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In this episode of “The Daily Author”, our guest Laura Bull is the bestselling author of From Individual to Empire, a branding expert, and CEO of The Brand Management Company which specializes in helping people identify their personal brands and then transforming into a powerful business brand.
She shares the difference between marketing and branding along with how to build out your personal brand. She highlights how she used podcasts to market her book.
She discusses how she used Amazon Ads to market her book and her process of earning 100+ reviews.
Please enjoy!
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In this episode of “The Daily Author”, our guest Matthew Turner is an author who has written fiction books along with narrative non-fiction books. He works as a ghostwriter for articles and books for other successful entrepreneurs and thought leaders.
He shares his view on his Anti-Hustle messaging along with why he chose to write a fable over a traditional non-fiction book.
Matthew highlights the unique way he conducted his outreach to early readers and reviewers for his book. He highlights the benefits of using a hybrid publisher and the responsibilities of the author when it comes to marketing, along with much more.
Please enjoy!
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Follow Owen & Unleash The Knowledge:
Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/
UTK Instagram: instagram.com/unleashtheknowledge/
Linkedin: https://www.linkedin.com/in/owensammarone/
Twitter: https://twitter.com/OwenSammarone
YouTube: https://www.youtube.com/@owensammarone
Facebook: https://www.facebook.com/owen.sammarone.5/
In this episode of “The Daily Author”, our guest Amy Morin is the major international bestselling author of 13 Things Mentally Strong People Don't Do and the host of the Mentally Stronger podcast. She is also a psychotherapist.
Amy shares the story behind her book becoming the major bestseller it is today from the very beginning of her journey.
She highlights how she views her book to solve a problem. How she continually markets the book through writing articles and getting on podcasts. As well as the right mindset to have when launching and promoting a book.
Please enjoy!
*
Follow Owen & Unleash The Knowledge:
Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/
UTK Instagram: instagram.com/unleashtheknowledge/
Linkedin: https://www.linkedin.com/in/owensammarone/
Twitter: https://twitter.com/OwenSammarone
YouTube: https://www.youtube.com/@owensammarone
Facebook: https://www.facebook.com/owen.sammarone.5/
In this episode of “The Daily Author”, our guest Janice Litvin is the author of Banish Burnout Toolkit, and helps leaders and teams banish burnout in their organizations so they can come to work healthy, happy, and ready to work.
She shares how she leveraged her author groups to promote her book initially. How she uses the book strategically to earn more speaking gigs not only in quantity but economically, too. She discusses her experience using a PR firm, podcasts, and associations she is a part of. We get a cool story about how she tried to sell her book to Costco, too.
Please enjoy!
*
Follow Owen & Unleash The Knowledge:
Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/
UTK Instagram: instagram.com/unleashtheknowledge/
Linkedin: https://www.linkedin.com/in/owensammarone/
Twitter: https://twitter.com/OwenSammarone
YouTube: https://www.youtube.com/@owensammarone
Facebook: https://www.facebook.com/owen.sammarone.5/
In this episode of “The Daily Author”, our guest Susie deVille, author of Buoyant, joins the show! She is on a mission to show entrepreneurs and visionary leaders how to connect with the source waters of their creativity, hone in on who they truly are, and unlock their entrepreneurial potential.
We discuss the crucial mindset all authors need to have when writing their book which we both learned from developmental editor, AJ Harper. We highlight how she has used masterclasses, coaching programs, webinars, and more to increase the value of each of her readers. We talk in detail about the way to view your book and how to turn it into more income and impact.
Please enjoy!
*
Follow Owen & Unleash The Knowledge:
Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/
UTK Instagram: instagram.com/unleashtheknowledge/
Linkedin: https://www.linkedin.com/in/owensammarone/
Twitter: https://twitter.com/OwenSammarone
YouTube: https://www.youtube.com/@owensammarone
Facebook: https://www.facebook.com/owen.sammarone.5/
In this episode of “The Daily Author”, our guest Michelle Waitzman is the author of four non-fiction books. She also works as a freelance writer and editor, and a Plain Language trainer and consultant.
