Tess Wicks explains how Profit First can be applied to start-up businesses. A lot of businesses start up and believe they have to put all of their money back into the business until one day it can be profitable.

Mark Hunter explains, from his experience, how top-talent can drive profitability in the business, can make the business itself grow faster than ever, all while having employees who are thrilled to work for an organization and are compensated at the top of the market for the work that they do.

Also Available On Show Summary On this episode we talk with Dr. Sabrina Starling and she talks about how you can quickly double your profitability by hiring top-performing employees. At First blush, the strategy doesn’t seem like it would work until you realize that a top-performing employee can perform, according to Dr. Sabrina Starling, 900-1200% […]

A top-performing employee can perform, according to Dr. Sabrina Starling, 900-1200% better than a warm body and as a result you need fewer employees, you need to offer fewer benefits, reducing your overall payroll costs substantially and you have fewer mistakes so you have greater efficiency. Higher the best employees and you have the best profitability you'll ever experience.

Stanley Genadek argues that there is one marketing platform that actually pays you to market your business. The platform is YouTube.  Stanley outlines the basics to building your YouTube platform for subscribers, for exposure and even to the level that you will make money while advertising for your business.

Elizabeth Barry talks about the power of personal brand development through storytelling.  Stories about your business can and should evolve over time to keep your audience always engaged.  As Elizabeth says, if you can’t tell it you can’t sell it. That’s how important storytelling is and there is no question that storytelling is a main driver of profit.

Sally Hogshead talks about how to make your personal brand fascinating, so fascinating that it will drive the highest level of profits to your business. You are about to find out why people pay for not what you do, but for who you are. Plus hundreds of other tips shared by the fascinating author.

Constance Moonzwe talks about that moment where everything in your life changes and your life’s future and your business’ future changes in a second, how do you navigate that. Constance shares that her husband passed away in a car accident in 2014 and the next the next morning she was the owner of a business and had to deliver services to her clients.  She was able to do that and turn her business from a struggling business to a $6 million+ success and is still growing.  She shares her secrets to growing a profitable business even when your life changes on a dime.

Nick Gianoullis explains how fun in your office drives profitability.  Simple techniques to make your business be a fun place to work, have employees come in excited to be there and drive profit the whole time.

Susan Lassiter-Lyons talks about how to raise money for your real-estate business and why those big banks may, in fact, not be the best choice. She explains alternatives such as local banks, private investors and some other sources. She also guides us on how to make your real estate business by adding tack-on-benefits. You don’t make money just through rental income; there’s other things you can do through property.