In this episode, Michaila and Kirstie look at exciting innovations that are enabling disabled people to live independently and discuss the potential role pharma could play in this area in the future.

Debuting on this week's EMG Podcast is Isabel and Michaila from the GOLD editorial team. Together they discuss the rise and influence of the podcast and why pharma should be embracing the medium.

Sen takes us through some particularly eye-catching stories from the pharma industry in September. This includes developments in emerging areas such as medicinal marijuana, digital therapeutics, and AI technology.

This week, we hear the thoughts of Andrea Palmer, President of Publicis Health Media, on a range of topics, including how the pharma industry can fulfil evolving consumer expectations, plus her personal ambitions and career highlights to date.

This week, eyeforpharma Chairman Paul Simms visits the EMG offices to chat to Spencer about the upcoming eyeforpharma patient and marketing conferences in London in October, as well as his perspective on recent trends in the pharma industry.

In this episode, Sen and Kirstie discuss the increasingly influential Generation Z. They firstly analyse the unique characteristics of this population before looking at the methods pharma can use to engage them most effectively.

In this week's episode, Sen takes a look at some of the biggest news stories relating to the pharma industry in August. This includes reported sales revenue figures for Quarter 2 of this year as well as the announcement of major commercial agreements.

Spencer is joined by EMG's Head of Operations, Keith Moule, a former Team GB canoeist. They discuss how the lessons from working as a team in sport can be applied to business, drawing on personal experiences they've had in both areas.

This week, Sen and Kirstie meet up with Asad Mohsin Ali, General Manager of Ipsen's UK and Ireland office. Topics include Asad's unconventional route into pharma, leadership skills in pharma, working in different countries, and much more.

Sen is joined by a first timer to the podcast this week, our Editorial Administrator, Kirstie Turner, to discuss the content readers can expect from the upcoming edition of GOLD. They also reveal the infographic topic and who our catalyst interviewee is.