The Extraordinary Wealth Podcast

There was a time by June last year where I decided that I was going to do business differently 

I wasn’t going to launch a new offer or free Masterclass every 5 seconds

I wasn’t going to offer lower pricing that I truly wanted any longer

I was going to prioritize stability and sustainability 

I was going to be intentional

I was committing to building higher and longer term recurring revenue MY WAY

I was a single mom who at the time didn’t have a partner supporting her…

Who honestly had like 3 really productive hours in the day.. and that did not have time to be launching something new and starting every month with inconsistent or lower cash flow

I set my energetic minimum: that was 5 figures CASH within 30 days

And I hit that goal by September 2022, and again in November

And US$12K in February 2023

And then I hit US$15K+ CASH by April

How?

A handful of 1:1 clients I’m obsessed with, and my Mastermind🥳

Tune in to the episode as I share more about the 4 areas to improve in your business if your goal within the next 3-6 months is to hit and sustain 5 figure CASH months in your coaching or service business.

In this episode, I chat about:

• 4 areas of improvement to hit and sustain 5 figure cash months in your business
• Structuring your offers to create higher and longer term recurring revenue
• The role Messaging and Content Creation plays in consistent higher cash flow
• Identity shifts that will allow you to receive more cash at once per month

Connect with Nathalie:

• Instagram: @gniappe 

Work with Nathalie:

• Apply for RISE the Mastermind
• Apply for 1:1 Coaching

Today’s societal conditioning can make it easy to think we always have to be in pursuit of the next income goal, the next shiny strategy or to live up to a certain standard of success, and this is even more true in the online coaching and service industry. Scroll Instagram and you’ll see a drove of posts boasting sales wins, and “challenging” you to continuously go for higher cash months.

While there is nothing wrong with wanting to aim higher and achieve more in your business, I always encourage myself and my clients to think about where the desire for the next milestone is actually coming from, and HOW we’re getting there.

Is it truly because we desire the 6 figure months or because we were told that’s what we needed to do in order to “be successful enough”? Do we always need to be striving and pushing for the next win or is it that we’ve been told that rest and breaks are “wrong”, or that it means you’re “playing small”?

Contrary to popular belief, you don’t need to sacrifice your energy, lifestyle or relationships to receive more for your work and achieve incredible success as a top expert: I’m proof that that’s the case. You get to significantly increase your PROFIT in your business with the clients YOU desire, the pricing you desire, with simple marketing. In my world we’re building businesses that support full weeks OFF while your clients achieve incredible results.

Tune in to this episode as I share more about what I learned from taking time off my business, and leaning more and more into TRUST: trust that what I’ve already created is working FOR me: trust in my marketing, trust in my offers, trust in my clients.. and trust in MYSELF 

In this episode, I chat about:

• Why it’s so easy to be influenced by others in the online space around the goals you pursue in your business
• What motivated me to take a true break from my business and what it means for me moving forward
• The Premium Life I’m choosing to create for myself and my loved ones
• An invitation to book a call with me and secure one of the two open spots for 1:1 coaching

Connect with Nathalie:

• Instagram: @gniappe 

Work with Nathalie:

• Book a Call: Apply for VIP 1:1 Coaching

Quote:

“You can fully pause and you can still be an incredible coach.. an incredible service provider. You can fully rest and still deliver an incredible client experience.”

How to attract dream clients that are excited to invest significantly MORE cash per month to work with you? It all starts with who you’re speaking directly to in your content.

As coaches and service providers it is natural for our work to evolve, and for who we desire to support inside our offers to evolve as well. What can often happen is our Messaging can remain speaking to beginner clients or simply clients that aren’t at the best stage in their journey to invest in our offer and achieve the result we are best equipped to support them with.

Tune in to this episode as I share what advancing your messaging truly involves and how to speak to the 5% of the market that is ready to invest in your highest ticket rates NOW. 

