The CX Pod

Over past few months, we had the opportunity to speak to some of the most revered CX experts and influencers on what it takes to meet and exceed customer expectations at a time where it’s needed most.

Customer Strategist Journal Editor Liz Glagowski rounded up the best insights from our first ever live LinkedIn event, “CX Bites: Influencer Insights into the Future of CX,” to highlight the top tips needed for succeed. Here is a quick preview of the webinar.

Prior to the pandemic, most companies entered 2020 with modest to high growth goals. How have CEOs’ goals and priorities shifted in today’s new reality? Pete Hayes, CMO and principal at the consulting firm Chief Outsiders, shared insights from a recent survey his company conducted on where CEOs expect their businesses to be 6 months from now.

Digital transformation is a critical business strategy a and companies are looking to leaders to help them transform. In an interview on Regalix TV’s Center Stage show, TTEC Digital President Jonathan Lerner discussed the importance of leadership to to help brands forge ahead with a digital-first approach.

How will healthcare CX evolve in a world that’s been changed by the coronavirus? TTEC’s healthcare CX experts Sheila Curr and Tim Keefe share insights on opportunities for healthcare organizations to better meet their members’ and patients’ needs from a digital-first approach. They also discuss strategies for quickly scaling contact tracing and testing efforts as well as combatting healthcare fraud.

As customer expectations rise, even direct-to-consumer (DTC) brands need to continuously evolve. Kate Nowlan, vice president of experience at DTC apparel company Hylete, weighs in on the future state of customer experience in retail and shares her company’s strategy for staying in touch with the customer.

The collections business unit is vital to the overall experience full of potential for increased revenue if managed with a customer-centric focus. Lester Estonina, TTEC’s executive director in charge of collections, discusses how empathy and compassion during collections interactions have proven to increase promises to pay and result in higher revenue.

Our team visited the 2020 National Retail Federation (NRF) “Big Show” in New York City to report on the latest thought leadership and technology reshaping the retail industry. To create a better picture of what work will look like this decade, we spoke to Rachel Kreuter, a communications specialist at Ceridian, about the company’s recently published “2020 Future of Work” report.

Ryan Hollenbeck, Senior Vice President of Global Marketing at Verint Systems, shares results of new research showing how much information customers are willing to part with to get great experiences in return, as well brands can successfully strike the right balance between privacy and personalization.

How does the customer experience affect delivery routes? What are the low-hanging fruits of making deliveries and where can companies differentiate? George Shchegolev, co-founder and VP of operations at Route4Me, answers these questions and more as he shares what happens behind the scenes to make fast deliveries possible.

Everyone has that friend that clicks with them, someone who always knows what you need but still manages to surprise you in wonderful ways. According to author Jeff Fromm, those are the brands that are winning in today’s customer experience. His newest book, The Purpose Advantage, gets to the heart what is needed to meet what customers value most, connections.

We had an opportunity to call him and chat about what it takes to understand today’s consumer mindset.