The Ecom Show

🎙️ Welcome back to The Ecom Show, Budai Nation! I’m your host, Daniel Budai, and today we’re doing something a bit different–but incredibly useful.

If you’re running email marketing for your e-com store and can’t decide between Klaviyo and Omnisend, this episode is for you. I’m comparing both tools across 12 essential features–from automation and campaign builders to analytics, integrations, pop-ups, and more.

👀 Listen to learn more about:

👉Which platform is better for scaling brands vs. small stores?

👉The pros and cons of each tool.

👉How to pick the right one for your team and budget.

If you’re stuck between these two platforms–or just want to level up your retention game–this episode is a must-listen.

🔔 Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don’t forget to hit the notification bell so you never miss an update! 

If your e-commerce store is making $100K+/month, here’s an offer you can’t refuse: A free 1:1 strategy call where I’ll audit your entire e-commerce setup—from Google Ads and email marketing to your website and conversion funnels—to help you scale faster. (Because what kind of a marketer would I be, if I didn’t have a killer offer myself 😉) 

https://calendly.com/budaimedia/strategy-call-with-daniel

Before you go, we've got a special resource for you – the ‘Top 100 High-Converting Emails of Budai Media.’ This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!

https://www.thebudaimedia.com/top100-emails

Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/

Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup

Click on the link below to learn more about us:

https://www.thebudaimedia.com/

Check out some previous episodes: https://www.thebudaimedia.com/podcast

Thanks for tuning in!

Hosted on Acast. See acast.com/privacy for more information.

Welcome to the 300th episode of The Ecom Show! Yes, it’s a big one, and I couldn’t be more excited to celebrate this milestone with you.

I want to take a moment to thank each and every one of you, our amazing listeners, loyal subscribers, and incredible guests who’ve shared their insights and stories over the years. Your support has helped grow this show from a passion project into something much bigger.

Over the years, it’s been amazing to see this show grow not just in numbers, but in real relationships. Many of our listeners and guests have gone on to become clients, collaborators, and trusted partners. What started as conversations on a podcast have evolved into long-term partnerships that are helping shape the future of ecommerce.

To celebrate this milestone, I’m sharing my Top 10 Personal Takeaways from the ecommerce industry over the past 12 months, insights you won’t find on Google or ChatGPT. These come from 8 years of hands-on experience, 200+ ecommerce clients, and over 1,000 deep conversations with founders and marketing teams.

👉 In this episode:

• Why AI needs senior-level strategy, not shortcuts
• Narrative-driven marketing that actually converts
• The #1 metric to track for CRO
• Building your own AI cloud
• A $2.9M case study using email & SMS
• And plenty more actionable takeaways for your brand

If you enjoy the episode, subscribe and share it with a friend. As always, there are no ads ,just value, and your support means everything.

Here’s to the next 300! 🥂

👥 Special Offer: Got an ecommerce store generating over $100K a month? Book a free strategy call with me for actionable insights to boost your retention marketing, paid ads, and CRO strategy:

https://calendly.com/budaimedia/strategy-call-with-daniel

Before you go, we've got a special resource for you – ‘The Immutable Laws of $10M+ Ecommerce Offers.’ This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!

https://thebudaimedia.com/the-immutable-laws-of-10m-ecommerce-offers/ 

Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/ 

Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ 

Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup 

Click on the link below to learn more about us:

https://www.thebudaimedia.com/ 

Check out some previous episodes: https://www.thebudaimedia.com/podcast 

Thanks for tuning in!

Hosted on Acast. See acast.com/privacy for more information.

🎙️Hey Budai Nation, welcome back to The Ecom Show! I’m your host, Daniel Budai, and every week we dive deep into the minds of e-commerce entrepreneurs, marketers, and agencies to unpack what’s actually working in the world of online retail. If you find this episode valuable, don’t forget to subscribe and share it with at least one friend. We don’t run ads–our growth is 100% organic, and your support means everything.

In this episode, I’ll break down how we helped a high-ticket electronics brand generate $2.84M in just 30 days using nothing but email and SMS. No crazy offers. No sitewide sales. Just solid strategy, full-funnel thinking, and clean execution.