In this episode, I chat about:

• A common misconception around what it truly means to advance your Messaging
• How to get your content doing the heavy lifting for you in your High Ticket Sales
• What allows my clients to make the inquiries they’re receiving for your Premium Sales more predictable and stable
• Why you need to speak to more specialized and advanced topics in your content in order to attract higher paying clientele
• The reason 7 fig coaches and experts are more “general” in their content strategy
• Why specializing in your industry and your Messaging is a surefire way to attract your BEST clients
• One of the most common mistakes I see around Messaging that repels you from Premium clients and creates a fear based decision making process in your clients
• The ONE thing your best clients want to see more from you in your content.
• A powerful belief shift that will support you in receiving thousands more (even in FULL) for your zone of genius
• An invitation to join my upcoming 6 weeks Minimind: Client Charm™️

Connect with Nathalie:

• Instagram: @gniappe 

Join the Client Charm™️ Minimind - 6 Weeks Group Program

• You’re ready to take your messaging to the next level to consistently call in high multiple 4 and 5 figure clients into your DM’s - We go Live April 14th

Work with Nathalie:

• Apply for Rise: The Mastermind
• Apply for VIP 1:1 Coaching
• Apply for a 1:1 Messaging VIP Day

Quote:
"We're not just attracting ideal clients. We're attracting your BEST clients.. and there's a difference."

When you’re able to become a master storyteller… you become a MASTER Marketer. And Master Marketers are able to sell out any offer.. at ANY price point.. and work with their best clientele on repeat. Marketing is very emotional, and stories that are relevant for your potential clients allow you to connect beyond the result you provide and be memorable.

It’s common to see coaches and service providers sharing educational, promotional and problem awareness content online. However, it’s not as common to see experts using detailed stories to engage their audience and sell more effectively. Sales psychology and mainstream Marketing principles work.. but stories have been used to connect and sell in the history of humanity for generations.

Tune in to this episode as I share how compelling storytelling enhances your Marketing and supports you in attracting  your highest paying clients, and how I secured US$25K in sales by using the power of storytelling in different ways in my content.

In this episode, I chat about:

• The important shift in how top coaches and experts are Marketing their services online
• How storytelling will support you in rising as a leading voice in your field
• How I secured US$25K in sales in a week with the power of storytelling
• My storytelling experiment in 2022 that resulted in booking out my 1:1 coaching by Q4
• How being vulnerable and sharing personal stories primed my audience to trust me on a deeper level
• The one thing I had to release to attract more Premium clients in my business
• 4 ways to incorporate Simple Storytelling in your daily Marketing and increase your inquiries
• An invitation to join my signature Content Challenge. Already 52+ coaches & experts have joined us!

Connect with Nathalie:

• Instagram: @gniappe 

Join the FREE Speak From the Heart Challenge

• 15 Stories that will connect on a deeper level with your audience and attract your BEST clientele - We start March 20th

Join the Client Charm Minimind - 6 Weeks Group Program

• Use your VOICE to create content that SELLS for you in under 2 hrs/week - Attract weekly inquiries from your best clients - We go Live in April

Work with Nathalie:

• Apply for Rise: The Mastermind
• Apply for a 1:1 Messaging VIP Day

Something different about me as a Premium Marketing Coach: I NEVER recommend my clients to include mainstream content trends in their strategy. Why? It’s actually blending SO many incredible coaches and experts in with everyone else.. when you were BORN to stand out.

You have a unique way of expressing yourself and communicating that deserves to shine, and THIS is a huge part of what attracts the best clients for you, the ones who not only resonate with your words, but the way you deliver them as well.

This has supported my clients in having dream clients in their inbox saying: “Your recent Live was the reason I invested” or, “I love your energy and that post spoke straight to my heart… I know you’re the coach for me”.

Tune in to this episode as I share how I support my clients in creating a custom content strategy that attracts weekly inquiries from their BEST clientele.

In this episode, I chat about:

• Why, even if your Messaging is clear, you may not be attracting consistent inquiries from your best clients
• The importance of highlighting the way you communicate the best in your content
• How I create custom Marketing strategies with my clients
• How to use your Human Design to leverage your unique creative energy and never run out of content ideas
• How to make your content strategy more intentional so it creates a higher quality of results in your inquiries and sales
• What is your Client Charm™️ Archetype and how one of my clients recently used it to attract a Premium client directly through her content
• Infusing sales psychology principles to create the highest sales in the entire history of your business while having FUN with your Marketing
• An opportunity to join my FREE signature Content Challenge!

