Have an idea or tip? Send us a text!

A musician’s tour, a borrowed camera, and a rowboat on Central Park’s lake: that’s the unlikely path that led Ash Fox from nightlife photography to building a full-service proposal planning studio in New York. This interview digs into how a niche chose her, why proposals feel more honest than weddings, and the exact steps that turn a fantasy location into a smooth, unforgettable yes.

Fox breaks down the difference between a proposal photographer and a proposal planner, and why most couples actually need both. She shares candid stories about early gear mistakes, the collapse of the rock revival scene, and the moment she realized proposals required coaching, logistics, and decoys as much as lenses and light. You’ll hear how she guides clients away from crowded icons like the Brooklyn Bridge into vantage points that protect privacy, control timing, and preserve the surprise. We also explore how Instagram and TikTok changed expectations, when to add video, and how to build decor that matches the couple’s personality rather than chasing trends.

With more than 3,000 engagements planned and photographed, Fox offers practical advice on booking timelines, private rooftops, and what to do when your partner plans everything. She’s frank about viral “no” videos, why they’re often staged, and the real markers that a relationship is ready for marriage.

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.

Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at [email protected]

Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.

Leave a review on Apple and Podchaser.

Are you interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning

Have an idea or tip? Send us a text!

The Dead Pixels Society sits down with SPAC’s leadership, Coree Cooper and Calvin Harrell Jr., to unpack how a volunteer-driven nonprofit became the world’s largest gathering for school, sports, and volume studios—and why its focus on workflows, profitability, and community sets it apart.

Harrell describes how SPAC evolved from film-era hotel meetups into a global hub with attendees from Europe, South Africa, and beyond. We get specific about what matters to operators right now: RFPs, data and capture workflows, ecommerce platforms, on-demand print, AI-enhanced processes, and the sales moves that win and retain school and league accounts. The SPAC agenda is designed for impact—Schools 101, Sports 101, and Volume 202 for scaling teams; a dedicated trade show with 100+ volume-first vendors; and a Workflow Walkthrough that lets you compare cameras, lighting, backgrounds, extraction, and software in side-by-side pods before you buy.

Cooper also dives into SPAC’s culture of access: scholarships for first-timers, 15-minute coaching sessions that often turn into year-long mentorships, and the live-voted King/Queen of the Hill session where peers pitch ideas that save or make real money. Expect smart ways to raise average order value with banners, ornaments, and yearbooks, plus a look at a new digital yearbook solution set to debut. Beyond sessions, curated excursions—Valley of Fire portfolio shoots, Atomic Golf, and the neon museum—build real connections. New this year, the SPAC Zone on the trade show floor creates a quieter space for meetings, quick coaching, and networking.

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.

Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at [email protected]

Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.

Leave a review on Apple and Podchaser.

Are you interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning

Have an idea or tip? Send us a text!

What does it really take to build a creative career that lasts—from film backs and FedExed portfolios to AI search and virtual production walls? The Dead Pixels Society sits down with commercial photographer and stock photo library owner Stewart Cohen to trace a candid arc across decades of change, revealing what fades, what scales, and what never stops mattering.

Cohen starts with the old-school apprenticeship: assisting legends, traveling light, and learning how to manage clients when the stakes are high. He explains why he chose commercial work over weddings, the thrill of annual reports that sent him around the world, and how he built trust before online portfolios existed. When digital upended the economics—killing film costs while introducing tech overhead—he didn’t flinch. He rebuilt the business model, focused on relationships, and found leverage in licensing by treating every frame as an asset that can pay again and again.

Cohen then digs into ownership and strategy. He shares why he acquired Superstock, how he invests in metadata and modern search, and where AI currently fits: powering discovery and efficiency rather than chasing loss-leading generative tools. He talks about the market’s swing away from over-retouched perfection toward authenticity, and how video workflows are transforming with virtual production walls, smarter post, and lighter gear. Through it all, one theme anchors the story: deliver on time and on budget, but bring heart to the picture. Tools change; trust and taste don’t.

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.

Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at [email protected]

Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.

Leave a review on Apple and Podchaser.

Are you interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning

Have an idea or tip? Send us a text!

Pricing isn’t the problem—meaning is. We sit down with author and podcaster Miriam Schulman to unpack the mindset and mechanics behind selling creative work without racing to the bottom. From her journey off Wall Street into a thriving art career, Schulman shares a practical framework for moving past fear, charging premium prices with confidence, and helping buyers answer the real question on their minds: Am I worth this investment?

Schulman explains the belief triad—belief in yourself, in your product, and in your buyer—and why that third piece is the missing ingredient in most pitches. Instead of listing specs, we show how to sell the destination, not the plane: the captured safari shot you would have missed, the portrait your grandkids will treasure, the brand identity that finally fits. Schulman explains how price signals trust, why “reassuringly expensive” can convert better than discounts, and how to align your personal story with what collectors and clients value.

Sustainability matters as much as the initial win. You’ll learn the four-hour rule for creative genius, what to stop doing immediately (hello, vanity metrics), and what to double down on to build a lasting business. She also tackles AI with a clear-eyed take: it’s a powerful car that needs a skilled driver. Use tools that save time—smart prompts, clipping, research assistants—while protecting the original ideas that make your work irreplaceable.

