Everyone talks about building trust, picking platforms, and “doing marketing properly”.

Very few show you what that actually looks like in the real world.

In this Monday episode of The Good Builder Podcast, Aaron Ng breaks down the real-life case study behind Avondale Homes – a Southeast Queensland builder that went from a standing start to $20–24 million turnover by year three.

No theory. No buzzwords. No agency spin.

Just five practical rules that shaped every decision:

• Being brutally clear on the offer
• Knowing the customer better than anyone else
• Building trust and attention before spending on ads
• Focusing on fewer platforms and executing properly
• Getting creative and leveraging suppliers instead of big budgets

At the start, Avondale had one landing page, Google Ads, and Instagram – and still generated 120–150 leads per month.

If you’re a builder who wants growth without fluff, this episode ties together weeks of podcast lessons into one clear, real-world blueprint you can actually use.

Thanks to this month's Podcast sponsor Pay.com.au, remember our audience gets 20,000 bonus points when you sign up.

USE code: GOOD20

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