The Creative Influencer

Minisode Six of Season Six. In this minisode, Jon talks about how to cope with comments. This is the twin sister of our last minisode – minisode five – where we discussed what to do about negative product reviews.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Episode Five of Season Six. We interview Niklas Hartmann. Niklas is the Head of Influencer Marketing for ReachOn and ReachOn works with businesses to retain and work with influencers.

We flipped the script on Niklas. We had him tell us tips for Influencers to better position themselves when working with brands.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Minisode Five of Season Six. In this minisode, Jon talks about what to do about negative product reviews and how to deal with abusive comments.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Episode Four of Season Six. We interview Christy Faith. Christy is a TikTok creator with a unique niche: home schooling. Christy built her following from zero in July of last year to almost 200,000 followers. There is something every influencer can learn from Christy about how she built her following.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Minisode Four of Season Six. In this minisode, Jon takes a look at name, image and likeness collectives – or as it is commonly referred to – NIL collectives.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Minisode Three of Season Six. In this minisode, Jon takes a look at the NCAA's interim policy relating to a student athlete's exploitation of their name, image and likeness – or as it is commonly referred to – NIL.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Episode Three of Season Six. We interview Joel Green. Joel is a former professional basketball player, the CEO of Pro Level Training,—through which he runs Nike Sports Camps,—and is also the author of the upcoming book Filtering: The Way to Extract Strength From the Struggle.

Joel shares lessons learned from his transition from professional sports to business. This led him to develop a process he calls "filtering" to gain insight from your daily experiences and continually improve and grow from them. Joel also gives us his thoughts on student athletes being able to use their Name, Image and Likeness. Finally, we talk about how he engages with fans on social media.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Minisode Two of Season Six. In this minisode, Jon asks the question "Where are they now?" about the influencers turned court correspondents that gained notable followings through their coverage of the Depp/Heard trial.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Episode Two of Season Six. We interview Phoebe Hines. Phoebe is a TikTok personality known for her dance moves and choreography with almost 1,000,000 followers and 35 million likes! Her online calling card is taking a familiar dance move popular in other videos and adding a sophisticated twist—"adding something to it," in her own words, "so that, it's not exactly the same, but it's still familiar enough that people know how to do it." Pheobe shares her thoughts on what makes viral content, TikTok trends and the amount of preparation and time it takes to create a video.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

Minisode One of Season Six. In this minisode, Jon discusses the lessons learned from lifestyle influencers turned court correspondents in the Depp/Heard trial.

A full transcript of this episode is available at Jon's entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/