As a business owner, it can be difficult to know who can support you best in what you are creating. You're probably a great operational leader who delivers A class services and/or products. Typically, however, operationally we only see 3 months ahead, maximum. The CEO plans for the longevity of the business. 

In today's episode, we're exploring what a CEO does, the different types of CEOs, what it means to be or hire a CEO for your business, why it's so important to understand the differences and why a Business Coach is not a substitute for a Consulting CEO.

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