Listen to the entire episode to see exactly how we rebuilt their retention system from scratch, starting with automations, growing a high-intent subscriber base, and launching story-driven campaigns that made people actually want to read their emails.

If you're running an e-commerce store (or managing one) and want to see what's really possible with the right setup in Klaviyo + SMS, this case study will give you the playbook.

Here’s what we did:

👉 Rebuilt and expanded their flow strategy (including product-specific and transactional automations)

👉 Launched a compliant lead capture system that brought in 150K+ engaged email & SMS subscribers

👉 Created high-converting campaigns like “Frequency Fridays” to drive consistent revenue

👉 Segmented their list based on buyer personas—from hunters to parents to preppers

👉 Optimized every step of the funnel to increase LTV and brand maturity

🔔 Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don’t forget to hit the notification bell so you never miss an update! 

Check out the full case study here:

https://thebudaimedia.com/case-studies/how-we-made-2842348-usd-for-this-ecommerce-client-in-30-days/ 

If your e-commerce store is making $100K+/month, here’s an offer you can’t refuse: A free 1:1 strategy call where I’ll audit your entire e-commerce setup—from Google Ads and email marketing to your website and conversion funnels—to help you scale faster. (Because what kind of a marketer would I be, if I didn’t have a killer offer myself 😉) 

https://calendly.com/budaimedia/strategy-call-with-daniel

Before you go, we've got a special resource for you – the ‘Top 100 High-Converting Emails of Budai Media.’ This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!

https://www.thebudaimedia.com/top100-emails

Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/

Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup

Thanks for tuning in!

Hosted on Acast. See acast.com/privacy for more information.

Hey Budai Nation, welcome back to The Ecom Show!

I’m Daniel Budai, your host, and every week I sit down with ecommerce entrepreneurs, marketers, and agency pros to unpack the winning strategies behind successful online brands. If you're finding value here, please subscribe and share this episode with at least one friend. We don’t run ads—our growth is 100% organic, and your support means the world.

In today’s episode, I sat down with Jen Oliver from Aurion, one of our trusted partner agencies. Together, we’ve been working on Vegetology, a UK-based plant-based supplement brand, to level up their email marketing and retention strategy.

Like many scaling e-commerce brands, Vegetology was heavily reliant on discounts—specifically a 3-for-2 model—to drive sales. It worked… until it didn’t.

In this conversation, Jen and I talk about how we helped the brand escape the discount trap and transition toward a more sustainable, conversion-focused strategy. That meant:

👉Better customer segmentation

👉Value-driven content

👉Smarter email flows

👉And a real focus on customer lifetime value (LTV) instead of short-term wins

You’ll also hear the full backstory of how this partnership came together, the challenges we faced, and how our combined approach led to lasting growth—without racing to the lowest price.

🔔 Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don’t forget to hit the notification bell so you never miss an update! 

📌Resources and Downloads:

💌 Top 100 Email Templates –

https://thebudaimedia.com/top100-emails/

🌐Visit Aurion’s website:https://auriondigital.com/

If your e-commerce store is making $100K+/month, here’s an offer you can’t refuse: A free 1:1 strategy call where I’ll audit your entire e-commerce setup—from Google Ads and email marketing to your website and conversion funnels—to help you scale faster. (Because what kind of a marketer would I be, if I didn’t have a killer offer myself 😉) 

https://calendly.com/budaimedia/strategy-call-with-daniel

Before you go, we've got a special resource for you – the ‘Top 100 High-Converting Emails of Budai Media.’ This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!

https://www.thebudaimedia.com/top100-emails

Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/

Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup

Click on the link below to learn more about us:

https://www.thebudaimedia.com/

Check out some previous episodes: https://www.thebudaimedia.com/podcast

Thanks for tuning in!

Hosted on Acast. See acast.com/privacy for more information.

Hey Budai Nation, welcome back to The Ecom Show!

I’m Daniel Budai, your host, and every week I sit down with e-commerce entrepreneurs, marketers, and agency leaders to unpack the exact strategies that help grow and scale online stores. If you’re serious about staying ahead of your competition, make sure to subscribe to the podcast and share it with your network.

