Are you working full-time and also own a business? Or maybe you're wondering what it's like to  run a business, have a full-time career, while also starting a family. Whichever stage you’re at, today's guest is the perfect person to hear from. In this episode, I chat with Maura Gorman, the founder of Dainty Scripts, which specializes in custom hand-lettering & illustrations.

Maura shares all about her journey working in education as an art teacher, how Dainty Scripts got started, and her plans for her upcoming pregnancy. Plus, you'll get tips on how to manage your own business and family commitments, and how you don't have to follow all the rules to make it as a business owner. 

Tune in now and hear Maura's words of encouragement and advice for anyone who may be at the same point in their life and career!


In this episode, we cover:

• How Maura Gorman of Dainty Scripts went from crafting standard charcuterie boards to creating exquisite custom pieces
• Insight into Maura's creative process as we talk about her inspiration, tools of choice and design tips
• What it takes to manage inventory and prepare for events
• A pop-up strategy that can help you grow your business while strengthening relationships in the community
• Maura's incredible story of turning her sister's words into canvases and donating them to hospitals during the covid pandemic
• How she organizes her orders and processes through Excel sheets 
• Challenges of being a full-time teacher while running a part-time business
• The importance of staying active and engaged on social media
• Advantages of selling on Instagram versus Etsy 
• How giveaways and collabs w/ other biz owners can help small businesses grow
• The future of Dainty Scripts and Maura's excitement to become a new mom

Resources
Connect with Maura
Instagram: https://www.instagram.com/daintyscripts
Facebook: https://www.facebook.com/daintyscripts

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DETAILED DIARY SHOW NOTES

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It's been 6 months since we've welcomed Carter into the world, and it's been an incredible journey filled with lots of love, emotion, and learning. Being a parent is an incredibly fulfilling yet often nerve-wracking experience, and it's been no different for us. In this episode, my husband Joey and I sit down to chat and answer some common questions we get about our experiences as new parents.

From episodes of anxiety, breastfeeding struggles and parenting tips we've learnt along the way - this episode covers it all. We also share what we're looking forward to as a family in the coming months, and why parenting isn’t the cookie cutter version of parenting you may have seen before.

Join us as we reflect on our experiences so far, and we hope it helps you in some way!

In this episode, we cover:

• The 3 main areas we've received the most questions on about Carter - feeding, sleeping, and awake time
• Challenges surrounding breastfeeding and why I went back to pumping
• Dealing with chronic health issues concerning feedings, digestion and weight gain
• The importance of having an understanding of every baby's unique needs 
• Why we've decided to rock Carter to sleep despite the popular opinion not to
• How we've switched his formula to help him sleep better at night 
• Finding what works for your family when it comes to baby's sleeping patterns and schedules
• Carter's personality traits and developing of new skills as he's growing
• How to manage and cope with anxiety as a new mom in a healthy way
• Why being on the same page while parenting with your spouse or partner is key
• Recognizing that each person's experience as a parent is different and unique, but still equally valid
• How to balance running a business and being a mom 
• Future upcoming plans for our family

Check out related episodes here on our fertility journey, answering Q’s w/ my husband, and more!

• Ep. 54 Our Fertility Journey
• Ep. 59 Q&A WITH MY HUSBAND: Baby names, gender reveal, maternity leave & more!
• Ep. 74 How I’m Preparing my Business for Maternity Leave and Beyond
• Ep. 82 Carter’s Birth Story: The Unexpected and Beautiful Journey

Sponsor
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Ready to do more with your iPad?  Head over to paperlike.com/danielle to get started!

Resources
DETAILED DIARY SHOW NOTES

Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.

Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

It's easy to hear the stories of small businesses achieving success, making big profits, and think it happened overnight. But as any entrepreneur or business owner knows, that's far from reality! Not every business journey is filled with success, and most small businesses will experience challenges and even failures along the way.

In today's episode, I'm sharing how I’ve learned to accept and even embrace the times of struggle that come with being a small business owner. I discuss some of my own business failures, how to trust the process and believe in yourself, and my best tips to help you overcome any obstacles that come your way.

So if you're experiencing some bumps along your entrepreneurial journey and looking for ways to persevere through the challenges, today’s episode is for you!

In this episode, we cover:

• Why failures in your business aren't really failures
• Examples and details of my product launches and service initiatives that failed
• How you can reintroduce failed product or service launches in the future
• The impact of having a positive mindset despite failures in your business
• Why you need to be adaptable during the current state of the economy as a small business owner
• How being open about your failures in your biz can be beneficial for other entrepreneurs
• The importance to be patient yet persistent in your business efforts
• My best tips on how you can make it through moments of uncertainty in your business

Sponsor
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Ready to do more with your iPad?  Head over to paperlike.com/danielle to get started!

