The "Elevate" by MAPS Podcast

The podcast objectives are to : 

1. explain what publication plain-language summaries are and their value 
2. share Pharma experience of developing PLS, including how to overcome any Pharma specific challenges  

Moderator: Karen King PhD CMPP, Head of Medical Strategy, Growth & Development CMC Affinity, a McCann Health company

Interviewee: Dheepa Chari, Head, Global Scientific Publications, Pfizer Oncology,

MAPS speaks with Kent Summers, HEOR Lead at AlphaGroup and Steve Camper, VP of Medical Affairs at Blue Earth Diagnostics, about building Health Economics and Outcomes Research capabilities within Medical Affairs.

Objectives: 

At the end of this series of podcasts, the participant should be able to:

·         Discuss the functions and activities of key internal partners

·         Identify potential areas for compliant collaboration by MSLs with key internal partners

This episode of the MAPS podcast series, Elevate, explores the differing approaches applied in the pharmaceutical and device industries to understand the impact and approach to acquired and internally generated data, analytics, and insights play in delivering value.  

The Series Podcast Objectives are:  

1. Understand how the medical affairs strategic planning process can drive decision making throughout the year  
2. Gain insight into the value medical affairs bring across an organization when an effective, collaborative, aligned medical strategy plan is developed  
3. Obtain a working knowledge of how cross-functional teams within medical affairs can reference strategic plans to inform decision making and assess impact of efforts  

Moderator: Monica DeAbadal, MD, MBA/HSA,VP, Medical Excellence, Ipsen 

Speaker: Peter Piliero, MD, VP & Head, Medical Affairs Americas, GSK Consumer Healthcare 

Speaker: Eileen K Sawyer PhD, Vice-President, Global Medical Affairs, UniQure , 

Speaker: Len Valentino, MD, President and CEO, National Hemophilia Foundation

Speaker: Anna Walz, CEO, MedEvoke

Even before the COVID-19 pandemic, the structure and content of interactions between MSLs and KOLs/HCPs was shifting, with MSLs increasingly seen as trusted partners in scientific exchange and KOLs/HCPs increasingly open to technology-based communications. Of course, the pandemic has accelerated this change, shifting the mechanics of communication and collaboration and throwing into focus the definition of “value.” This podcast presents the expertise of leaders from pharmaceutical organizations Pfizer and Nektar, as well as Larvol, focusing on how MSLs bring value to HCPs and KOLs during the time of pandemic.

Speakers: 

·      Tim Hylan, VP, Internal Medicine Field Medical Director Group at Pfizer

·      Sue Currie, VP, Head of Medical Affairs at Nektar Therapeutics

·      Bruno Larvol, Founder and CEO at Larvol

The Series Podcast Objectives are:  

1. Understand how the medical affairs strategic planning process can drive decision making throughout the year  
2. Gain insight into the value medical affairs bring across an organization when an effective, collaborative, aligned medical strategy plan is developed  
3. Obtain a working knowledge of how cross-functional teams within medical affairs can reference strategic plans to inform decision making and assess impact of efforts  

Moderator: Monica DeAbadal, MD, MBA/HSA,VP, Medical Excellence, Ipsen
Speaker: Peter Piliero, MD, VP & Head, Medical Affairs Americas, GSK Consumer Healthcare
Speaker: Eileen K Sawyer PhD, Vice-President, Global Medical Affairs, UniQure
Speaker: Len Valentino, MD, President and CEO, National Hemophilia Foundation
Speaker: Anna Walz, CEO, MedEvoke

Objectives: 

At the end of this series of podcasts, the participant should be able to:

·         Discuss the functions and activities of key internal partners

·         Identify potential areas for compliant collaboration by MSLs with key internal partners

In this third podcast episode in collaboration with Open Health, MAPS speaks with Jessica Ingram, Managing Director of Learning and Development at Open Health, and two of her team: Briony Frost, Learning Design and Development Specialist, and Jessamy Lowe, Senior Account Handler. Joining Jess, Jessie, and Briony is Seema Haider. Seema is the former Health Economics and Outcomes Research Cluster Lead for the Upjohn Business Unit at Pfizer. She also holds a Visiting Professorship at Hebei University, China, is a Faculty Lecturer at IFAPP-King’s College, London, and is an International Advisor for ISPOR India Chapter. In this podcast, they will be offering insights into metrics and how to measure the impact of internal training. . OPEN Health is a global, full-service medical communications agency offering Medical Affairs consultancy and content, publications, medical education and internal training. 

 In this second episode of the MAPS podcast series Elevate with medical communications and educational design experts from Open Health, we explore the development and delivery of internal training for Medical Affairs professionals: How do we ensure people do the training and can we also design for engagement and motivation? Does this look different in the digital environment? 

 Speakers include the following:

• Dirk Saerens, Scientific Knowledge Manager at Janssen EMEA
• Jessica Ingram, Managing Director, Learning & Development, Medical Communications, OPEN Health
• Briony Frost, Learning Design & Development Specialist, OPEN Health 
• Ben Halford, Account Manager, OPEN Health