and service principles that drive one of Manhattan’s premier brokers — and how you can apply them in your own business.🔔 Don’t forget to subscribe for more conversations with the brightest minds in real estate.👇 Share your biggest takeaway in the comments below!#StevenCohen #TheCoreTruthPodcast #PeterHernandez #LuxuryRealEstate #NYCBroker #RealEstateLeadership #BrokerTips #ClientSuccess #MindsetMatters #BusinessGrowth

    43 min
  • The Core Truth Podcast w/ Peter Hernandez - #44: Julia Spillman

    In this powerhouse episode, Peter Hannis Hernandez sits down with Julia Spillman — CEO of Douglas Elliman’s celebrated Eklund|Gomes team — to explore the strategies, mindset, and leadership it takes to scale one of the most dynamic real estate teams in the country.Dubbed “The Mastermind” by The Real Deal, Julia is the architect behind Eklund|Gomes’ unprecedented nationwide expansion. From overseeing sales and operations to spearheading agent growth across markets, she has transformed the team into a billion-dollar powerhouse while keeping people and relationships at the center of it all.🚀 What You’ll Learn in This Episode:- How to strategically scale a real estate team without losing culture or connection- Why data, intuition, and communication are Julia’s formula for leadership success- Lessons from breaking the billion-dollar annual sales mark — and what it takes to sustain that level- The importance of cultivating networks, nurturing high-net-worth clientele, and staying ahead of market shifts- How Julia balances business ambition with her deep commitment to community and philanthropyJulia’s journey from Kentucky roots to becoming one of the most respected leaders in luxury real estate is nothing short of inspiring. With her energy, vision, and proven track record, she brings insights every agent, broker, and entrepreneur can put into action today.📌 Watch now to learn how to elevate your leadership, build stronger client relationships, and thrive in a competitive marketplace.🔔 Don’t forget to subscribe for more wisdom from the brightest minds in real estate.👇 Share your biggest takeaway in the comments below!#JuliaSpillman #TheCoreTruthPodcast #EklundGomesTeam #PeterHernandez #RealEstateLeadership #ScalingSuccess #LuxuryRealEstate #BrokerTips #MindsetMatters #BusinessGrowth

    40 min
  • The Core Truth Podcast w/ Peter Hernandez - #43: Tom Ferry

    In this power-packed episode, Peter Hannis Hernandez sits down with Tom Ferry, one of the most influential voices in real estate, to uncover the blueprint for achieving greatness in today’s market.As the founder and CEO of Ferry International — ranked the #1 real estate coaching and training company by Swanepoel Power 200 — Tom brings over 70,000 hours of coaching experience, a world-class network of 200+ coaches across four countries, and an unmatched passion for helping agents scale their businesses and personal lives.🚀 What You’ll Learn in This Episode: The key habits that top-performing agents practice daily How to stay on the cutting edge with technology and innovation Why discipline and accountability are essential for sustainable success The mindset required to build a life you love, not just a career you surviveTom is a best-selling author, a dynamic global speaker, and the most-followed coach in the real estate industry — and he’s here to share real, actionable wisdom you can use right now.📌 Watch now and take your real estate career to the next level.🔔 Don’t forget to subscribe for more insights from top minds in real estate.👇 Drop your biggest takeaway in the comments below!#TomFerry #TheCoreTruthPodcast #RealEstateCoaching #PeterHernandez #RealEstateSuccess #RealEstateTraining #MindsetMatters #FerryInternational #BrokerTips #RealEstateLeadership #BusinessGrowth