In today’s solo episode, I’m diving into what separates the top 1% of eCommerce brands from the rest. Did you know that only 4% of businesses in the U.S. hit a 7-figure annual run rate—and just 0.4% ever break into 8 figures? In this episode, I’m breaking down what winning 8- and 9-figure brands are doing right now to stay on top—and how you can apply those same strategies.

🎯 Here’s what I cover in this episode:

👉Content: Why it’s still king—and how to create scroll-stopping, high-quality content that actually converts.

👉Email Marketing: The most profitable channel for established brands. I share how we helped one client scale from $1.7M to $9M/month with smarter email and SMS.

👉Your Website: It’s your digital storefront. I walk through how to optimize for speed, UX, mobile, and conversion.

👉TikTok Shop: A massive, underutilized opportunity with low fees, Amazon integration, and an explosive growth window—don’t miss it.

👉Google Ads: Still the most profitable ad platform when done right. I explain how to leverage it for bottom-of-funnel and retargeting, and how to integrate with Klaviyo for powerful segmentation.

If all of this sounds like a lot—I get it. That’s why I emphasize the need for someone who can oversee your entire marketing strategy. Whether that’s you, someone in-house, or an experienced agency partner, you need a strategic mind pulling it all together.

If you want someone to take a look at your marketing channels, strategy, and performance, scroll down to the description and book a call with me through my Calendly link. 

My agency works with a limited number of clients and we pair each brand with a dedicated strategist—no juniors, no overloaded teams. Everyone on my team has at least 5 years of experience, and we only work with brands we know we can help.

Let’s talk—and let’s get you into that top 1%.

BOOK YOUR FREE STRATEGY CALL

Before you go, we've got a special resource for you – the ‘Top 100 High-Converting Emails of Budai Media.’ This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!

https://www.thebudaimedia.com/top100-emails

Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/

Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup

Click on the link below to learn more about us:

https://www.thebudaimedia.com/

Check out some previous episodes: https://www.thebudaimedia.com/podcast

Thanks for tuning in!

Hosted on Acast. See acast.com/privacy for more information.

Hey Budai Nation, welcome back to The Ecom Show!

This is a Budai Media Special, where I, Daniel Budai, break down practical ecommerce strategies you can implement right now to grow your store. No ads, no fluff—just proven tactics that actually move the needle.

Deciding how to share your content with the world—what subject line to use, which image to pick, when to hit send—isn’t always easy.

But that’s exactly where A/B testing comes in.

In this episode, I’ll walk you through how to run effective A/B tests for your email campaigns. From picking the right KPI, to setting up your test in Klaviyo, choosing the right audience segments, and using Klaviyo’s built-in statistical significance tool to know exactly when the results are clear—it’s all here

📩 Here’s what you’ll learn in this episode:

👉How to pick the right KPI and avoid guessing what to track

👉A step-by-step walkthrough of setting up A/B tests inside Klaviyo

👉How to choose the right audience segments for your test

👉What statistical significance really means (without the nerdy math)

👉Best practices for testing—what to do, what to avoid, and how to stay focused

🔔 Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don’t forget to hit the notification bell so you never miss an update! 

📌Resources and Downloads:

💌 Top 100 Email Templates – 

https://thebudaimedia.com/top100-emails/

🧪 A/B Test Tracker & Ideas

https://docs.google.com/spreadsheets/d/1t5lUi76QOVi2LGrzMgNLoPwPWS36piuN/edit?gid=2056355019#gid=2056355019 

✉️ AB Testing Guide 

https://drive.google.com/file/d/1Us1f5_VmIAtULufMZytg_SMRYqOXtrnJ/view 

👥 Special Offer: Got an ecommerce store generating over $100K a month? Book a free strategy call with me for actionable insights to boost your retention marketing, paid ads, and CRO strategy:

https://calendly.com/budaimedia/strategy-call-with-daniel

Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/

Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup

Click on the link below to learn more about us:

https://www.thebudaimedia.com/

Check out some previous episodes: https://www.thebudaimedia.com/podcast

Thanks for tuning in!

Hosted on Acast. See acast.com/privacy for more information.

🎙 Welcome back to The Ecom Show, Budai Nation!

