In this episode, we are joined by John Zeirke, a mechanical engineer, licensed professional engineer in multiple states, ACT-R-certified accident reconstructionist, certified vehicle fire investigator, and certified drone pilot. After a career in industry at companies like Caterpillar and Polaris, John has recently started his expert witness consulting firm.
[00:56]John shares how he first learned about expert witness work from a college professor but notes that his path to this career built gradually over time. After getting his PE license and substantial industry experience, he recognized how his background could transfer into forensic consulting.
[03:07]John details his industry experience, including designing powertrains for Caterpillar's large mining trucks and working on the Polaris Slingshot three-wheel roadster. He discusses the value of his product safety and quality role at Polaris, where he investigated potential safety issues.
[09:01]He explains how his experience with product investigations and recall processes at Polaris prepared him for forensic consulting, teaching him to gather information, identify issues, determine root causes, and develop solutions.
[20:44]
John describes the range of cases he works on, including insurance investigations and complex product liability litigation. His work typically involves crashes, mechanical failures, and fires, and he applies his engineering expertise to determine whether vehicles or machinery contributed to incidents.
[26:12]John discusses what he enjoys about expert witness work, including the variety of equipment he gets to analyze, the project-based nature of the work, and the challenge of clearly communicating complex technical concepts to non-technical audiences.
John's Experience Handling Unfavorable Findings
[31:09]John emphasizes the importance of independence and integrity. He notes that most clients appreciate honest assessments, even when unfavorable because they help them make informed decisions early in the process.
[36:22]John highlights communication as essential for new experts. Understanding scope, deadlines, and budget expectations upfront is crucial, as is keeping clients informed without jumping to premature conclusions.
[42:17]The most effective marketing comes through reputation and word of mouth. John emphasizes that doing quality work leads to repeat business and referrals.
[46:18]John expresses optimism about his future in expert witness work, seeing significant potential for continued growth and learning in this field.
You can reach John Zeirke at https://www.jzengineer.com/ or on LinkedIn.
Alpine Engineering (https://alpineeng.com/) offers services from Product Liability Expert Witness Services to Intellectual Property Expert Witness Services / Patent Expert Witness Services to Accident Investigation Expert Witness Services and everything in between.
For full show notes, visit:https://alpineeng.com/the-expert-witness-podcast-episode-16-interview-with-John-Zeirkes-full-transcript/
How John Transitioned from Industry to Expert Witness WorkHow Industry Experience Influences Expert Witness WorkTypes of Cases and Expert Witness WorkThe Rewards of Expert Witness WorkAdvice for New ExpertsHow to Build a Successful Expert Witness PracticeFinal Thoughts