Michael Cooper, Global President and CEO at Rapport Worldwide, joins guest host, Kiera Wood this week to discuss OOH's place in enhancing the consumer journey today and in the future media ecosystem.

The Difference Between Disrupting and Enhancing the Consumer Journey

<p>Part of OUTFRONTX, OUTFRONT Media’s communications platform that brings out of home direct to you, OUTtakes is a podcast aimed to enhance the conversations circling OUTFRONT, out of home, and the advertising industry. Join our host, Lindsay Kramer as she interviews subject matter experts to better understand their disciplines and has honest, one on one, discussions about the hot topics of today.</p>

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Part of OUTFRONTX, OUTFRONT Media’s communications platform that brings out of home direct to you, OUTtakes is a podcast aimed to enhance the conversations circling OUTFRONT, out of home, and the advertising industry. Join our host, Lindsay Kramer as she interviews subject matter experts to better understand their disciplines and has honest, one on one, discussions about the hot topics of today.

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The Difference Between Disrupting and Enhancing the Consumer Journey

The Difference Between Disrupting and Enhancing the Consumer Journey