The Daily RICHual

Have you ever lost your dog?

It’s terrible. My son and his finance were gone on a four day trip, had someone taking care of their dog, Abby, and she got out of the yard and is missing.

Long story short, they have called shelters, the police the sheriff, animal control, vets, everyone. They have hundreds of lost dog signs up all over her last known whereabouts. They’ve posted on Craigslist, Facebook, neighborhood.com, and some other networking, doggy-type websites.

Abby is still missing.

There is a myth out there in the world and it’s called BALANCE.

We seek it, we’d love it, but it’s WAY too illusive. Why?

Well, mostly it’s because we’ve mislabeled it. We think that balance actually meansbalance. I have tooffset 8 hours of work with 8 hours of something else and we wonder why we’re frustrated.

The answer is seeking COUNTER balance

I used to watch the food network. I used to watch hgtv. Then, it all changed.

Every program became just like every other.

Conflict. Disagreement. Un cooperation.

Contestant vs contestant.

Host vs everyone.

I just got sick of it. What’s the deal with these North American shows that think that the only way to entertain is to have people NOT get along?

So, today is February 9th.

Your business plan should be in full flight and you should be zooming towards a great 2021.

Oh, you didn’t exactly do a business plan.

Well, lucky for you, it’s not too late.

In fact, it never is.

Over the weekend, the mail arrived with 3 fantastic offers included: 2 were from mobile phoneproviders, the other for internet service. Each one offered fabulous deals for new customers.

Don’t get me wrong, I love new customers and I think that getting them is a great thing for ANY company.

But what about old customers?

What about established customers?

What about loyal customers?

Welcome to the Daily RICHual, episode 105

I was listening to a podcast this morning where Nathan Martin, who by the way recently became the fastest American born black man to run a marathon and he was talking about giving back during the time after his parents died and mentioned the acronym his group used: B.A.B.E. Be a Blessing Everywhere. Upon my first exposure to this, I had two reactions:

1.How cool, and 2. I’m not much of a BABE kind of guy.

So for my listeners who don’t see themselves as babes, I have an alternative.... D.U.D.E.

Matching luggage was, or maybe is a thing.

You know matching luggage, where it all looks the same. Well, while that might work in the travel circles, marketing is not a place where you maximize by having it all look the same.

Does marketing on social media work?

The answer: It does and it doesn’t.

Let’s make one thing perfectly clear: if you don’t think it’ll work, it will not. If you don’t do it, it will not.

I had a real estate agent in class a week or so ago who in a private conversation suggested that social media didn’t work and he could not imagine how it could.

Imagine that you’re hosting a cocktail party and have 50 of your closest most loved friends in attendance. About an hour in, I show up at the door: unknown and definitely uninvited. AND THEN….. I start selling my widgets to your guests. What would you do?

Chances are I am about to be booted. But maybe there is a one in 25 chance that I could do something to be allowed to stay, what would it take?

Welcome to the return of the Daily RICHual, episode 101

So many sales-people find their business to be a roller coaster. A roller coaster of deals, money, and energy.

I heard a podcast the gentleman being interviewed talked about grinding in the moment. I thought, what an interesting way to express a belief I have.