The Equipped Creatives Podcast

In this week's episode, Toni and Julia are talking all about the importance of styled shoots. Photographers, if you've ever considered setting up a styled shoot, this episode is for YOU! Over the years, the girls have planned and participated in several styled shoots and have witnessed the benefits of these shoots for their careers. Today the girls are discussing why styled shoots are important for your biz, attracting your ideal client, offering free shoots, when to say no to free shoots, how to set up a killer styled shoots, and more.

In today's motivating episode, the girls chat about how to start a business, what they wish they had done in the beginning, and give some life advice on how to separate personal and business life. The girls dive into the tools that helped them when they both started their businesses including how to utilize social media, building a brand, how to form an LLC, and so much more. If you are thinking about starting a business and are in need of advice, or even a seasoned business owner who can relate, this episode is for you!

Happy New Year! Welcome to the first podcast episode of 2022. Today, the girls do some reflecting on their personal & career goals from 2021. They also chat about their new goals for 2022! We hope that this episode leaves you encouraged to dream big throughout this new year, set some of your own personal/ career goals for 2022, and do some reflecting on last year. 

Show Notes:

EC Website & Show Notes: https://www.equippedcreatives.com/show-notes-blog/episode-10

EC Instagram: https://www.instagram.com/equippedcreatives/

Julia's Instagram: https://www.instagram.com/juliakathleenphoto/

Toni's Instagram: https://www.instagram.com/toni.marie.photography/

If you're someone who struggles with knowing when, what, and how to outsource, this episode is for you. Toni and Julia are bringing on their first guest speaker: Elena Curry (the girls Virtual Assistant) to talk about the value that outsourcing has brought to their businesses. Outsourcing can often feel like an overwhelming task, because of how difficult it can be to relinquish control of your business and the risk of putting trust into someone new. However, Toni and Julia want to change that narrative and encourage all business owners that it's never too soon to outsource.

Show Notes: 

EC Website & Show Notes: https://www.equippedcreatives.com/show-notes-blog/episode-9

EC Instagram: https://www.instagram.com/equippedcreatives/

Julia's Instagram: https://www.instagram.com/juliakathleenphoto/

Toni's Instagram: https://www.instagram.com/toni.marie.photography/

In this episode, Toni and Julia are discussing the power of creating good habits in both business and in life. They talk about the importance of not just setting goals for yourself, but also setting the systems in the place to get you there. If you are wanting to know how to set systems in place for yourself, how to achieve your biggest goals, and how to set the boundaries necessary in both business and life, then this episode is for you!

Show Notes: https://www.equippedcreatives.com/show-notes-blog

EC Website: https://www.equippedcreatives.com/

EC Instagram: https://www.instagram.com/equippedcreatives/

Julia's Instagram: https://www.instagram.com/juliakathleenphoto/

Toni's Instagram: https://www.instagram.com/toni.marie.photography/

In today's Holiday themed episode, Toni and Julia are sharing some of their favorite ways to make more money during the holidays - photographers edition. Toni and Julia gotta are going back to their roots and will be discussing some of their personal and specific ways that they have managed to bring in more of a profit around the holidays being photographers and small business owners. Photographers, you don't want to miss these tips!

Show Notes: https://www.equippedcreatives.com/show-notes-blog

EC Website: https://www.equippedcreatives.com/

EC Instagram: https://www.instagram.com/equippedcreatives/

Julia's Instagram: https://www.instagram.com/juliakathleenphoto/

Toni's Instagram: https://www.instagram.com/toni.marie.photography/

In this episode, Toni and Julia are talking about the importance of branding. The girls discuss everything from what branding means, how branding can be free marketing, and why branding is so necessary for businesses. They also go over 4 vital tips on how to build your brand as a business owner and what can set your business apart, especially in more saturated markets. Toni and Julia are here to help you answer questions such as: What is the purpose of your business? How do you make people feel after working with you? What are your brand pillars? What is the why behind what you do? Dive in with them as they explore all of these questions and more to help you feel confident in your branding!

Show Notes: https://www.equippedcreatives.com/show-notes-blog/episode-6

EC Website: https://www.equippedcreatives.com/

EC Instagram: https://www.instagram.com/equippedcreatives/

Julia's Instagram: https://www.instagram.com/juliakathleenphoto/

Toni's Instagram: https://www.instagram.com/toni.marie.photography/

Buckle up for this week's story-time episode. Toni & Julia are spilling the tea on their funniest travel stories together. The girls also share some travel advice which has helped them navigate through difficult and bumpy travel experiences. Sit back, laugh & enjoy this episode as they dive into their best (and worst) travel stories with you.

Show Notes: https://www.equippedcreatives.com/blog

EC Website: https://www.equippedcreatives.com/

EC Instagram: https://www.instagram.com/equippedcreatives/

Julia's Instagram: https://www.instagram.com/juliakathleenphoto/

Toni's Instagram: https://www.instagram.com/toni.marie.photography/

In today's episode, Toni and Julia are debunking the myth that you need a large Instagram following to be successful. They want you to reconsider and ask yourself a few questions in this episode: does your content bring value to people? Does your audience engage with you? Does your audience connect with you and you work? Where does your value and success lie? Dive into this episode as Toni and Julia discuss what determines success, the comparison trap, the meaning behind the word "followers", and more!

Show Notes: https://www.equippedcreatives.com/blog

EC Website: https://www.equippedcreatives.com/

EC Instagram: https://www.instagram.com/equippedcreatives/

Julia's Instagram: https://www.instagram.com/juliakathleenphoto/

Toni's Instagram: https://www.instagram.com/toni.marie.photography/

In today’s episode, Toni and Julia are talking all about balance. They dive head first into the realities of finding a balance between work, life, daily routines, their struggles, and everything in between. Juggling relationships, family, careers, a social calendar, and the pressures of social media can feel overbearing at times. When you feel burnt out, you can't be the best version of yourself in a personal and professional sense. That's why Toni and Julia are sharing their 5 tips to living a more balanced life so that you can become the best version of yourself and find a healthy work life balance!

Show Notes: https://www.equippedcreatives.com/blog

EC Website: https://www.equippedcreatives.com/

EC Instagram: https://www.instagram.com/equippedcreatives/

Julia's Instagram: https://www.instagram.com/juliakathleenphoto/

Toni's Instagram: https://www.instagram.com/toni.marie.photography/