    39 min
  • The Core Truth Podcast w/ Peter Hernandez - #42: Frances Katzen

    From Ballet to Billion-Dollar Deals | Frances Katzen on The Core TruthIn this episode of The Core Truth, host P.H. Hernandez sits down with powerhouse NYC broker Frances Katzen—founder of The Katzen Team at Douglas Elliman and a true titan of the real estate world, with over $3 billion in career sales.Frances shares her remarkable journey from professional ballet dancer to elite real estate broker, and the mindset, discipline, and strategy that helped her rise to the top of one of the most competitive markets in the world.We dive deep into:✅ The art of high-stakes deal-making✅ Building a global clientele✅ Branding, reinvention, and resilience✅ What it really takes to succeed in NYC real estateWhether you're an agent, investor, entrepreneur—or just someone hungry to learn from the best—this episode is packed with hard-won insights and powerful takeaways.🔔 Don’t forget to like, subscribe, and hit the bell so you never miss a new episode.📍 Follow Frances on Instagram: www.instagram.com/franceskatzen🌐 Learn more: www.franceskatzen.com | www.thekatzenreport.com🎧 Listen to The World of Real Estate: Available on major podcast platforms#FrancesKatzen #RealEstate #NYCRealEstate #BrokerLife #LuxuryRealEstate #TheCoreTruth #SecondAct #SuccessMindset #BrandBuilding

    38 min
  • The Core Truth Podcast with Peter Hernandez - Episode 39: The Power of Coaching with Aaron Keith

    Aaron Keith is the founder of Buildify Systems (formerly Ascension Programs), offering entrepreneurs a full suite of resources including business coaching & consulting, seminars, growth-enablement software, and a podcast.

    Aaron's journey began at 19 when he started his first business. After years of struggling, he connected with his first business coach — a turning point that changed the trajectory of his life. By 24, with the support of coaches and advisors, Aaron built one of the most successful businesses in his vertical, and that same year founded Ascension Programs to do for others what his coach had done for him.

    At 26, Aaron sold his first business to focus fully on building Ascension Programs into a world-class business education and coaching company. In 2013, he expanded into health and wellness, founding the natural medicine clinic Spark Health. Then in 2018, Aaron set out to build something the market had never seen — Buildify Systems, a business development platform combining two decades of proven systems, structures, and coaching methodology into one web-based experience.

    Today, Buildify Systems is the comprehensive home for business growth software, high-level coaching, seminars, and books for entrepreneurs at every stage. Aaron has directly coached over 10,000 business owners — from startups to celebrities to billion-dollar companies — through what's become known as "The Buildify Method": a rare ability to balance business systems with psychology.

    In this episode, we dig into Aaron's path from broke 19-year-old founder to building an empire of resources for entrepreneurs — and what it really takes to scale a business without losing yourself in the process.

    48 min
  • #TheCoreTruth with Heather & Learka: Fake It Until You Make It

    Welcome back the unstoppable Heather & Learka! Since their first appearance, this dynamic duo has continued to define success in real estate...As we gear up for success post-election and anticipate upcoming interest rate reductions, Heather & Learka share strategic insights on adapting to these changes. With hundreds of millions in properties sold across diverse markets from LA to London, and clients from California to South Africa, they’re more than equipped to guide us through these evolving times. 👇⁠Join us live this Thursday, October 17th at 9AM PST / 12PM EST as we bring you a new episode of #TheCoreTruth podcast live on YouTube, Facebook and LinkedIn.⁠

    34 min
  • #TheCoreTruth with Tristan Ahumada: SoCal Power Players

    Excited to welcome back Tristan Ahumada to the #TheCoreTruth podcast for his second appearance! Tristan, a trailblazer in California’s real estate scene, not only runs a top-performing team but also spearheads LabCoat Agents, a hub for real estate innovation. Speaking nationally at various events, he’s dedicated to empowering agents with free resources and cutting-edge automation systems to transform their businesses. ⁠⁠Joining him is Luis Robledo, a distinguished Realtor with a robust track record in Southern California’s luxury market, from Malibu to the Conejo Valley. With a background in Commercial Law & a founder of a marketing firm, Luis's expertise offers invaluable insights into real estate dynamics and client services. 👇⁠⁠Join us live this Thursday, September 19th at 9AM PST / 12PM EST as we bring you a new episode of #TheCoreTruth podcast live on YouTube, Facebook and LinkedIn.⁠

    40 min

About The Core Truth with Peter Hernandez

From the publisher's feed

Host Peter Hernandez brings you The Core Truth—a masterclass podcast for real estate agents worldwide, backed by over 50 years of industry leadership. As the founder of Teles Properties and former President at Douglas Elliman and Coldwell Banker, Peter shares unvarnished strategy, insight, and wisdom from the top.