Louie is an editor at Disruptive Media, so repurposing media content is his jam. There really is nothing he doesn´t know about turning a single episode into dozens of pieces of compelling content for you to post across multiple platforms, so you can build your audience.

So, strap in and let Louie tell you about every last nugget that you can get out of a single podcast episode to enable you to maximise your reach. This approach enables you to record once, then profit endlessly from every single episode.

Want to get into podcasting but need a little push? Join our 3-day Podcasting event in Peterborough! – Get in touch for details! Use email: [email protected]

Episode Takeaways

Cut-down snippets released throughout the week on platforms like TikTok and Instagram tempt people to listen to the full episode.

Plan some of your snippets beforehand and include them when you record an episode.

Finding snappy moments in an interview episode can be tricky, but Louie provides some great ways to create and find those golden nuggets.

Ensure your camera framing provides enough headroom and chin room and that you are centred in the frame—this makes it much easier to create high-quality, engaging social clips. Check your guests' positioning too.

Keep at it, keep feeding the algorithm - some things will fail, others will go viral.

Add subtitles to your clips, transitions, glitches, pattern interrupts and graphics. You have seconds to grab and hold someone´s attention, all of these elements help with that.

BEST MOMENTS

“At the agency, when someone sends in a full length, 20-minute-long episode, we will create 7 social media clips out of that.”

“Look at your favourite YouTubers or podcasters to see how they do it and try and copy their style and emulate certain elements.”

“Consider what your content looks like, and think, would I watch this myself? .”

"Try and plan them (snippets) into your recording. As I write the script for this episode, I will think about what my end content needs to be.”

EPISODE RESOURCES

Rob Moore´s channel - https://www.youtube.com/channel/UCLtKal0qTf3klDUr7JS_L9Q

VALUABLE RESOURCES

Website - https://disruptivemedia.co.uk

Want to get into podcasting but need a little push? Join our 3-day Podcasting event in Peterborough! – Get in touch for details. Use email: [email protected]

ABOUT THE HOST

Louie Rider

https://www.linkedin.com/in/louie-rider1403/ 

CONNECT & CONTACT

Instagram - https://www.instagram.com/disruptivemedia

LinkedIn - https://www.linkedin.com/company/disruptive-media-uk

YouTube - https://www.youtube.com/@disruptivemediauk

Email: [email protected]