This is a Budai Media Special, where our founder Daniel Budai breaks down high-level eCommerce strategies, case studies, and marketing psychology to help you grow your store smarter. On The Ecom Show, we regularly bring in top eCom entrepreneurs, marketers, and agencies—but today, it’s just you and Daniel going deep on one of the most important elements of your business: your offer.

👉 If you find value in this episode, don’t forget to subscribe and share it with a friend. We don’t run ads—our growth is 100% organic, and your support means the world!

🧠 Today’s Big Idea: Your OFFER matters more than your PRODUCT

Forget what you’ve heard—your offer is king. A mediocre product with a compelling offer will outperform a great product with weak marketing every single time. In this episode, Daniel dives into the psychology behind irresistible offers, why they work, and how small businesses can compete with giants using strategic offer creation.

📘 What You’ll Learn in This Episode:

👉How to build $10M+ e-commerce offers that don’t rely on big budgets or massive teams

👉The 5 levels of market sophistication—and where your brand fits

👉Breakdown of 5 seven to eight figure DTC brands that are crushing it with bold offers

👉Why every brand needs a Big Idea—and how to come up with one that sticks

👉The key to building an offer that converts cold traffic (even in saturated markets)

🔔 Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Don’t forget to hit the notification bell so you never miss an update! 

📌Resources and Downloads:

📥 Want to Craft a Winning Offer?

I have created a free downloadable guide that breaks down the exact strategies used by top brands. 📑 Get Your FREE Copy to the Immutable Laws of $10M+ Ecommerce Offers Guide 👇

https://thebudaimedia.com/the-immutable-laws-of-10m-ecommerce-offers/

If your e-commerce store is making $100K+/month, here’s an offer you can’t refuse: A free 1:1 strategy call where I’ll audit your entire e-commerce setup—from Google Ads and email marketing to your website and conversion funnels—to help you scale faster. (Because what kind of a marketer would I be, if I didn’t have a killer offer myself 😉) 

https://calendly.com/budaimedia/strategy-call-with-daniel 

Before you go, we've got a special resource for you – the ‘Top 100 High-Converting Emails of Budai Media.’ This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!

https://www.thebudaimedia.com/top100-emails

Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/

Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup

Click on the link below to learn more about us:

https://www.thebudaimedia.com/

Check out some previous episodes: https://www.thebudaimedia.com/podcast

Thanks for tuning in!

Hosted on Acast. See acast.com/privacy for more information.

Welcome back to The Ecom Show, Budai Nation! Your go-to podcast for all things e-commerce—where we bring you actionable strategies, inspiring founder stories, and fresh insights to grow your DTC brand. I’m your host, Daniel Budai, and as always, I want to remind you to subscribe to the show and share it with at least one friend if you enjoy what you hear. We don’t run ads—our growth is 100% organic, and your support means the world. 🌱

In this episode, I’m joined by Brandon Kim, one of the co-founders of Brevite, a New York-based backpack brand that’s redefining functional, stylish, and surprisingly affordable carry gear. Started as a dorm room project in 2015 with his two brothers, Brevite has grown into a beloved DTC brand with the largest online following of any backpack brand—and it’s still bootstrapped!

Tune in to hear more about:

👉The Kickstarter launch that raised $38K and helped kick off the brand

👉How Brevite found product-market fit and grew organically through reinvested cash flow

👉The shift from side hustle to full-time business and the importance of staying “close to the problem”

👉Insights on Meta and Google ads, organic marketing, and why influencer marketing didn’t scale for them

👉Brandon’s thoughts on expanding into traditional retail and corporate gifting with clients like Apple and Red Bull

👉Their approach to email and SMS marketing—and why many brands are still under-utilizing it

👉The process behind creating award-winning products, including their time spent in Vietnam learning directly from factory craftsmen

👉A lean, creative-first team structure and the pros and cons of agencies vs. in-house talent

👉Brandon’s #1 piece of advice for new founders: stay close to the problem

🛒 Check out Brevite’s backpacks and accessories at https://brevite.co/

Before you go, we've got a special resource for you – the ‘Top 100 High-Converting Emails of Budai Media.’ This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!

https://www.thebudaimedia.com/top100-emails

Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/

Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup

Click on the link below to learn more about us:

https://www.thebudaimedia.com/

Check out some previous episodes: https://www.thebudaimedia.com/podcast

Thanks for tuning in!