Connect with Nathalie:

• Instagram: @gniappe 

Join the FREE Speak From the Heart Challenge

• 15 Stories that will connect on a deeper level with your audience and attract your BEST clientele - We start March 20th

Take this Quiz to discover your Client Charm Archetype

• Create content that SELLS for you in under 2hrs/week

Work with Nathalie:

• Apply for Rise: The Mastermind
• Apply for a 1:1 Messaging VIP Day

How can you stand out from other experts online? How do you attract the clients who know they want to work with YOU? 

All of my clients without fail want to be recognized for their unique gifts and stand out from other coaches and service providers doing similar work. Unlocking their unique Positioning and showcasing it effectively in their Marketing allows them to attract the clients who think: “OMG, where has she been my entire life?!!”.

Tune in to this episode as I share 4 main aspects to take into consideration to uncover and deepen your Positioning in the market, how to entice your BEST clients to choose you over anyone else and one of the keys to stand out online and grow your thought leadership beyond Instagram.

In this episode, I chat about:

• The secret to standing out among other experts online
• What to do if you find yourself comparing yourself to other coaches or service providers online
• Why you don’t need the perfect bio or title to stand out
• How I support my clients in attracting people they truly enjoy working with
• Why it’s important to own your true zone of brilliance to support your clients to achieve the best results possible
• A permission slip: “You do not have to be everything for everyone”
• A gap in your positioning that isn’t allowing you to attract clients you LOVE to work with 100% of the time
• How showing your audience the behind the scenes of your brain will grow your thought leadership and even land you paid speaking opportunities

Connect with Nathalie:

• Instagram: @gniappe 

It’s time to RISE as THE Top Expert in your industry and fully book out your Premium offers with your BEST clients - the ones you CAN’T wait to work with.

• Apply for Rise: The Mastermind before our first group call this March 7th
• Apply for In Demand - VIP 1:1 Coaching

Quote:

“We have a lot of options to solve our problems nowadays. What is really going to support you in rising above the crowd, is showing us how working with YOU is different. How the way you approach things and the unique way that you think helps your clients achieve the results that they want.”

You know by now that my clients call me The Marketing Queen! And with good reason, I’m able to make thousands on repeat all by using my authentic, raw voice in my Marketing.

Have you ever heard that Marketing needs to be “sexy” or “perfectly curated”? That you need to “convince” people as to why they should buy? From my experience, these beliefs make the process confusing for your potential clients, not very enjoyable for you.. and usually doesn’t create the results in Sales that you desire.

Tune into today’s episode as I challenge some common Marketing misconceptions, challenge you to use your raw voice and share more about my unique Marketing approach that has supported my clients in attracting their best, highest paying clients directly through their content.

In this episode, I chat about:

• How to feel truly lit up and excited with your Marketing
• Debunking two common Marketing misconceptions that are restricting your voice and hiding you from your best clients
• Why we tend to overcomplicate our Marketing
• Signs that you can simplify your Marketing strategy for more effective results
• What is actually going to attract the clients you desire to work with
• My biggest Marketing "hack"
• The deeper reasons why you may be feeling the need to rely on templates and “proven” strategies for your content 
• What to do when you’re questioning if your Marketing “is working”

Connect with Nathalie:

• Instagram: @gniappe 

It’s time to use your VOICE to create content that attracts your BEST clients on REPEAT and create your highest cash months in your business.

• Apply for the Mastermind before February 24th to secure a bonus 1:1 Marketing Intensive (valued at US$2000)

• Apply for VIP 1:1 Coaching

Quote:

“The more true to ourselves and to what’s actually happening inside our offers we can be in our Marketing, the better quality of clients we’re going to attract.”

“Marketing is about showcasing the truth of what you already are, what you believe in, why you do the things you do, and the transformation that’s available for your potential clients when they work with you.”

What comes to your mind when I say “industry leader”? Do you think of someone who only wears fancy clothes, speaks professionally, has an answer to everything, someone who has everything figured out, and seems to be perfect? Or do you think of someone who is vulnerable, transparent, and shares experiences that might even seem embarrassing but teaches valuable lessons that can help you grow? 

