Today’s guest on
The Expressive Mom Show is a true pioneer in clean beauty for young girls: Kimberly Grustas.
As the founder of Good For You Girls, Kim protects girls from the harmful effects of toxic chemicals during one of the most critical times of their lives—puberty.
With over 15 years of experience in the natural product and nutrition industries, Kim recognized the dangers of even trace levels of estrogenic chemicals for young girls.
Her passion for safe skincare was sparked when her two daughters, who faced challenges with asthma and allergies, began their transition into adolescence.
Shocked by the harmful ingredients in products marketed to tweens and teens, Kim set out to create a solution that was not only safe and effective but also age-appropriate.
Kim’s brand, Good For You Girls, became the first clean skincare line dedicated to girls in the United States.
Dubbed the “O.G. of tween skincare,” Kim has spent years leading the charge in helping moms connect with their daughters during this precious time of growth and transformation.
In this episode, Kim shares her journey of creating a transformative brand, her insights on the lowering age of puberty, and how her innovative products are making a difference in the lives of girls and their families.
If you’ve ever wondered about the importance of clean skincare for tweens or how to navigate these delicate years as a mom, this conversation is for you!
Why Awareness About Puberty Matters for Moms and Their Daughters
Understanding the changes their daughters will face during puberty is crucial for mothers of young girls. This transformative stage is more than a physical shift—it’s a delicate period where hormonal changes, emotional growth, and body awareness intersect.
With puberty starting earlier for many girls today, mothers need to be equipped with the knowledge to guide their daughters through these changes with confidence and care.
Awareness empowers moms to make informed decisions about their daughters’ health, including the products they use.
Many conventional skincare and hygiene items contain estrogenic chemicals that can disrupt hormonal balance, making it essential to prioritize safe and natural alternatives.
Beyond product choices, fostering open communication about these changes helps build trust and encourages young girls to embrace self-care practices.
By staying informed and proactive, mothers can give their daughters the tools they need to navigate puberty in a healthy, confident, and supported way.
Connect with Kimberly here:
Website: https://www.goodforyougirls.com/
Facebook: https://www.facebook.com/goodforyougirls
Instagram: https://www.instagram.com/goodforyougirls
Pinterest: https://ro.pinterest.com/goodforyougirls/
Next week, I will be talking with a self-care and wellness enthusiast. She shares the importance of self-care with her own brand of self-care stationery products as we get into a heavy-duty discussion about what self-care truly is.
In the meantime, head over to Expressivemom.com, follow on Instagram at @anexpressivemom, and head over to Expressive Mom on Substack, expressivemom.substack.com. Also, follow The Expressive Mom Show.