This week, we sit down with Founder and CEO Jim Tyler of Erthos Energy. We discuss the future of energy from a highly integrated, systems perspective. We also get into the capital discipline and committed focus required in industrial design. Project Bravo is a culminating event for Erthos. It’s validating the investment thesis for environmental compliance and it’s demonstrating bankability for a powerful business model.

Check out Jim on LinkedIn, https://www.linkedin.com/in/jim-tyler-erthos/?isSelfProfile=false
Find out more about Erthos and Project Bravo here, https://erthos.com/

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This week, we sit down with Nader Safinya to discuss his book, “Engineering the Right Hug”. And important to note about that title, it’s not at all superfluous or ethereal.

Nader’s putting forward a tremendous amount of pragmatism in his body of work within brand strategy. With the Inside-Outside-In (iOi) modelTM (be sure the hypertext TM), Nader does an excellent job at articulating the exact scenarios in which we really do need to be embracing one another. The concepts in this book, his model for achieving organization cohesion through The Cultural Brand StatementTM, all belong in “Energy Basket” and “Future of Work” conversations.

Check him out on LinkedIn, https://www.linkedin.com/in/nadersafinya/ and request a free copy of the book through the website, https://blackribbit.com/.

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Kailey Euceda sits down this week with Juan Avila who began his career with an oil major and has since moved onto a well-established startup. His work in program management and AI implementation for petro refineries offers a fascinating set of applications to delve into for the Energy Basket conversation.

Juan and Kailey venture into what makes chemical engineers really tick and manage to get into their mutual interests for art and music. Juan plans to attend the upcoming Energy from 0 to 1, Art & Tech Night. Come, meet him and hang out with the rest of our OGGN affiliates.

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Kailey Euceda sits down with Katie O’Shea of GeoKiln to discuss Hydrogen, DOE, deep tech commercialization in new energy, + startups.

And as Future of Energy talks often lead into Future of Work insights, the ladies discuss navigating through their own respective career transitions within the highly competitive fields.

The Energy from 0 to 1: An Art & Tech Night
https://www.eventbrite.com/e/the-energy-from-0-to-1-an-art-tech-night-tickets-1997456220325

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Sit down with Tom Burghart to discuss his pathway from EOR/IOR to Nanotechnology! University of Oklahoma alum, Tom sees how #consortiums can help us advance these technologies in the field.

https://www.linkedin.com/in/tom-burghart-7635473

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Kailey Euceda joins OGGN founder Mark LaCour to launch The Energy Basket — a new show built on one idea: energy isn’t a transition with a winner and a loser, it’s “all of the above.”

They trace how the term emerged from a Fernando C. Hernandez patent and gained traction after OTC 2024, why profitability (not subsidy) is what actually drives clean-tech innovation, and how a woven basket — not a single strand, but the interconnected load-bearing structure — explains how the industry actually works.

Future episodes bring on founders and engineers to unpack the hardest problems in energy, one job-to-be-done at a time.

Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.

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