This week Dave and Will discuss Hiring In House Vs Hiring A Marketing Agency.

The impacts on your business of employing a marketing professional or outsourcing your marketing to a specific marketing agency.

Plus hear Dave's Jamaican hello!!!!

Also, we would like to hear from you! So if there is anything that you would like to hear Will and David discuss in a future episode of our podcast, then comment below or contact us on [email protected]

Finally, don't forget to subscribe to the Digital Prosperity Blog: www.blog.jdrgroup.co.uk/digital-prosperity-blog

The importance of customer relations is growing as the business world progressively moves forward. The construction and maintenance of long-term relationships with your customers are of growing importance as consumers are more educated, and competition becomes increasingly stringent. Having a customer-relationship management (CRM) system is vitally important in saving both time and money, as well as increasing sales revenue and the continuity of your business, is the aim of your efforts. Simply installing and initiating CRM software is not going to be enough to successfully increase sales revenue. It has been proven that the successful implementation and execution of CRM software is not merely an IT or software issues, but entails a much broader spectrum of input and consent to make the running of the system a complete success. Let us have a look at some of the main reasons why CRM systems fail:

Objectives Not Clearly Defined

Lack of Commitment

Approaching CRM Software as a Stand-Alone Solution

Training and Support

Just Keep It Simple

Listen now for more great information, more laughs and more entertainment! Alternatively, you can read our blog article on this subject, follow the link and share with your colleagues today. bit.ly/1pcMdaG

Also, we would like to hear from you! So if there is anything that you would like to hear Will and David discuss in a future episode of our podcast, then comment below or contact us on [email protected]

Finally, don't forget to subscribe to the Digital Prosperity Blog: www.blog.jdrgroup.co.uk/digital-prosperity-blog

Finding the right salesperson for your organisation can be really challenging. Identifying a candidate that is equipped with the relevant skill set as well as finding one with real passion for your organisation and product/service range. Achieving this goal will help your business to retain its current customers and pull in new business leads effectively and efficiently. Using the appropriate techniques, you can hire a truly great sales person that can help put your business on the map within your chosen industry.

Unfortunately, many managers do not consider the sales process as a profession and one that requires skill, determination and experience. Luckily, Will and Dave do. In this weeks prosperity podcast, Will and Dave will be covering this subject in greater detail.

For more information on how you can hire the right sales people for your organisation listen to this weeks podcast titled: Why Sales People Sometimes Fail. Will and Dave will be covering the following topic areas throughout the podcast.

1. What 3 characteristics to look for in your Sales candidates.

2. What processes should you use to both create the job description and decide on the type of candidate you want to apply.

3. What types of incentives really attract the right type of sales people for your organisation.

4. Appropriate rewards for your sales people and why you should acknowledge their successes.

5. What targets should be set for your business to measure quantitatively, the successful sales members in your team.

Listen now for more great information, more laughs and more entertainment! Alternatively, you can read our blog article on this subject, follow the link and share with your colleagues today. http://bit.ly/1pcMdaG

Also, we would like to hear from you! So if there is anything that you would like to hear Will and David discuss in a future episode of our podcast, then comment below or contact us on [email protected]

Finally, don't forget to subscribe to the Digital Prosperity Blog: www.blog.jdrgroup.co.uk/digital-prosperity-blog

The truth is that social media marketing can often feel overwhelming for business owners. Things change all the time, especially on social media platforms such as Facebook, who make so many updates it’s a challenge for even expert social media marketers such as myself to keep up! With this in mind It’s no wonder that so many business owners can sometimes feel that no matter what they do, and how good a strategy they put in place they just can’t keep on top of things. Many find themselves overwhelmed and can even give up on social media marketing all together because they feel they just can’t find the time for it!

In this podcast Will & David provide you with 5 tips to help you keep on top of your social media marketing, so that it doesn’t feel like such a chore!

Tips

1. Use A Content Scheduler

2. Simplify Things

3. Know Your Stats

4. Look For Advocates Within Your Business

5. Focus

Listen now for more great information, more laughs and more entertainment!

Also, we would like to hear from you! So if there is anything that you would like to hear Will and David discuss on an episode of our podcast then comment below or contact us on [email protected]

Finally, don't forget to subscribe to the Digital Prosperity Blog: www.blog.jdrgroup.co.uk/digital-prosperity-blog

When it comes to the topic of websites and web design, there is much to be said about the costs and role that they play in your business and its success. When taking the decision to create and design an online company representative, i.e. your company’s website, you need to be aware of the costs and potential long-term pitfalls that could end up costing more than just your money. Your website is more than just an information page on the internet. It is the doorway through which your future customers are going to get to know your company, interact and engage with your company, and ultimately determine your long-term success or failure.

Join Will & Dave as they discuss:

1. Not Using ‘Call to Actions’

2. Allowing Poor Quality Content to Affect You

3. Not Optimising your Site through SEO

4. Making Your Site an Online Brochure

5. Overcomplicating the Message through Visual Design

6. Not Using Landing Pages

7. No Ongoing Website Promotion or Marketing

8. Lack of Originality

9. “Special Design Deals”

10. No Conversion Strategy

11. No Architecture Strategy

Listen now for more great information, more laughs and more entertainment!

Also, we would like to hear from you! So if there is anything that you would like to hear Will and David discuss on an episode of our podcast then comment below or contact us on [email protected]

Finally, don't forget to subscribe to the Digital Prosperity Blog: www.blog.jdrgroup.co.uk/digital-prosperity-blog

Everybody needs a little help at some time or another, and what better way to get the advice that you need than from those who have been through the experience and are teaching others all about it. Learning from other people's experiences is a valuable time and money saver. It is useful not having to go through the same failing processes that some have experienced before you had the chance.