Becoming a top industry leader or being seen as an authority is a concept that I coach my clients on daily. We often feel a lot of pressure around labels such as industry leader, expert or authority… but these labels are often misinterpreted and misunderstood.

Tune in to today’s episode as I debunk limiting beliefs that you might have about becoming an industry leader, share with you my perspective on what it truly means to stand out as an authority, what you need to do to become a true industry expert, and much more!

In this episode, I chat about:

• Why we feel pressured when we hear words like authority, industry leader or industry expert
• The magic sauce to becoming an industry leader online
• Misconceptions about what it takes to be perceived as an authority in your industry
• What is the difference between a true industry leader and an imposter
• How showing your vulnerability helps you become a better leader in your industry
• What your clients really want by investing in your services
• The type of content to share to be perceived as trustworthy
• My challenge for you if you want to become a true industry leader

Connect with Nathalie:

• Instagram: @gniappe 

It’s time to RISE as a TOP industry leader online and attract your BEST Premium clients with your message.

• Apply for the Mastermind before February 24th to secure US$2000 OFF
• Apply for VIP 1:1 Coaching

Quote:

“The definition of being human is that we are imperfect and that no matter how much we have grown, no matter how much we have evolved, there will always be something new to learn.”

Have you been thinking about raising your pricing or charging more premium prices, but you find yourself overthinking your rates? Maybe you’ve increased them already, but you’re not attracting clients who are willing to pay you higher ticket pricing. Then you are in for a treat today… because charging high ticket prices and raising your pricing are my favorite topics to talk about!

90% of my clients significantly increase their premium pricing. I’m talking about increases by even 1000% and even doubling and tripling their rates. They feel confident in their premium prices and attract ideal clients who are excited to work with them and pay high ticket prices.. even in FULL.

You're probably wondering: "Nathalie, how is that even possible?" Well, I'm glad you asked because I’m sharing all the details in today’s podcast episode! Tune in as I share my signature “Aligned Pricing Process”, how to make the process of raising your prices simpler than ever before, questions you should ask yourself before setting your new pricing, and much more!

In this episode, I chat about:

• How to make your process of raising prices easier and eliminate any resistance
• Parameters that you should avoid basing your pricing on
• Questions to ask yourself when raising your pricing
• Understanding the real value of your support
• What you should take into consideration to determine the real value of your offer
• How to attract clients that see the value of your offer and are excited to pay you higher rates

Connect with Nathalie:

• Instagram: @gniappe 

It’s time to raise your rates, get fully booked with your BEST Premium clients and secure your highest cash months on REPEAT in 2023

• Apply here for the Mastermind before February 24th to secure US$2000 OFF
• Apply for VIP 1:1 Coaching 

Quote:

“Instead of pricing based on someone else's parameters of what pricing for a specific service or a specific offer should look like, I teach my clients to price from desire.”

Welcome to the very first podcast episode of The Premium CEO! This podcast has been a dream of mine since I was a little girl, so you can imagine that I’m BEYOND excited to have you here!

I’m all about providing value, so I want to start off this podcast by diving into a topic that is very dear to my heart and is the foundation of my entire brand: Building a Premium Business.

Many times when we feel disconnected or unaligned in our business, it comes down to the fact that we have been growing a business based on someone else's values and version of success. Having a premium business means designing a business that is aligned with your values, your vision, and your lifestyle.

Tune in as I share with you how to build a premium business, the four main pillars of a premium business model, the results you can expect from choosing this business model, and so much more!

In this episode, I chat about:

• What happens when you build a business on someone else’s vision, values, and strategies
• What motivated me to commit to a premium business model
• Four main pillars to think about when building a premium business
• How I went from spending one hour to create a social media post to writing a post in five minutes 
• Who is a premium client and what it looks like to work with premium clients only
• How to create a premium client experience for your clients

Connect with Nathalie:

• Instagram: @gniappe 

It’s time to scale YOUR own version of a Premium Business - You’re meant for more profit, joy & ease in 2023 working with PREMIUM clients only.

• Apply for the Mastermind before February 24th to secure US$2000 OFF
• Apply for VIP 1:1 Coaching

Quote:

“You get to grow a massively successful business without sacrificing your values.’’