In this podcast, editor Sirish Chandran sits down with Adil Jal Darukhanawala, an automotive historian, author of Timeless Mahindra, and editor-at-large at evo India magazine. They take a journey back in time to explore how Mahindra & Mahindra evolved, from producing iconic Jeeps to launching the Thar in 2010. The discussion covers all the significant vehicles Mahindra Auto has produced, including the CJ-3B, Armada, Classic, Major, MM 550, Legend, and more. Adil shares insights into the various strategies Mahindra adopted to build the brand it is today. Sit back, relax, and enjoy this in-depth podcast to learn everything about Mahindra Auto.

You can also get a copy of Timeless Mahindra here: https://rzp.io/l/timelessmahindra