Everything is brand

The cost of content


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This week, the Zync team talks about the cost of content. Some countries around the world are implementing legislation on how social media platforms should be paying for the content they publish. Australia is spearheading these efforts, with Canada and the UK on their way as well.Should digital behemoths like Facebook and Google be paying for the content they post? Does news belong to the organizations that are publishing it? Are news outlets just using these platforms as distribution channel...
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Everything is brandBy Zync