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.

Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N

Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at [email protected]

Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.

Leave a review on Apple and Podchaser.

Are you interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning

Have an idea or tip? Send us a text!

What if your archive could fund your mission? We sit down with HistoryIT founder and CEO Kristen Gwinn-Becker to reveal why most organizations are far less “digital” than they think—and how a smart strategy can turn dusty boxes, dying tapes, and scattered drives into a living, searchable asset that powers storytelling, alumni engagement, and real fundraising results.

Gwinn-Becker walks us through the essentials: Start with strategy, not scanners. We delve into why PDFs are not a reliable form of preservation, how master files and standards safeguard against obsolescence, and why metadata is the engine that makes evidence discoverable. From NFL teams to fraternities and historical societies, she explores how unified metadata lets users click a single name and surface photos, plaques, film clips, and documents in seconds. The result is access that feels magical—and measurable. Hear how one membership organization achieved a 791% jump in its day of giving by making history personal and instant.

In this conversation, we also tackle the hard choices. Should you decide what’s “important” before digitizing? Gwinn-Becker explains the risks of guessing, the urgency of preserving magnetic tapes and obsolete formats before “last play,” and the real role of AI in accelerating metadata without surrendering quality control. We share practical steps to future-proof born-digital content: define owners, formats, intake checklists, and routine ingestion so the next twenty years don’t become another rescue project.

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.

Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.

Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at [email protected]

Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.

Leave a review on Apple and Podchaser.

Are you interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning

Have an idea or tip? Send us a text!

What if your photo books could talk back? Not with another app or QR code maze, but with a small, tactile device that lets you record and play stories, songs, and memories at the press of a button. The Dead Pixels Society sits down with Geoffrey Stern, the founder of Voice Gift and the longtime audio mind behind Build‑A‑Bear’s wildly successful “sounds,” to unpack how voice transforms printed images into living experiences—and why that shift boosts both emotion and sales.

Stern explains the psychology behind audio as a memory trigger and the practical reasons customers finish purchases when they add their own voice: ownership deepens, abandonment drops, and the keepsake becomes personal. He discusses VoiceGift Play, a $59 handheld recorder that ties numbered audio tracks to photo pages, framed prints, wedding albums, travel books, and recipe collections—no apps, Wi‑Fi, or screens required. With 10 hours of storage, USB‑C backup, and standard MP3 files, it’s simple to share recordings across multiple copies or import music like a wedding playlist to soundtrack an album. There’s also a kids’ version with pictograms and stickers that turns storytime into an interactive, confidence‑building ritual, and accessibility use cases ranging from braille overlays to guided routines for dementia care.

Along the way, we talk about the shift from digital overload to analog delight, the “don’t add steps” mantra for photo retailers, and how self‑playing audio breathes new life into printed products without complicating production. From Build‑A‑Bear’s immersive retail lessons to practical upsells for photo labs and online platforms, this conve

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.

Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.

Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at [email protected]

Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.

Leave a review on Apple and Podchaser.

Are you interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning

Have an idea or tip? Send us a text!

What if the best photo you take is just the start? The Dead Pixels Society sits down with Heath Lassiter, founder of Niche AI, to explore how volume imaging is transforming from prints and proofs into living, brand‑ready media—think fusion assets mapped to body parts, refined face replacement, and motion‑from‑stills that parents and guests can’t wait to share. Lassiter's roots at Express Digital and deep work across schools, theme parks, events, and cruises give him a rare, pragmatic lens on what actually scales: fast inference, lower COGS, consistent brand aesthetics, and real privacy compliance.

Lassiter unpacks Niche AI’s core offerings—precision cutouts, fusion scenes, and immersive face swaps—built to operate at enterprise speed and quality. The conversation gets tactical on GPU throughput, cost curves, and why off‑the‑shelf AI often produces generic looks or drifts from target demographics. Heath explains how his team blends proprietary models with in‑house design to nail placement, mood, and age‑appropriate results, and how that approach translates into higher conversions and repeat purchases across e‑commerce.

Schools get a spotlight: extend fall capture slightly and replace the operationally heavy spring shoot with AI-driven products—seasonal themes, cap‑and‑gown automation (colors, tassels, even hands and diplomas when needed), and short motion clips for social. We cover data handling, GDPR, API vs on‑prem, and why once‑reluctant enterprises are now opening the door to responsible generative and non‑generative workflows. For parks and events, the image becomes both souvenir and marketing engine, turning guest photos into shareable media that drives reach and revenue.

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.

Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at [email protected]

Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.

Leave a review on Apple and Podchaser.

Are you interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning

Have an idea or tip? Send us a text!

Ever notice how a new boss “fixes” a process that wasn’t broken—and six months later everyone is quietly doing it the old way again? That loop is costly for small businesses, and we sought a more effective approach. William Holsten, a business mistake prevention specialist, author, and former brand leader, will unpack why errors repeat and how to prevent them with simple, durable habits.