Hosted on Acast. See acast.com/privacy for more information.

Hey Budai Nation! Welcome back to The Ecom Show – your go-to podcast for actionable insights from the world of eCommerce. I’m your host, Daniel Budai, and every week we bring in founders, marketers, and agencies to break down the best strategies you can implement in your own online store.

Before we dive in, make sure to subscribe to the show and share it with a friend if you find value in these episodes. As you know, we don’t run ads – your support helps us grow organically, and it truly means the world to me.

Today’s episode is all about Amazon selling, an area we don’t touch on often, but one that has a huge overlap with our DTC audience. Joining me is John Cavendish, CEO of Seller Candy, a company that takes the pain out of dealing with Amazon Seller Support. Based in Vietnam, John has built a service that helps sellers eliminate the stress of support tickets and backend issues so they can focus on growth.

🔎 In this episode, John shares:

👉His journey from being an Amazon seller to founding Seller Candy

👉Why Amazon B2B support is so frustrating – and how Seller Candy fixes that

👉The three most common Amazon issues and how to actually solve them

👉How his team of ex-Amazon support pros streamline seller success

👉Why data visibility and a clear offer are key to scaling your agency

We also get into how John built a hands-off agency model, his thoughts on global team building, and his top advice for Amazon sellers in today’s market: know your numbers and have a strategic plan.

🔗 Check out www.sellercandy.com or download their free guide at www.sellercandy.academy to learn more.

Before you go, we've got a special resource for you – the ‘Top 100 High-Converting Emails of Budai Media.’ This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!

https://www.thebudaimedia.com/top100-emails

Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/

Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup

Click on the link below to learn more about us:

https://www.thebudaimedia.com/

Check out some previous episodes: https://www.thebudaimedia.com/podcast

Thanks for tuning in!

Hosted on Acast. See acast.com/privacy for more information.

Hey, Budai Nation! Welcome back to The Ecom Show—the place where e-commerce entrepreneurs, marketers, and agencies share the best strategies to scale online brands. Before we dive in, don’t forget to subscribe and share this episode with a friend. As you know, we don’t run ads, so your support means the world!

In today’s episode, I’m sitting down with Marin Istvanic, founder of Inspire Brands Group, a performance marketing agency that has managed over $100 million in Meta ad spend. Marin has worked with major e-commerce brands like The Oodie, Nick Shackleford, Ford, and Vessi, helping them scale through strategic paid advertising. But before becoming a marketing expert, Marin had a whole other career—playing semi-pro football in Croatia. We’ll dive into his fascinating journey from sports to scaling e-commerce brands.

📌 Key Takeaways:

✅ How Marin transitioned from football to digital marketing

✅ His journey from a digital marketing apprentice to running a top ad agency

✅ How he helped scale The Oodie from $1K/day in ad spend to an eight-figure brand

✅ Why X became his go-to platform for client acquisition (growing from 400 to 27K followers)

✅ The most important Meta ad strategies for 2025—what works and what doesn’t

✅ How his agency keeps a lean, high-performance team while managing major brands

✅ Marin’s own e-commerce brand that did $31M in revenue in just a few years

Marin shares insider insights on creative strategy, audience targeting, media buying, and setting the right expectations with clients. Whether you’re an ecom founder, media buyer, or agency owner—this episode is packed with practical takeaways to help you scale smarter.

🎧 Tune in now and learn from one of the best in the business!

👉 Follow Marin on X and LinkedIN for daily insights on e-commerce and Meta ads.

X:https://x.com/IstvanicMarin?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

LinkedIn: https://www.linkedin.com/in/marin-i%C5%A1tvani%C4%87/?originalSubdomain=hr 

🔗 Subscribe to The Ecom Show for more expert interviews every other week!

Before you go, we've got a special resource for you – the ‘Top 100 High-Converting Emails of Budai Media.’ This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it for free!

https://www.thebudaimedia.com/top100-emails

Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/

Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup

Click on the link below to learn more about us:

https://www.thebudaimedia.com/

Check out some previous episodes: https://www.thebudaimedia.com/podcast

Hosted on Acast. See acast.com/privacy for more information.