What is your unique position in the marketplace as a doctor?  Why would someone invest their hard-earned money in your practice vs. someone else's?  When I visit doctors' practices, this is one of the first things I ask them?  It's always interesting to hear their responses.  

A doctor must communicate "PROBLEM & SOLUTION" on visits 1 and 2 in practice with a new patient.  Be prepared for this, don't wing it.  Don't go into these opportunities without studying the case, and developing a treatment protocol so you can deliver to the patient without confusion.  If you don't prepare and roll visit 1 and 2 into one visit you will NOT make the impact you want with the patient and they will be confused, and basically use you for pain relief only.

Are you struggling with creating margins inside your fees with marketed opportunities?  If you are, take a listen to my thoughts on this topic.

In this podcast, I give you some tips and strategies I used to maximize your schedule to produce more collections within the same time frame, only working a maximum of 4 days a week.

Why do doctors add multiple services to their practices?  What are some of the things a doctor should look at before doing so?  Doctors start going down this path prematurely, chasing the next shiny object without a proven system that can sustain multiple services.  This is especially dangerous for the young practitioner.  Take a listen. 

There are different styles of practice in a Healthcare setting.  There is no right or wrong way to do it, provided it is profitable, and the doctor is happy with the way his business is run.  The two styles of practices I am discussing in this podcast are the High-Volume, Insurance Model and the High-End Boutique Practice.  Take a listen.

This podcast is a must-listen for all doctors new to online PPC marketing.  It's important the doctor and his/her team have the right mindset when it comes to making PPC marketing a successful culture inside the practice.

Do you ever feel like you're losing focus as a doctor or business owner?  Are you spinning to many plates at one time?  Are the smallest of problems getting you upset?  Well you're not alone, we have all been there, but it's important to take a step back to re-examine your business occasionally.

I don't know if any of you doctors fear being in front of people or interacting with others on a first encounter, but I was petrified to be in front of people to speak.  It was so bad in the early days I needed 24 hours to have enough courage to do a consultation.  So if anyone out there fears being in front of people in business and/or practice, listen to this podcast; maybe it will help.

Whoever said building a practice from scratch would be easy?  You must stay consistent over time, solve problems, and have NO Plan B.