Resources

DETAILED DIARY SHOW NOTES

Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.

Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

Do you ever dream of turning your small business into a full-time career? In this episode, I chat with Sophie of Simply Sophie Designs, an amazing illustrator and small business coach. We talk about her journey to full-time entrepreneurship, and the importance of believing in yourself and taking your business seriously from the start.

Sophie also offers some great advice for entrepreneurs just starting out, including how to stay motivated and not let comparison steal your joy. So if you're already a business owner wanting to take that leap from part-time to full-time, or if you're an aspiring small business owner, this episode is for you!

In this episode we cover:

• Meet Sophie and how she got started in her business
• How she expanded her services from custom illustrations to business coaching
• Ways to find support and build your own personal network
• Why local networking has so many advantages to help build your client base
• When to transition to full-time entrepreneurship and if it's right for you
• The inspiration behind Sophie's illustrations and design posts
• Why it's important to consider taking your business seriously from the start
• Strategies for dealing with imposter syndrome and comparisonitis 
• Final piece of advice for aspiring entrepreneurs

Related Episodes

• EP. 45 Ashton Creates: Work-Life Boundaries, Social Media & More!

Sponsor
Paperlike
Ready to do more with your iPad?  Head over to paperlike.com/danielle to get started!

Resources
Connect with Sophie
Website: https://www.simplysophiedesigns.com/
Instagram: https://www.instagram.com/simplysophiedesigns/


DETAILED DIARY SHOW NOTES

Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.

Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

It's a new year and a new start! And while it's only the beginning of January, it's a great time to reflect on the past year to look ahead to what goals we want to accomplish in the coming year.

In this episode, I'll be taking you through my 2022 income breakdown and reflecting on how things have changed in the past year. We'll take a look at my successes and areas of growth, as well as chat about some of the challenges that I faced along the way.

Plus, we'll discuss what's in store for 2023 – including more of my rebrand, launches and podcast initiatives. Hopefully this episode will provide you with some insight on my journey as a business owner, as well as provide tips on how you can grow your own business and track finances effectively into the new year.

In this episode, we cover:

• My journey with working through rebranding the website and why I decided to do it 
• The current and exciting, upcoming projects for 2023
• How I'm finding the right balance between being a stay-at-home mom and running my business
• Why taking social media breaks can be beneficial for your overall mental health
• Profit percentages of different revenue streams
• What I’ve learned from tracking my income breakdowns
• How I’m looking forward to continued growth in 2023

Sponsor
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Ready to do more with your iPad?  Head over to paperlike.com/danielle to get started!

Resources

DETAILED DIARY SHOW NOTES

Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.

Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

As a business owner, sometimes it can be hard to manage our own expectations, the opinions of others and the internal stigmas we create for ourselves. In this episode, I'm joined by Katy Murray, who's a photographer, podcast host, and mom. All the while balancing a full-time career.  Katy shares her experience of how she handled the expectations from both herself and those around her, as well as the steps she took to make sure that her business was a success.

She also chats about her experience of managing failure and mistakes throughout her journey, and how it's important to not let this define you. So if you're feeling a little overwhelmed trying to balance all the things,  then this episode is definitely for you!

In this episode, we cover:

• Katy's personal journey of becoming a business owner
• What stigmas and stereotypes in the business world looks like 
• How to combat negative feelings of being judged 
• Ways to encourage ourselves as female entrepreneurs 
• Tips for balancing the demands of being a small business owner with other responsibilities 
• How to give yourself grace when things don't go exactly as planned
• Practical advice for creating a successful business and setting yourself up for success in the long run

Sponsor
Paperlike
Ready to do more with your iPad? Head over to paperlike.com/danielle to get started!

Resources
Connect with Katy
Website: https://www.katymurrayphotography.com/
Social: https://www.instagram.com/katymurrayphotography/
Podcast: https://podcasts.apple.com/us/podcast/ginger-biz/id1623517162


DETAILED DIARY SHOW NOTES

Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.

Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

It's hard to believe that the 100th episode of the Detailed Diary Podcast is here! When I first started this podcast, I had an idea of where I wanted it to go. As the episodes have been released and we've continued on this journey, my vision for what the podcast could be has grown more and more. And in celebration of our 100th episode, I wanted to take a look back at some of the most downloaded podcast episodes to date.

Our conversations about success, failures, and fears, to interviewing amazing women business owners have been enlightening! It's been an incredible journey that has truly brought something special in each episode.

With all that being said, I'm so proud of what we've been able to accomplish together and can't wait to share more amazing content with you in the future. Be sure to check out the show notes for a list and links of the top episodes from the podcast.

