The Experience Shift | NRC Health

Ever feel like you’re carrying around a backpack full of rocks? Dan Collard, Partner with Healthcare Plus Solutions Group, explores what’s ailing our healthcare workforce and how we might heal ourselves from the shared trauma of the pandemic. We’ll explore the topic of replenishment and how to re-center our work around our well-being AND the well-being of our patients. We’ll also tackle physician engagement, team-based motivation, and transcending traditional healthcare research. Plus, learn about the “to stop” list and why we all need one ASAP. For more about Dan’s career and current work check out healthcareplussg.com.

What happens if you combine patient experience, marketing strategy, and information technology? Just ask Chris DuFresne, VP of Experience & Marketing Technology at Allina Health. In this episode we explore Chris’ unique vantage point to the transformation of healthcare. Listen as Chris explains how he’s shaking up the status quo, putting different teams together, and fusing disparate components of care delivery to create a hybrid journey of both virtual and physical experiences. Add in an emphasis on the unique person receiving care and it sounds like future talk, but it’s what Chris is doing right now.

How do we “win the peace” in a healthcare world still reeling from the pandemic? We debate ideas for advancing the industry now, near, and far with Bill Robertson, CEO, MultiCare Health System. Bill speaks about his unique approach leading a sizeable organization through constant turbulence and how to appeal to five types of customers. His leadership style includes a refreshing view of mission, vision, and values and a simple framework for prioritizing competing strategies. Give a listen to a leader who is digging into the future and imagining the post-COVID healthcare experience that is better than before. 

In our first *international* episode we tap the infinite wisdom of Ken Hughes, world-renowned consumerism expert and 100% Irishmen. Listen as Ken cuts to the chase on why healthcare is stifling its own creativity, leaning too much on measurement, and making change way harder than it has to be. Ken covers the gambit from what young and old consumers want and what healthcare leaders can do to meet them where they are. Oh, and fear. Specifically, why fear can be an interesting lever to pull. 

2030 feels like a long way off but listen as Chris Bevolo, Chief Brand Officer of Revive, shares intriguing trends and some downright scary predictions for where healthcare could go in the not-too-distant future. Drawing from his brand new book, Joe Public 2030, Chris shares with Ryan his thoughts on a hopeful healthcare world, and a not-so-hopeful alternative. 

Bert Miklosi returns with more healthcare-specific trends and predictions. Where is the industry headed? What will the pandemic continue to disrupt? And how can we forge ahead in planning and marketing our brand as we try to crawl out of the last two years?

The first Patient No Longer podcast of 2022 is live! Join our host, Ryan Donohue, as he explores the new year and new trends with Bert Miklosi, Principal of Joseph Brand Consulting. Ryan and Bert have worked together for a decade and they'll debate where healthcare is going from here, and what you can do to stay ahead.

The latest episode of NRC Health’s new Patient No Longer podcast is now live! Join our host, Ryan Donohue, as he chats with Chris Bevolo, Chief Brand Officer at Revive Health, about engaging consumers in the midst of the chaos of COVID-19. This is an episode not to miss, providing resources that will help you build your brand today.

The latest episode of NRC Health’s new Patient No Longer podcast is now live! Join our host, Ryan Donohue, as he chats with Chris Bevolo, Chief Brand Officer at Revive Health, about branding in healthcare. Some helpful documents mentioned in this episode are also attached here. Read case examples for building a post–health system brand, as well as the 2020 Consumer Trends Report. This is an episode not to miss, providing resources that will help you build your brand today.

A replay of our interview with Jeff Shoemate, Chief Marketing and Communication Officer at Allina Health. Jeff joined us on the podcast to discuss how the latest digital technologies can enhance the customer experience.