Join Dr. William Clark as he discusses how philanthropy is evolving across different generations with insights from the Giving USA Special Report. In this episode, we delve into the data on generational giving and explore the changing trends in charitable donations, volunteerism, preferred communication channels, and donor sentiments toward charities.
Join us as we uncover key findings from the report, including the significant increase in annual giving by Millennials and the decline in giving by Gen X and Boomers. We'll explore the top charitable priorities for each generation, focusing on the dominance of places of worship and the rising support for faith-based charities.
We'll also discuss the impact of technology on donor behavior, such as the rise in online giving, the preference for mobile-optimized platforms, and the influence of communication mediums like direct mail, email, text messages, and social media.
Don't miss this informative episode that sheds light on the generational shifts in philanthropy and provides valuable insights for fundraisers and nonprofits seeking to engage donors effectively. Stay tuned to learn how generational differences influence giving patterns and how you can adapt your strategies to maximize donor engagement.
For more in-depth analysis and comprehensive data, refer to the Giving USA Special Report and gain a deeper understanding of the evolving landscape of philanthropy.
#GenerationalGiving #PhilanthropyTrends #DonorEngagement
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