Holsten starts with the real first step after a leadership change: get out of the office and into your customers’ world. He lays out a practical script for face-to-face conversations that actually get the truth, plus ways to map the entire customer journey in a photo retail context—from file transfer and on-site kiosks to packaging, archival storage, and digital asset handling. From there, he breaks down his $10,000 mistake checklist: “no one actually needs this,” “death by assumption,” the “vanishing wallet” cash-flow squeeze, and “flying without a map.” Each comes with field-ready fixes: test-and-learn prototypes, quick price sensitivity checks, weekly cash forecasts with tripwires, and a one-page plan that nails proposition, differentiation, and unit economics.

Holsten also shares the origin and rebuild of PitchBurst, a dunk-tank alternative that delighted early users but failed on materials—until a full engineering rethink made it bulletproof. The lesson translates to imaging: validate not just demand but durability and workflow under real conditions. We explore using AI to cut through analysis paralysis, the value of mentors, experts, and naive observers, and a favorite tool he calls “uh-ohology”—learning from other people’s mistakes so you don’t pay the tuition yourself. Expect actionable tactics like pre-mortems, design thinking sprints, and daily “parachute checks” for backups, insurance, and lab mainte

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N

Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at [email protected]

Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.

Leave a review on Apple and Podchaser.

Are you interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning

Have an idea or tip? Send us a text!

The physical photograph is making a powerful comeback, and dye sublimation printing technology stands at the forefront of this renaissance. In this eye-opening conversation with Jeff Huang, corporate officer of Taiwan-based HiTi Digital, we explore how this 25-year-old company has positioned itself as a unique force in the printing industry by manufacturing both printers and consumables in-house.

What makes dye sublimation printing superior to inkjet for event photography? According to Huang, it comes down to "speed, speed, and speed." While inkjet printers place individual dots, dye-sub printers transfer entire lines simultaneously, dramatically reducing printing time. Beyond speed, the technology offers remarkable reliability—printers can sit unused for months and still work perfectly when needed, a critical advantage for seasonal businesses like photo booths and event photography.

We dive deep into the growing markets where physical prints remain highly valued. Photo booth operators are thriving at weddings, corporate events, and social gatherings, where guests crave tangible mementos of special moments. Sports photography represents another booming sector, with parents willingly spending $60-100 for high-quality prints of their athletic children. These aren't just photos—they're treasured keepsakes that capture fleeting moments in ways digital images simply cannot.

Huang also addresses how technological advancements have overcome historical concerns about dye-sublimation print longevity. Through multiple formula revisions and the addition of specialized protective layers, modern dye-sub prints maintain their quality for years, even under challenging conditions.

Discover why, in a world saturated with digital images, the physical photograph continues to hold powerful

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.

Photo Imaging CONNECT
The Photo Imaging CONNECT conference, March 1-2, 2026, at the RIO Hotel and Resort in Las Vegas, N

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at [email protected]

Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.

Leave a review on Apple and Podchaser.

Are you interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning

Have an idea or tip? Send us a text!

Step into the psychology of branding with Jean-Pierre Lacroix, a veteran branding expert and leader of Shikatoni Lacroix Design, whose career spans creating iconic retail concepts like the Kodak Image Center. This eye-opening conversation challenges fundamental assumptions about what makes customers loyal to brands and why even industry giants sometimes catastrophically misunderstand their own value.

Lacroix reveals true branding begins far deeper than logos or slogans – it starts with a clear value proposition that connects emotionally with customers. "80% of all buying decisions are done emotionally and in a split second," he explains, sharing why his book "ThinkBlink Manifesto" focuses on winning that crucial moment of decision.

Through fascinating case studies, including Cracker Barrel's recent rebranding disaster, Lacroix explores how companies destroy customer loyalty when they abandon their emotional equity. He contrasts this with success stories like Chick-fil-A, whose owners greet customers personally and create "shareable emotional moments" that foster true brand loyalty.

For photo retailers specifically, Lacroix offers actionable strategies: celebrate photography as an art form, showcase local photographers' work, host classes that build community, and create in-store "selfie moments" that customers want to share. He emphasizes that competing on price or product selection alone is a losing strategy – the real opportunity lies in creating a sense of belonging that online giants can't replicate.

Discover the seven tenets of emotional branding from Lacroix's book, from understanding your core emotional equity to future-proofing against disruption. Whether you run a specialty retail

Mediaclip
Mediaclip strives to continuously enhance the user experience while dramatically increasing revenue.

Buzzsprout - Let's get your podcast launched!
Start for FREE

Visual 1st
Visual 1st is the premier global conference focused on the photo and video ecosystem.

Independent Photo Imagers
IPI is a member + trade association and a cooperative buying group in the photo + print industry.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Sign up for the Dead Pixels Society newsletter at http://bit.ly/DeadPixelsSignUp.

Contact us at [email protected]

Visit our LinkedIn group, Photo/Digital Imaging Network, and Facebook group, The Dead Pixels Society.

Leave a review on Apple and Podchaser.

Are you interested in being a guest? Click here for details.

Hosted and produced by Gary Pageau
Edited by Olivia Pageau
Announcer: Erin Manning