When the press talks about you, what are they saying? When is the right time to release a statement, negative or positive? What should a company do before they share their story? Public relations is tricky to navigate but integral to the success of every business, whether it’s putting out a press release or just having good word of mouth. In this episode, Christopher Tompkins welcomes guest Patrick Farrell of Sniper Public Relations to answer your burning questions.

Patrick has spent 20 years in the public relations industry, servicing an array of clients in various sectors. His strengths and expertise are in the areas of media relations, communications strategy and delivering clients relevant and consistent results. His experience has enabled him the ability to deliver insightful industry research and identify market trends in order to create relevant story angles for clients.

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Connect with Patrick Farrell and Sniper Public Relations:

www.sniperpr.com 

www.Twitter.com/patrickjfarrell

www.Twitter.com/Sniper_PR 

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