Today's guest is Jennifer “Jen” Kem is a San Francisco Bay Area-based branding and marketing expert who gets entrepreneurs seen, heard, and paid – for being themselves. In this episode we talked about: - How to build an expert business using The Master Brand Method - The importance of identifying The Archetype Influence Mix (AIM) in order for to build an online business with offline impact - Why do most people people fail in business and what are the nitty gritty of entrepreneurship that you need to get down to in order to succeed in today's digital age where Knowledge is infinite and scale is rapid - Why do most people especially in our culture being a Filipino never made the jump from corporate 9-5 to entrepreneurship? FREE QUIZ: Download your Archetype Influence Mix (AIM) Access the unique, psychologically based brand positioning that will attract more of the clients you dream about working with. - http://masterbrand.me/succeed -- Jen Kem Bio: Jennifer Kem is the creator of the Master Brand Method: a framework to develop powerful brand archetypes that win customers’ hearts, leveraging Jennifer’s 17 years of corporate experience and her launching of multiple companies. She uses the Master Brand method in digital strategy coaching for emerging entrepreneurs, celebrity brands like Oprah Winfrey Network and Steve Harvey, and major corporations including Verizon, Blue Cross Blue Shield, and Bank of Hawaii. Jennifer serves up straight talk wrapped in love, because she understands entrepreneurs’ challenges: She built a retail business and became a millionaire at 32, only to lose it all in the recession two years later. She is now the successful owner of three million-dollar brand-building businesses and the mother of three children. -- 📲SUBSCRIBE TO THE DRIVE TO SUCCEED AND LEAVE US A REVIEW IF YOU ENJOY IT. http://thedrivetosucceed.com/APPLE Learn more how we can help you build your influence and impact http://thedrivetosucceed.com DOWNLOAD FREE GUIDE on 'How to start a podcast' Download eBook - 'The Business of You' (Personal Branding Guide) //Connect with me on social. Instagram - @danielle_francisco_ LinkedIn - Danielle Francisco