Better Radio Websites

The Essential First Step to Offering Digital Services


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As I look through the radio trades, I see more radio companies expanding their offerings into digital services—like website design, SEO, and more. Many of these stations are opting to expand these services with the help of third-party vendors – and there seems to be a growing number of them as well. Before diving headfirst into providing these services to your clients, there's a crucial step that I hope you won’t overlook - become your first customer.

For more in-depth show notes, visit https://www.skyrocketradio.com/podcast/the-essential-first-step-to-offering-digital-services.

Understanding Your Own Digital Presence: Is Your Website Ready?

  • User Experience (UX) as a Priority
  • Providing Value to Your Audience
  • SEO-Friendly Content
  • Traffic Generation: Bringing Visitors to Your Site
  • Building a Strong Foundation Before Offering Digital Services

    • Establishing a Reliable Content Creation Process
    • Learning from Your Experience
    • Becoming Your Own Best Case Study

      Before offering clients digital services, your radio station must become its best case study. Mastering your digital presence—through a well-optimized website, consistent content creation, and strategic experimentation—will give you the firsthand experience needed to deliver real value to your clients.

      Need help with your radio station website? Reach to us at https://www.skyrocketradio.com.

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      Better Radio WebsitesBy Jim Sherwood

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