Join Will & Dave as they discuss the books:

1) The E-Myth Revisited

2) Differentiate or Die

3) The 7 Habits of Highly Effective People

4) Think and Grow Rich

5) The 80/20 Principle

6) Duct Tape Marketing

7) Influence: The Psychology of Persuasion

8) The One-Minute Manager

Listen now for more great information, more laughs and more entertainment!

Also, we would like to hear from you! So if there is anything that you would like to hear Will and David discuss on an episode of our podcast then comment below or contact us on [email protected]

Finally, don't forget to subscribe to the Digital Prosperity Blog: www.blog.jdrgroup.co.uk/digital-prosperity-blog

In this episode, Will and David discuss “Avoiding Famine And Feast In Business” and give you hits and tips on how to create a sustainable business.

Will & David go through the reasons why famine and feast occur's in business's across the UK and give you hints and tips on how to avoid famine in your business.

Will & David also discuss Valentines Day, cards and dating in the 80's!!!

Listen now for more great information, more laughs and more entertainment!

Also, we would like to hear from you! So if there is anything that you would like to hear Will and David discuss on an episode of our podcast then comment below or contact us on [email protected]

Finally, don't forget to subscribe to the Digital Prosperity Blog: www.blog.jdrgroup.co.uk/digital-prosperity-blog

Do you confuse blogs and newsletters? Are you getting enough leads from your business blog posts? Join Will Williamson & David Roberts in Episode 10 of our Digital Prosperity Podcast.

In this episode Will and David discuss “Whats the difference between a company news page and a blog” and how regular blog posting can be used to transform a business.

Plus Will & Dave discuss the main reasons for a blog, exactly what you should post on your blog and the content you should be writing on your company newsletter.

Listen now for more great information, more laughs and more entertainment!

If you enjoy listening to this episode of the Digital Prosperity Podcast, please give it a like, comment your thoughts and also remember to subscribe to us to stay ahead of your competition in the online marketing and business world.

Also, we would like to hear from you! So if there is anything that you would like to hear Will and David discuss on an episode of our podcast then comment below or contact us on [email protected]

Finally, don't forget to subscribe to the Digital Prosperity Blog: www.blog.jdrgroup.co.uk/digital-prosperity-blog

Join Will Williamson & David Roberts in Episode 9 of our Digital Prosperity Podcast. In this episode Will and David discuss “The Magic of Marketing Automation” and how it can be used to transform a business. Listen now for more great information, more laughs and more entertainment!

Most of us in fact have experienced some form of Marketing Automation in our daily lives. If you have received emails and recommendations from brands like Amazon and Spotify, that is an aspect of marketing automation.

Marketing Automation is still something that is relatively new in the grand scheme of things and only possible because of the internet. If you don't quite know what Marketing Automation is and how it can help your business then listen to this episode, where Will and David clarify some of the myths associated with it and why you should be using it.

Many business owners are still scared or afraid of using Marketing Automation as they don't fully understand it. The same fears that came with manufacturing automation are also associated with Marketing Automation. If you fall into this category then this Podcast will give you the clarity and advice you need before deciding on whether Marketing Automation will benefit you.

Will and David also talk about how a lot of people don't realise that Marketing Automation is something you can do quite simply and it is not as complicated as some might expect. David compares it to going from a manual to an automatic car!

It will do anything you would normally do, manually.

Will and David also discuss that it is just a tool that is only as good as the people using and implementing it. Don't miss out on Episode 9 of The Digital Prosperity Podcast today, “The Magic Of Marketing Automation”, featuring the sheriff of business (as mentioned in the Podcast) David Roberts!

If you enjoy listening to this episode of the Digital Prosperity Podcast, please give it a like, comment your thoughts and also remember to subscribe to us to stay ahead of your competition in the online marketing and business world.

Also, we would like to hear from you! So if there is anything that you would like to hear Will and David discuss on an episode of our podcast then comment below or contact us on [email protected]

Finally, don't forget to subscribe to the Digital Prosperity Blog: http://www.blog.jdrgroup.co.uk/digital-prosperity-blog

Join Will Williamson & David Roberts in Episode 8 of our Digital Prosperity Podcast. In this episode Will and David discuss why SEO as a stand alone marketing tactic doesn't always work and isn't always a good idea.

Over the last few years, using SEO successfully has become a lot more complex as Google has gotten smarter to improve its user experience. They have changed the way they rank websites and if your marketing hasn't changed then you face getting left behind with the times.

Will and David talk about why relying on one method for your main source of marketing is always going to be vulnerable and why you need to have an entire inbound marketing strategy that includes SEO alongside other tools like email marketing and PPC. Remember your website is your number one marketing tool. Investing in it and the marketing of it will pay dividends long into the future.

If you enjoy listening to this episode of the Digital Prosperity Podcast, please give it a like, comment your thoughts and also remember to subscribe to us to stay ahead of your competition in the online marketing and business world.

Also, we would like to hear from you! So if there is anything that you would like to hear Will and David discuss on an episode of our podcast then comment below or contact us on [email protected]

Also, learn more about what we have discussed in this episode here and don't forget to subscribe to the Digital Prosperity Blog: http://blog.jdrgroup.co.uk/digital-prosperity-blog/why-seo-alone-doesnt-always-work