Thank you so much for your support and I can't wait to see what the next 100 episodes have in store!

In this episode, we cover:

• How the podcast has grown over the past 100 episodes
• My appreciation and gratitude for the amazing listeners and supporters
• Why I created a new website and did a brand overhaul with Georgia for the podcast
• Personal insights into the most downloaded solo & guest interviews and why they're so popular
• Upcoming plans for a new community platform
• What's next for the podcast in 2023 and beyond!
  
  

For a list of my most downloaded solo & guest episodes, click here!


My Graphic Designer - Georgia
IG: https://www.instagram.com/iamgeorgia.b/
Website: https://gbarrettstudio.com/

Resources
DETAILED DIARY SHOW NOTES

Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.

Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

If you're an entrepreneur and want to know how you can work with more clients or grow your business without feeling overwhelmed trying to do all the things, then this episode is for you! I'm joined by Bailey Ness of Nesscessity, a marketing agency that helps small businesses and entrepreneurs build an online presence.

Bailey shares her journey of starting a business from scratch, the power of research and self-taught skills, and how you can create a business plan that works for you. She also shares tips on how you can start your own business and advice for aspiring entrepreneurs.

So if you're ready to learn more about taking your business to the next level, be sure to listen in!

In this episode, we cover:

• How Bailey got started with Necessity
• Services you can offer as a social media manager or online service provider
• The process of outsourcing and growing a team
• How you can handle the uncertainty of social media platforms
• The transition of focusing on video content creation to keep up with the trends
• Why you can learn anything online, and teach yourself to use the tools or skills you need to start a business
• The day-to-day of running an online business and agency
• How Facebook ads are beneficial for small businesses
• Bailey's future goals for her business in the next few years

Resources
Connect with Bailey
Website: https://nesscessitycreative.com/
Instagram: https://www.instagram.com/nesscessity/

DETAILED DIARY SHOW NOTES

Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.

Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

It can be overwhelming growing and running a business all while balancing being a mother. You may feel as if you’re being pulled in a million different directions and can’t keep up.  But taking it one day at a time and focusing on what’s important can make all the difference. In this episode, I'm joined with Logan Boaz, owner of Hardwood + Home, which specializes in wedding, special event signage, and home decor, and shares with you her journey of being a mom and a business owner.  

Logan talks about the struggles she faced, and the lessons that have helped her stay focused on what matters. She also offers tips on balancing work and family life, and how she manages her time among it all.

So if you're someone who's struggling to grow their business and have more work/life balance, tune in to hear more now!

In this episode, we cover:

• Meet Logan and learn how she went from retail to online business owner
• Why it's okay to try many different things before you find the right niche
• The importance of staying focused on one specific area to grow your business
• How Logan works from home and balances her time between family and running a business
• Imposter syndrome and pushing through it when starting a business
• Routines and how you can adjust them to fit your lifestyle
• What it means to "have it all" and recognizing the season you are in

Resources
Connect with Logan
Website: https://hardwoodandhome.com/
Instagram: https://www.instagram.com/hardwoodandhomellc/

DETAILED DIARY SHOW NOTES

Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.

Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!

Today's business landscape is more competitive than ever. In order to stand out from the crowd, it's important that you're creating a strong online presence. And one way you can do that is by creating and using reels. Reels can be a great way to reach your existing audience and new customers, as well as grow your online following.

In this week's episode, we'll talk about three different reel videos you should try out in your business. From holiday inspired videos to behind the scenes videos, we'll discuss all the different ways you can use reels that are engaging and easy to do.

So tune in now to find out how you can start creating reels today!

In this episode, we cover:

• Ideas you can use to create reels for your small business
• The social media algorithm and what that means for reaching your audience
• How to create holiday inspired, festive videos
• Utilizing trending sounds that relate back to your business
• Sharing behind the scenes videos of daily operations in your business 
• How to be adapting and roll with the punches as a small business owner when it comes to ever-changing technology and social media trends
• Why it’s important to get creative and think outside of the box for your business
• The kind of content you can look forward to for next week’s episode

Related Episodes

• EP 91: 4 FALL CONTENT IDEAS TO USE FOR YOUR BUSINESS

Black Friday Promo - Details and Swirls is having a Black Friday sale! The sale begins this Friday, November 25th, and ends at midnight on Monday, November 28th. Check out the links below and take advantage of this one-time sale now!

• 30% off Small Business Resource Library
• 20% off Canvas Signs

DETAILED DIARY SHOW NOTES

Patreon: Access exclusive content, start or supercharge your biz growth, and be part of an inspiring community of supportive entrepreneurs by becoming a Patreon member! Check out more details here.

Follow @detaileddiarypodcast to stay up-to-date about everything related to the podcast!