Planning your exit. Selling your business. Strategizing your future. Major undertakings for sure. And while you are the defacto "Subject Matter Expert" for your product or service offering, you can't be the expert for the myriad informed decisions that must be considered. Jo and John provide a rich conversation on the power of expert advisors and informed independent gurus. Odds are your business isn't massive enough to attract the attention of a true investment banking partner, so thinking smaller, more focused, and networking your way to better decisions is the way to go! Essential listening! #sellingyourbusiness #exitplanning #exitstrategy