Greg Mazurek is a professor in the Marketing Department at Kozminski University in Warsaw, Poland where he teaches internet marketing, innovations in marketing, principles of marketing, marketing research. He received his PhD in management from Warsaw School of Economics in 2005 and he holds triple master degrees in: international business administration (Tilburg University, Holland), international business and public relations (University of Economics, Poznan, Poland). Prior to obtaining his doctorate he spent 7 years working in interactive industry on managerial positions. At present, apart from doing research and working at the University he is a consultant in the field of