We discuss how she has used the beloved animal of a dog to educate readers on how to be more happy.
We cover topics like when you should begin promoting your book to how to leverage word of mouth the right way to market your book.
She highlights how to view the book marketing journey to not be disappointed and different ways for new authors to get the right help they need to publish a bestseller.
Please enjoy!
*
Follow Owen & Unleash The Knowledge:
Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/
UTK Instagram: instagram.com/unleashtheknowledge/
Linkedin: https://www.linkedin.com/in/owensammarone/
Twitter: https://twitter.com/OwenSammarone
YouTube: https://www.youtube.com/@owensammarone
Facebook: https://www.facebook.com/owen.sammarone.5/
In this episode of “The Daily Author”, our guest Allison Graham is a sought-after keynote speaker, author of many books, and on a mission to make stress your superpower.
We discuss her upcoming book, The Stress Illusion, along with how she is using her books to earn keynotes and consulting clients.
We cover the magic behind great messaging, the mindset an author should have, as well as, how she has been able to land tons of national TV features in Canada.
Please enjoy!
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Follow Owen & Unleash The Knowledge:
Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/
UTK Instagram: instagram.com/unleashtheknowledge/
Linkedin: https://www.linkedin.com/in/owensammarone/
Twitter: https://twitter.com/OwenSammarone
YouTube: https://www.youtube.com/@owensammarone
Facebook: https://www.facebook.com/owen.sammarone.5/
In this episode of “The Daily Author”, our guest Nick Shaw, CEO and Co-Founder of RP Strength, has been helping thousands of clients across the world with their fitness journey.
He is the best-selling author of Fit For Success. We discuss how he launched his book during the COVID year and his realization that pushed him to write his book in the first place.
We discuss the importance of having a niche and getting the message across your niche through your book which helps a lot in marketing your book and leaving an impact.
We discuss his journey
Please enjoy!
*
Follow Owen & Unleash The Knowledge:
Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/
UTK Instagram: instagram.com/unleashtheknowledge/
Linkedin: https://www.linkedin.com/in/owensammarone/
Twitter: https://twitter.com/OwenSammarone
YouTube: https://www.youtube.com/@owensammarone
Facebook: https://www.facebook.com/owen.sammarone.5/
In this episode of “The Daily Author”, our guest Dave Kerpen, is a New York Times bestselling author, serial entrepreneur, global keynote speaker who works with small business owners and entrepreneurs and how this inspired him to write his upcoming book, Get Over Yourself, which talks about how to lead and delegate effectively.
We discussed the challenges of using a PR firm, the things to do and what not to do when marketing a published book, how to earn local and national TV features and much more.
Please enjoy!
*
Follow Owen & Unleash The Knowledge:
Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/
UTK Instagram: instagram.com/unleashtheknowledge/
Linkedin: https://www.linkedin.com/in/owensammarone/
Twitter: https://twitter.com/OwenSammarone
YouTube: https://www.youtube.com/@owensammarone
Facebook: https://www.facebook.com/owen.sammarone.5/
In this episode of “The Daily Author”, our guest Alex Strathdee, bestselling author turned niche digital marketing specialist.
At 21, Alex convinced 11 colleges to send his book to 40,000+ students across the US. Now, he's the founder of AdvancedAmazonAds.com (500+ books and $1,000,000+ in ad spend) where he helps authors get their book read.
We discuss his journey to building his Amazon Ads agency, creative ways to sell books, the effectiveness of Amazon Ads when done properly and much more.
Please enjoy!
*
Follow Owen & Unleash The Knowledge:
Owen's Instagram: https://www.instagram.com/owenauthoraccelerator/
UTK Instagram: instagram.com/unleashtheknowledge/
Linkedin: https://www.linkedin.com/in/owensammarone/
Twitter: https://twitter.com/OwenSammarone
YouTube: https://www.youtube.com/@owensammarone
Facebook: https://www.facebook.com/owen.sammarone.5/
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